Introduction: Mobile advertising: breakthrough 2010?"
by Danny Lein, Director Mobileweb 1/3 Mobile Publishing & Advertising. Are you ready for the breakthrough in 2010?
Joint networking event of Mobile Monday Brussels and IAB (Internet Advertising Bureau)
Brussels
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Intro on Mobile publishing and marketing
1. Mobile Publishing and Advertising
Joint event
Mobile Monday Brussels
IAB Belgium
Corelio, March 1st, 2010
2. Program
• "Introduction: Mobile advertising: breakthrough 2010?"
by Danny Lein, Director MobileWeb
• "Corelio: Current status & strategy of newspaper company"
by Mark Daemen Corelio Connect
• "Mobile advertising: how we got here and what's next"
by Robbie Douek, Admob inc
• "Insights on mobile usage and advertising perception"
by Bruce Hoang, Orange Advertising Network HQ France
• "Case studies on successful usage of mobile media"
by Nicolas Vanderseypen AegisMedia
• Q&A
• 20h00-21h00. Networking
6. Next IAB events
• 18 March – IAB Atelier
Mobile Marketing: developing successful marketing
strategies
• 18 March – IAB NetCafé
Online search behavior: the facts and the cases to prove it!
• 22 April, 29 April & 4 May – IAB Academy
Day 1: Set up the scene – Day 2: Campaigns & channels –
Day 3: My web presence
• 22 April – IAB NetCafé
How to sell through social media?
• 6 May – Think BIG – www.thinkbig.be
Inspire, explore and debate: feed your interactive mind
www.iab-belgium.be
16. Program
• "Introduction: Mobile advertising: breakthrough 2010?"
by Danny Lein, Director MobileWeb
• "Corelio: Current status & strategy of newspaper company"
by Mark Daemen Corelio Connect
• "Mobile advertising: how we got here and what's next"
by Robbie Douek, Admob inc
• "Insights on mobile usage and advertising perception"
by Bruce Hoang, Orange Advertising Network HQ France
• "Case studies on successful usage of mobile media"
by Nicolas Vanderseypen AegisMedia
• Q&A
• 20h00-21h00. Networking