organisation structure

1. ORGANISATIONAL
STRUCTURE

2. ENVIRONMENT
• Customer Demand
• R&D Department keeps an eye on the latest trends
• Competitors
• Suppliers
• Labour - HR
• Number structure and Time Structure – Continuous Work
• Production – Time Management
• Social & Cultural
• Seasonal demand
• Geographical Demands

3. RESOURCE
• Raw Material – Cotton Production
• Resource Productivity
• How many resources are being used currently?
• How many resources will be used in the future?
• Optimum use of Resources
• Reduction in wastage

4. TIME
• Continuous Process – Increase in the working Time of Existing Labourers
• Meeting the Demands on time
• Inventory Management – Buffer Stock

5. CEO
PRESIDENT
DEPARTMENT
DEPARTMENTAL
EMPLOYEES
1
4
16
64
HIERARCHY

6. Geographical
CEO
Asia
South
America
Marketing
Europe
(India)
Production
Finance
USA
Human
Resource

7. Production Department
Manager
Manager
Manager
Manager
A
B
C
D
Design/Sketch
Production pattern
Fabric spreading
Ironing & Finishing
Basic block
Grading
Cutting
Inspection &
Packing
Working pattern
Marker making
Sorting & Bundling
Cartooning
Sewing
Despatching
Sample garments
Approved Sample

8. MARKETING
(BRAND MANAGER)
BUSINESS
DEVELOPMENT
(MANAGER)
SALES & AFTER
SALES
MARKET RESEARCH
(MANAGER)
MARKETING
COMMUNICATIONS
(MANAGER)
ADVERTISEMENTS &
PR
PARTNER RELATIONS
& DEVELOPEMENT
BRANDING

9. STEPS TAKEN TO ACHIEVE THAT 5 %
GROWTH WITH RESPECT TO THE
MARKETING DEPARTMENT
• Introducing new current styles
• To know the target audience in a better way and depending upon that
introduce variants
• Wide spread promotion using up maximum media coverage & their media
vehicles
• *(subject to the budget allocated by finance department)

10. FINANCE
• Increase in Bargaining Power – Bulk Orders
• Budget Allocation according to the report presented by R&D Dept.
• Marketing Budget
• Incentives for Overtime for Labours