Beyoncé Beyoncé originally started out in a girl group called Destiny’s Child with Survivor, Independent woman, Say my name etc.They were managed by Matthew Knowles which was Beyoncés dad who was a successful music producer.They then signed a record deal with Columbia Records in 1997 and their first big hit song was featured on the Men In Black soundtrack.They became a hit from the end of the 1990’s and then were a hit right throughout until 2005 when they eventually split wanting to pursue solo careers.
Destiny’s Child Albums Destiny’s Child No1. Killing time. The writing’s on the wall No1. Bills, bills, bills and Say my name. 8 days of Christmas No1. 8 days. Survivor No1. bootylicious and independent woman. This is the remix Destiny Fulfilled #1
Solo Albums (since 2006) Crazy in love B’day B’day Deluxe edition I am… sasha fierce I am… sasha fierce Deluxe edition 4
After Destiny’s Child In 2002 Beyoncé decided on a different interest to singing, she was in the film Austin Powers and acted as Foxy Cleopatra and released her first single for the film which was “work it out” and also in the Rom-com fighting temptations and also sung the films soundtrack. She has since done collaborations with other artists and has become a huge name in the music industry and has just married Jay-Z in secret and had the arrival of their daughter Blue-ivy
Beyoncés Album covers Beyoncés album covers are all headshots or mid- shots of her in different settings, the majority of them are staged in a studio with a plain background with beyonce being the main attraction of the cover.
http://www.youtube.com/watch?v=VBmMU_iwe6U The opening scene of the music video is Beyoncé on a horse in a derelict area where there is rubbish thrown about. There then is a long shot showing the contrast in colours showing the dark black of the horse and the purity of Beyoncé in all white and white is represented as almost angelic and God-like showing superiority. It flips between Beyoncé on a horse, Police riots running about and Beyoncé being on top of a car as if she is leading the riots. She shows the superiority of the girls by showing the Police men running around in a panic with The girls stood in position ready for the police to come with the weapons and lions as protection fitting the theme of the song. As the police arrive Beyoncé is central of the girls in lots of gold headwear showing she is the leader of the riot and then the music comes in which she is supported by the girls behind her with the lyrics in the song and the stance.
Beyoncés marketing Beyoncé is well established through Destiny’s child from the late 90’s and has become a huge star all over the world since becoming solo and married a huge music producer and rapper and also being in films so she is well known throughout. Her music and perfume campaigns are advertised throughout TV adverts, Billboards and also posters such as on buses etc. which will be widely distributed now only in the UK but all over America.