How can you use stories to better brand your business? Ahna Hendrix shared with us tips to creating a loyal and engaged following through the power of stories on the latest #ViralChat with Post Planner.
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Building Your Personal Brand One Story at a Time with Ahna Hendrix #ViralChat
1. VIRALCHAT#VIRALCHAT
WITHHOST
@POSTPLANNER
ANDSPECIALGUESTANHAHENDRIX
@AHNAHENDRIX
THURSDAY,MAY28,2015
BUILDINGYOURPERSONALBRAND
ONESTORYATATIME
WHAT’SSTORYTELLING?WHYISIT
BEGINNINGTOATTRACTLOTSOFATTENTION?
WHAT’STHEROLEOFSTORYTELLINGIN
BUILDINGAPERSONALBRAND?
HOWDIDSTORYTELLINGCHANGENOW
COMPAREDTO5YEARSAGO?
HOWCANWEUSESTORYTELLINGTELLINGTO
STANDOUT?ANYTIPS?
HOWDOWEKNOWWHATSTORIESTOTELL
ANDCONNECTWITHOURAUDIENCE?
Storytelling is something we do everyday, in almost every situation. No
reason to overthink it because it comes naturally
Storytelling is ancient art form of communication that allows us to explain a
series of events trough naration.
Storytelling is everything in the creation of my personal brand. Our stories
make us unique, make us who we are.
It’s tough to build brand loyalty or make people fall in love with your brand
unless you’re sharing your story.
We stand out when we’re personal, when we allow ourselves to be
vulnerable – in a purposeful way.
It’s important to take the audience into account first – what will draw them
out? What will they relate to? Then plan.
Tell powerfully transformational stories about life-changing enlightenment
& how the burning #fire was lit!
Be memorable,whether it is how u relate, visual u add, or personality make
sure it will resonate w/ audience u r tryin 2 reach.
Story must be compelling so that others can relate to it. Be authentic with
your stories.
It’s less brand focused now. It’s evolved to consumer-centric, the people
BEHIND the brands are who we want stories about.
Social media has allowed people to tell stories at SCALE.
Stories can set the tone within our business and professional relationships,
turning a warm lead into a client for life.
Storytelling creates an emotional connection with Your audience, by
creating a visual landscape, out of Your content.
Storytelling shows people that U R REAL. People like REAL. It makes a
connection faster & strengthens one’s personal brand.
Know who your audience is and listen listen and again listen.
Everyone has a story, but few breathe that into their branding while
keeping it authentic.
Ahna Hendrix #viralchat
Ahna Hendrix #viralchat
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