September 2 General Meeting


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September 2 General Meeting

  1. 1. MSU PRSSA General Meeting Ned S. Hubbell Chapter September 2, 2008 Welcome to the first PRSSA General Meeting of the Year! *Reminder* Remember to sign in tonight to receive Hubbell Points!
  2. 2. So, what is PRSSA? <ul><li>PRSSA is the Public Relations Student Society of America 297 Chapters, more than 10,000 members </li></ul><ul><li>Public Relations Society of America Nearly 30,000 members in all areas of the public relations industry </li></ul>
  3. 3. So, what is Public Relations? <ul><li>Public relations helps an organization and its publics adapt mutually to each other. In this definition, the essential functions of research, planning, communications and evaluation are implied. Key words are &quot;organization,&quot; rather than the limiting implication of &quot;company&quot; or &quot;business,&quot; and &quot;publics,&quot; which recognizes that all organizations have multiple publics from which they must earn consent and support. *According to PRSA </li></ul>
  4. 4. The student society aims to foster the following: <ul><li>Understanding of current theories and procedures of the profession </li></ul><ul><li>Appreciation of the highest ethical ideals and principles </li></ul><ul><li>Awareness of an appropriate professional attitude </li></ul><ul><li>Appreciation of Associate Membership in PRSA and eventually accredited membership </li></ul>
  5. 5. PRSSA Missions <ul><li>To serve our members by enhancing their knowledge of public relations and providing access to professional development opportunities; To serve the public relations profession by helping to develop highly qualified, well-prepared professionals. </li></ul>
  6. 6. PRSSA Structure <ul><li>PRSSA Headquarters - The Society's headquarters office is located in New York City, under the direction of the PRSSA director and other support staff. </li></ul><ul><li>National Committee - The PRSSA National Committee is comprised of 14 members: the National President, the Immediate Past President, seven Vice Presidents, the FORUM Editor-in-Chief, the PRSA Board Liaison, the PRSSA Director, the National Faculty Advisor and the National Professional Advisor. The student members are elected (National President and Vice Presidents) or appointed (FORUM Editor-in-Chief) at the National Assembly and serve a one-year term from June 1 to May 31 of the following year. </li></ul><ul><li>Chapters - PRSSA has nearly 300 Chapters at universities across the country. An executive board maintains each Chapter. Eligibility is determined by the school's public relations curriculum and sponsorship from a PRSA Chapter. </li></ul>
  7. 7. Travel Opportunities <ul><li>2008 National Conference, October 24-28, Detroit 2009 National Assembly, March 26-29, New Orleans  2009 Regional Activities, Approximately 12 across the country in the spring 2009 Leadership Rally, June, Scottsdale </li></ul>
  8. 8. Affiliation with PRSA <ul><li>PRSA Associate Membership - Taking part in the PRSA Associate Membership program is the greatest benefit offered to PRSSA's members. As a graduate and member of PRSSA you have the opportunity to become an Associate Member of PRSA for only $60 per year. Associate Membership can be held for only two years and at the special rate. </li></ul><ul><li>PRSA Relationship Building - Each PRSSA chapter has a parent PRSA chapter. As a member you have the opportunity to be invited to PRSA events, including monthly luncheons and meetings, at little cost. These events open a world of networking and learning. </li></ul>
  9. 9. So, what does this mean to you? <ul><li>There are professional development opportunities up the wazoo this year! </li></ul>
  10. 10. Now it’s time to meet the 2008-2009 MSU PRSSA Executive Board <ul><li>Nick Lucido - President </li></ul><ul><li>Christina Capoferi - Vice President </li></ul><ul><li>Courtney Curran - Firm Director </li></ul><ul><li>Monica Fineis - Bateman Chair </li></ul><ul><li>Whitney Geller - Associate E-Board Member </li></ul><ul><li>Kristine Kendall - Sophomore Chair </li></ul><ul><li>Jenni Lewis - Public Relations Director </li></ul><ul><li>Angela Minicuci - Webmaster </li></ul><ul><li>Courtney Sipperley - Alumni Relations Director </li></ul><ul><li>Julia Wendzinski - Publication Director/National Liason </li></ul><ul><li>Tony Willis - Financial/Fundraising Chair </li></ul><ul><li>Aubrey Zimmerman - Secretary </li></ul>
