Presentation given to Dutch executives with the leadership training company De Baak in Beijing on March 2009. It's our first focused on "Chinese innovation", with our soon-to-be-famous "5C" (tm) and "LABL" (tm) models of Chinese innovation and what to do with it. A few examples of mobile and Internet services are given for illustration. Explaining why we selected them and what to do with them is the core of our business.
8. 30 minutes of Content
0. Before getting started
1. Can China NOT innovate?
2. Innovating = Gardening?
3. Sources of Innovation
4. Some things we think are cool
5. Final twist!
6. What to remember
38. Higher value in innovation
(many things already made in China)
39. Let’s mix
• 1.3 billion people
– 6 million university
graduates per year
– 300 million Internet users
– 650 million mobile
subscribers
• “Blue oceans”
– “xxx of China”
• Tons of venture capital
46. Artists
• 11 of the world's top 20
best-selling artists in
2008 were Chinese.
• Zhang Xiaogang raked in
$44 million at auction in
2008 alone.
47. Venture Capital in 2008
Region 2007 2008
Europe $7.6 (1,107) $6.5 (881)
China $2.8 (290) $4.2 (245)
Israel $1.6 (227) $1.9 (210)
India $842 (85) $864 (80)
TOTAL $12.8 (1,711) $13.5 (1,416)
USA $28.8 (2,550)
Dow Jones VentureSource, 2009
48. VCs are pragmatic too
“While the U.S. isn’t losing ground, the
globalization of innovation is underway.”
“The rest of the world is finding out what
they’re good at, and venture capitalists
recognize where those strengths lie.”
Mark Jensen, National Managing Partner
Deloitte and Touche LLP
Venture Capital Services, 2008
49. VCs are pragmatic too
“The venture capital industry continues to
rapidly globalize as investors are eager to find
and tap new areas of innovation, especially in
emerging economies like China and India.”
Dow Jones VentureSource, 2009
57. “Benchmarking”
“Inspiration”
“Best practice”
“If I have seen farther it is only by standing on
the shoulders of Giants.”
(Isaac Newton)
58. IP and Innovation
“The Hollywood companies that are now
trying […] to hinder the evolution of the
Internet, are the very same independent
companies that 100 years ago moved to
Hollywood to be out of reach of Thomas
Edison’s agents.”
Source: www.azoz.com
102. There are more ideas
outside your country
than inside
Tom Kelley
CEO, IDEO
The 10 faces of Innovation
103. “Innovation Arbitrage”
• About us
– +8* | Plus Eight Star is the leading cross-market and cross-cultural consultancy in Asia.
– We provide local expertise & global perspective on mobile and Internet innovation from
China, Japan and South Korea to add value to and accelerate the development of our
clients’ businesses.
• Our services
– Analysis of proven best practices and business models from Asia
– Other services: executive study trips, market entry strategy, M&A advisory, partners
identification, negotiation support.
• Founder & CEO: Benjamin Joffe
– 9 years experience with mobile & Internet in Asia
– Selected among “China’s Top 100 mobile industry influencers” in 2007
– Regular speaker at events on mobile and Internet in Asia
– Fluent in English, Japanese, French with working knowledge of Mandarin, Korean and
Spanish
104. Selected References
• Adidas | E-commerce strategy for China, Japan & Korea
• Bouygues Telecom | Cases studies of leading Asian Web 2.0 services
and virtual worlds
• Deutsche Telekom / T-Online | Benchmark of Korean mobile & Internet
convergence strategies
• Hemisphere | Analysis of mobile marketing best practices in Japan and
South Korea (Hemisphere is a leading digital advertising agency),
analysis of leading social platforms (SNS, virtual worlds, online games).
• Microsoft | Analysis of Japan’s key players and market catalysts for
mobile commerce market positioning in China
• DeNA | Case studies of the best practices of leading social networks in
China and South Korea (DeNA operates Mobile Game Town, Japan’s
leading mobile SNS service)
• China Mobile | Benchmark of Korean leading online communities
• Sands Capital Management | Evaluation of China’s investment
opportunities in social networks in China
105. Social Contribution
• Mobile Monday
– Founder of the Mobile Monday forum in Beijing since 2006 (3,000+
members, 27 events, over 100 presentations).
• Media
– Monthly column on Asian innovation for Asian Business Leaders
(one of the leading Chinese business magazines), numerous interviews in
international media.
• Events
– Regular keynote speaker and moderator at Internet, Telecom, Media and
Investment events
e.g. eComm, ITU Asia, Asia Venture Capital Forum, China Mobility International
Summit, O’Reilly’s Graphing Social Patterns, Red Herring Asia, Media 08
Conference, Wireless Developer Forum, Open Web Asia, XMediaLab, Mobile
Monday Global Summit, etc.)
106. Contact Us
www.plus8star.com
benjamin@plus8star.com
+81 | Japan
benjamin0123 +82 | Korea
+86 | China
http://twitter.com/plus8star
Telecom & Internet
www.linkedin.com/in/benjaminjoffe
+ Added Value
www.slideshare.net/plus8star * High quality