The Advance of mHealth The Application of Mobile Technology in Public Health
“The most exciting breakthroughs of the 21st century will not occur because of technology but because of an expanding concept of what it means to be human.” ~John Naisbitt
“Were changing theworld with technology.” ~ Bill Gates
The cell phone went from the device that wasthe fourth “hardest to do without” in 2002 to thenumber one slot in 2007. “Mobile Access to Data and Information”, Pew Internet Project
Here Comes Mobile Thirty-nine percent of Americans have positive and improving attitudes about their mobile communication devices, which in turn draws them further into engagement with digital resources – on both wireless and wireline platforms.”The Mobile Difference”, Pew Internet Project
Short SMS Stats
270+ millionwireless subscribersin the U.S.Source: CTIA
Wireless only households increased from 8.4% (2005) to 17.5% (2008) Source: CTIA
One trillion text messageswere sent in 2008Source: CTIA
Mobile Phone Trivia: How many mobile phones areequipped with SMS (text) function?
Answer: 95%Source: CTIA
Time to Make Use of TheseTechnologies for PublicHealth!
What is mHealth?
mHealth is the use of mobilecommunications – such as PDAs and mobile phones – for health services and information
Health Information + The Web 8 out of 10 American Internet users have searched for information on at least 1 of 17 health topicsSource: Online Health Search 2006, Pew Internet Study
Mobile Tech in Public Health• Dissemination of Health Information• Remote Data Collection Tool• Consumer Interaction Point for Location- Based Health Information
OTHER COUNTRIES > UNITED STATES
Dissemination of Health Information
Remote Data Collection
FrontlineSMS is free software that turns alaptop and a mobile phone into a centralcommunications hub. Once installed, theprogram enables users to send andreceive text messages with large groupsof people through mobile phones.
Mobiles in Malawi• A donated laptop, 100 recycled cell phones, and a copy of FrontlineSMS• SMS-based communications network for a rural hospital and its community health workers in Malawi• Allows hospital to respond to requests for: – rendering emergency medical care – tracking patients – recording HIV and TB drug adherence – staying updated on patient status – providing instant drug dosage/usage information
“[Mobile communication] is an avenue through which we will get the accurate, credible information we need to inform healthier decisions.” ~Dr. Jay Bernhardt CDC Center for Health Marketing
• More focus on medical adherence for patients• Feedback on quality of care• Increased focus on interaction with at-risk populations• More efficient ways to receive health information• Location-based services