  11. 11. CAS Faculty Members and Our Professional and Academic Advisors <ul><li>Dean Charles T. Salmon </li></ul><ul><li>Dr. Richard T. Cole </li></ul><ul><li>Jen Holton </li></ul><ul><li>Karina Garcia Rumao </li></ul><ul><li>Amber Shinn </li></ul>
  12. 12. FRIB <ul><li>Introducing Special Guest, Geoff Koch , Communication Manager of the National Superconducting Cyclotron Laboratory (NSCL) </li></ul><ul><li>Michigan’s Rare Opportunity: the Facility for Rare Isotope Beams (FRIB) </li></ul><ul><li>FRIB needs a little PR, and we want your help. Join the Student Leadership Advisory Committee for FRIB. </li></ul>
  13. 13. <ul><li>MSU National Superconducting Cyclotron Laboratory, its bid for the $550M Facility for Research Beams, and how you can help </li></ul><ul><li>Geoff Koch </li></ul><ul><li>NSCL communication manager </li></ul><ul><li>September 2, 2008 </li></ul>
  14. 14. National Superconducting Cyclotron Laboratory <ul><li>Premier national user facility for rare isotope research and education in nuclear science, astro-nuclear physics, accelerator physics, and societal applications </li></ul><ul><li>One of three U.S. Flagship Nuclear Science User facilities: </li></ul><ul><ul><li>Continuous Electron Beam Accelerator Facility, Jefferson Lab, Virginia (CEBAF/JLab) </li></ul></ul><ul><ul><li>National Superconducting Cyclotron Laboratory at MSU (NSCL/MSU) </li></ul></ul><ul><ul><li>Relativistic Heavy Ion Collider, Brookhaven National Laboratory, New York (RHIC/BNL) </li></ul></ul>
  15. 15. National Superconducting Cyclotron Laboratory <ul><li>More than 700 users from around the world </li></ul><ul><li>Direct employment and economic development </li></ul><ul><li>Major annual funding from the Department of Energy, National Science Foundation </li></ul><ul><li>$15 million to $20 million/year from 2000 to 2008 </li></ul><ul><li>302 employees (May 2008) </li></ul><ul><li>56 undergraduate </li></ul><ul><li>58 graduate students </li></ul><ul><li>30 faculty </li></ul>
  16. 16. National Superconducting Cyclotron Laboratory <ul><li>Largest campus-based nuclear physics laboratory in the U.S. </li></ul><ul><li>10% of U.S. nuclear science Ph.D.s </li></ul><ul><li>Nuclear physics graduate program ranked #2 in the nation (behind MIT) </li></ul><ul><li>Thousands of high school visitors annually, encouraging interest in science and technology </li></ul>
  17. 17. Major research thrusts at NSCL <ul><li>Possible applications (spinoffs) of basic research, based on past successes: </li></ul><ul><ul><li>Airport, shipping terminal inspections </li></ul></ul><ul><ul><li>Materials engineering </li></ul></ul><ul><ul><li>Medicine </li></ul></ul><ul><ul><ul><ul><li>Proton therapy </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Neutron therapy </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Positron Emission Tomography (PET) </li></ul></ul></ul></ul><ul><ul><li>Space science </li></ul></ul><ul><ul><li>National security </li></ul></ul><ul><ul><li>… and more… </li></ul></ul>
  18. 18. Why MSU/NSCL should build FRIB <ul><li>NSCL is a leading rare isotope research facility </li></ul><ul><ul><li>The laboratory is internationally competitive with major facilities in Europe and Japan that are investing in this field </li></ul></ul><ul><li>One of the few university-based national user facilities </li></ul><ul><ul><li>Big Science in an open academic environment offers unique synergy between cutting edge research and education </li></ul></ul><ul><li>Best in-class-operations, high-quality faculty & staff </li></ul><ul><ul><li>Top ISO rankings, highly regarded management </li></ul></ul><ul><li>An upgrade to a higher power linear accelerator is needed to keep NSCL viable beyond 2017 </li></ul><ul><ul><li>Needed for continued hands-on education of nuclear science workforce via best possible synergy of education and research </li></ul></ul><ul><li>Best value to the nation… </li></ul>
  19. 19. Michigan impact <ul><li>FRIB is a huge opportunity for the state. Over the next 20 years it would generate: </li></ul><ul><li>$1 billion in economic activity </li></ul><ul><li>400 new jobs to Michigan </li></ul><ul><li>$180 million in additional tax revenue </li></ul>
  20. 20. How you can help (and how the media landscape is changing)
  21. 21. Thank you! <ul><li>Geoff Koch, (517) 333-6482, [email_address] </li></ul><ul><li>Monica Fineis, (734) 368-5556, [email_address] .com </li></ul>
  22. 22. Bateman Competition <ul><li>Want to add substance to your resume or Portfolio? Join the Bateman Team! </li></ul><ul><li>Our Client: Consumer’s Banking Association’s college bound aid program “Hit the books running…the more you know the less you’ll owe!” </li></ul><ul><li>Professional Adviser: Amber Shinn </li></ul><ul><li>2007: Honorable Mention </li></ul><ul><li>2008: 4th place </li></ul><ul><li>2009: Top Three! </li></ul><ul><li>Pick up an application today! E-mail the Bateman Director, Monica Fineis, if you have any questions. </li></ul>
