Optism Mobile Advertising Case Study on Adidas
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Optism Mobile Advertising Case Study on Adidas

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This is a Mobile Advertising Case Study on Adidas from Optism. The case study outlines a mobile promotion to drive foot traffic to Adidias new store in Cairo.

This is a Mobile Advertising Case Study on Adidas from Optism. The case study outlines a mobile promotion to drive foot traffic to Adidias new store in Cairo.

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  • 1. Driving customer footfall in Cairo adidas® Originals case study
  • 2. Welcome to the street where originality lives and athletes, musicians, skaters and more come together to show their style. Do you want an invitation? 1=Yes 2=No
    • adidas Case Study
    • Driving footfall to new flagship store
    • Targeted to Sports and Fashion lovers
    • Sent just one day before the weekend
    • Leveraging Dialogue format
    • Completely free to reply
  • 3. Welcome to the street where originality lives and athletes, musicians, skaters and more come together to show their style. Do you want an invitation? 1=Yes Celebrate YOUR originality visit the adidas store at Citystars, phase 2, 4 th floor. Campaign Results 35% of recipients requested an invite to the new adidas Originals Cairo store 15-24s were on average 98% more responsive than over 30 year olds Females Were 23% more responsive than their male counterparts
  • 4. Welcome to the street where originality lives and athletes, musicians, skaters and more come together to show their style. Do you want an invitation? 1=Yes Celebrate YOUR originality visit the adidas store at Citystars, phase 2, 4 th floor. Hurry up and claim one of our limited quantity adidas Originals gifts upon presenting this message to our store staff. Alternatively, go online to Campaign Results 35% of recipients requested an invite to the new adidas Originals Cairo store 15-24s were on average 98% more responsive than over 30 year olds Females Were 23% more responsive than their male counterparts
  • 5.  
  • 6. For more information about mobile advertising services from Optism, please click here to contact us .