Defining Women EntrepreneurDefining Women Entrepreneur“An enterprise owned and controlled by a womenhaving a minimum financial interest of 51% ofcapital and giving at least 51% of theemployment generated by the enterprise towomen.”- Government of India“A women entrepreneur can be defined as a confident,innovative and creative women capable ofachieving self economic independenceindividually or in collaboration, generatesemployment opportunities for others throughinitiating, establishing and running theenterprise by keeping pace with her personal,family and social life.”- Kamal Singh
Importance of WEImportance of WE• 50% of the population• Traditionally outside the domain ofeconomic activities• They must be made part of the economicdevelopment, because it will not onlyensure the economic & social developmentof the women along with providing morehuman resources to strengthen theeconomy of the country.• The economic status of women is nowaccepted as an indicator of a society’sstage of development.
“ When women move forward, thefamily moves, the village moves andthe Nation moves.”-Pandit Jawahar Lal Nehru
Factors influencing womenFactors influencing womenentrepreneursentrepreneurs• Economic independence• Establishing their own creativity• Establishing their own identity• Achievement of excellence• Building confidence• Developing risk-taking ability• Motivation• Equal status in society• Greater freedom and mobility
Status of WEStatus of WE• Traditionally W had insignificant role• 1970s witnessed some of the W entering the no-women’sland of business entrepreneurship, risk taking and financialadventure.• According to official stats 50% of population own & operateless then 5% of economic activity.• Their participation is 60% in SSI, 15% in large and rest incottage & micro segment. They work primarily in sectorssuch as trade & services to tailoring, beauty parlors, andprinting. Their participation in manufacturing is minimal.• However, their contribution is much greater then shown instats because much of it is in informal sector & household.• Women contribution paradox.• Presently W from every strata of the society from metros tothe backward regions of the country are entering.
• The trend has arisen mainly because of thechanges in the social attitude, breakup of thetraditional joint family system, rising standard ofliving, opportunities for higher education for W,growing awareness for economic independence,consciousness of their potential, and credit &other facilities provided by the G & NGorganizations.• Future knowledge economy will make it possiblefor woman to contribute to economic activitiesalong with keeping pace with their multipleresponsibilities & socio cultural & bio disabilities.
Challenges in the path of WEChallenges in the path of WE• The essence of E requires- the existence of economicopportunity, sympathetic cultural forces, supportiveGovernment action and strong personal values &traits.• These facilitating factors are certainly not in favor ofWomen. It is relatively easier for W from upperstrata to face above challenges. But it is a realchallenge to bring the vast majority of disadvantagedinto the mainstream of economic activity.• Basically it is the familial & social conditioning thatreduces the confidence, independence & mobility ofwomen; and• Insensitivity to the gender issues – that result intoproblems in the way of WE.
Challenges in the path of WE -Challenges in the path of WE - WomenWomenEntrepreneurship EnvironmentEntrepreneurship Environment• The overall context of We can be described intothree spheres:• Micro sphere: unequal power relation with men;male possessiveness & dominance; socialresistance to women’s economic environment.• Meso sphere: organizations providing supportservices to E are lacking awareness aboutwomen’s concerns & insensitive towards genderissues.• Macro sphere: comprises many interconnectingstructures & dynamics, including laws andregulations, economy, international trade,availability of finance & credit, labor markethuman capital, tech, physical infrastructure &natural resources.
Challenges in the path of WEChallenges in the path of WE• Lack of skills & Training• Lack of confidence• Problems of long term & short termfinance• Socio-cultural barriers• Production problems• Inefficient marketing arrangements
Strategies for the development of WEStrategies for the development of WE• Overcoming family resistance• Shouldering dual responsibility & Time Management• Acquire education, Skills & go for confidence buildingtrainings• Financial assistance• Effective & efficient use of IT• Marketing Support• Financial Management• Group entrepreneurship• Programs and policies taking in to consideration specialneeds and concerns of Women• Mentorship support (SHGs)
Institutions supporting WE in IndiaInstitutions supporting WE in India• Consortium of WE in India• Federation of Indian women entrepreneurs• Federation of Ladie’s Organization (FLO)• Women India Trust• Special Schemes by Banks: Cent Kalyani• NABARD• State Government’s Scheme for Development ofWomen and Children in rural areas• SIDBI• Self-Employed Women’s Association (SEWA)
AssignmentAssignment• Choose any successful womenentrepreneur in India, study herprofile and discuss in your group thechallenges she has faced and findout how she has overcome the same.
AssignmentAssignment• Choose any successful entrepreneurfrom your nearby location, study hisprofile and discuss with him thechallenges he has faced and find outhow he has overcome the same.• Also find from him what he learntfrom his mistakes?