  23. 23. Hubbell Connections <ul><li>MSU PRSSA’S STUDENT-RUN FIRM </li></ul><ul><li>Launch Party Coming Soon! </li></ul><ul><li>For more information </li></ul><ul><li>or to get involved </li></ul><ul><li>e-mail: </li></ul>
  24. 24. <ul><li>Had a great internship this summer? </li></ul><ul><li>Learning something interesting in class? </li></ul><ul><li>Tell us about it! </li></ul><ul><li>Writing an article for imPRessions is a great way to get published and have some material for your portfolio. If you're interested or have any questions, feel free to contact our </li></ul><ul><li>Publication Director Julia Wendzinski at [email_address] or talk to her </li></ul><ul><li>after the meeting </li></ul>
  25. 25. Register for National Conference! <ul><li>The PRSSA National Conference is in </li></ul><ul><li>Detroit this year and is running from </li></ul><ul><li>Oct 24-28. The registration fee is $275. Register by going to, clicking on &quot;2008 National Conference“ </li></ul><ul><li>then clicking on &quot;Register&quot; </li></ul>
  26. 26. PR ApPRentice <ul><li>A local version of the PRSSA National Bateman Case Study Competition and will be held at this year's 2008 PRSSA National Conference in Detroit, Mich. </li></ul><ul><li>Focuses on assisting the Lutheran Social Services of Michigan’s (LSSM) public relations needs; mainly to help increase awareness of the need for more foster care parents and mentors in the state of Michigan. </li></ul><ul><li>LSSM is the largest foster care agency in Michigan </li></ul><ul><li>Budget - $20,000, for LSSM that will incorporate new and fresh ideas </li></ul><ul><li>Each chapter team of 4-6 members will present their campaign proposal to a panel of public relations professionals at the National Conference </li></ul><ul><li>The winning team will also receive $500 in prize money and a trophy to take back to your chapter. All chapters entering the competition will have until October 6, 2008 to prepare their proposals </li></ul><ul><li>Want to join the team, contact </li></ul><ul><li>Jenni Lewis at </li></ul>
  27. 27. <ul><li>Want to start your career at one of the top media agencies in the world? Starcom will be holding a competition later in the semester for the opportunity to interview for a summer internship position. This guaranteed interview puts you ahead of more than 1,000 applicants from around the country. More information to come later. </li></ul>
  28. 28. SocialMediaCampus <ul><li>After sponsoring SocialMediaCamps in cities around the country, Yoono is creating SocialMediaCampus specifically for college students interested in social media. SocialMediaCampus will be a campus-wide blog where students can connect to share ideas and content with each other. Ambassadors will regularly submit articles about social media news, questions, and ideas so their fellow students can learn more about social media tools. SocialMediaCampus will create a community on your campus for social media interest. </li></ul><ul><li>They are looking for three Social Media Ambassadors here at MSU to organize and host BarCamp-style events. </li></ul><ul><li>E-mail Nick Lucido ( [email_address] ) for more information. </li></ul>
  29. 29. Time to NETWORK!
  30. 30. NETWORKING is the Name of the Game! <ul><li>On the notecards you received, put the following information: </li></ul><ul><ul><li>Name </li></ul></ul><ul><ul><li>Major </li></ul></ul><ul><ul><li>Year in School (i.e. Freshmen, Sophomore, etc.) </li></ul></ul><ul><ul><li>What made you come to this meeting today? </li></ul></ul><ul><li>Mingle, hand out your notecards, collect other’s notecards and wait for the surprise ending. </li></ul><ul><li>You have ten minutes to meet people and use your networking skills! </li></ul>
  31. 31. <ul><li>Next Chapter Meeting: </li></ul><ul><li>September 16, 2008 </li></ul><ul><li>7 p.m. 147 CAS </li></ul><ul><li>Make sure you signed in tonight to get your Hubbell Points!! </li></ul><ul><li>New members stick around for a quick chapter introduction! </li></ul>
  32. 32. What Your PRSSA Membership Means To You
  33. 33. Do you have any Questions for us?
  34. 34. <ul><li>Next Chapter Meeting: </li></ul><ul><li>September 16, 2008 </li></ul><ul><li>7 p.m. 147 CAS </li></ul><ul><li>Make sure you signed in tonight to get your Hubbell Points!! </li></ul><ul><li>See you then! </li></ul>