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10/1/08




   Can’t Get There
     From Here!
Achieving Organization 2.0!
         Meredith Farkas
        Norwich University




So what is library 2.0?




Web 1.0: Democratized
Access to Information




                                    1
10/1/08




       Web 2.0: Democratized
           Participation




     Revolutionary or evolutionary?




http://www.davidleeking.com/2007/08/24/library-20-ripples-another-go-at-the-graph/




        What is different now?




                                                                                            2
10/1/08




       Library 2.0 is a !
        state of mind
• Working to meet changing user needs
• Trusting our users (radical trust)
• Getting rid of the culture of perfect
• Aware of emerging technologies and
  opportunities
• Looking outside of the library world for
  applications, opportunities, inspiration




                                                    3
10/1/08




       We really need 
      to do these Web 
      2.0 things all the 
     other libraries are 
            doing




   I think our library really needs a blog
    to be relevant to our patrons. Don’t
        worry, I’ll handle everything.




This will be the best
 library blog ever!




                                                   4
10/1/08




So what’s the
  problem?




                      5
10/1/08




      6
10/1/08




   Why does it fail?
• Use of social software is not seen as furthering
  the library’s mission
• Social software is treated as someone’s !
  “pet project.”
• Social software is not planned for strategically
  like other technologies
• Once the newness wears off, people are less
  motivated to contribute
• Staff are not given time to work on social
  software




         Building !
     Organization 2.0




     Know your users




                                                           7
10/1/08




Develop a Learning Culture




   Question Everything




  Integrate 2.0 philosophy and tech
         into library planning




                                            8
10/1/08




  Use technology to
   solve problems




Improve communication
    with our users




                              9
10/1/08




Highlight our Collections




                                 10
10/1/08




    11
10/1/08




Make our services more visible




                                      12
10/1/08




 Improve internal
knowledge sharing




                         13
10/1/08




     Develop a Risk-
     Tolerant Culture




Beware the Culture of Perfect




          Be Agile




                                     14
10/1/08




Good Ideas can Come from
  Anyone and Anywhere




  Give Staff Time for
  Creative Endeavors




    Nurture Talent




                               15
10/1/08




Encourage Network-Building




  Create Partnerships




                                  16
10/1/08




Be transparent with staff




  Be transparent with
        patrons




                                 17
10/1/08




Involve Staff from All
  Levels in Planning




 I can haz your cooperation?




Understand Staff Needs
   and Limitations




                                    18
10/1/08




Plan for the Continued use
 and Maintenance of Tech




Assess, Assess, Assess!




Time Must be Devoted to all
           This




                                  19
10/1/08




   Will you need to create
   new jobs or just shuffle?




Is your organization (as it is
 currently structured) able
  to make all this happen?




           Thanks!!

        mgfarkas@gmail.com
         AIM: librarianmer
      Links and presentation at
http://meredithfarkas.wetpaint.com 




                                           20
10/1/08




                Photo Credits
•    Library 2.0 Meme Map http://flickr.com/photos/gbierens/178568449/ by Gerard Bierens

•    Digitage Web 2.0 http://flickr.com/photos/oceanflynn/315385916/ by ocean.flynn

•    Long Range Plan Discussion http://flickr.com/photos/maubrowncow/2763362494/ by Nebraska
     Library Commission

•    TBLC Annual Meeting http://flickr.com/photos/sylvar/287940515/ by Sylvar

•    Amazing PowerPoint Presentation http://flickr.com/photos/maubrowncow/2763362494/ by
     maubrowncow

•    Dewey or don't we? http://flickr.com/photos/scampion/1500054745/ By scampion

•    RISK #2 http://flickr.com/photos/tollaksen/967960/ by Bjornar

•    Perfection http://flickr.com/photos/unloveable/2401166750/ by unloveable

•    IMG_2016.JPG http://flickr.com/photos/stevenjude/848723658/ by stevenjude

•    Wait: I’ll fix it. http://flickr.com/photos/stshores24/488419188/ by sshores24

•    Farm Cat Group http://flickr.com/photos/weesmalldoll/432578986/ by weesmalldoll

•    The Spongebob Square, Er, Roundpants Juggle http://flickr.com/photos/cayusa/2574029855/ by
     Cayusa

•    Rapid Shuffle http://flickr.com/photos/latitudes/66424863/ by Johnny Blood

•    sunny day http://flickr.com/photos/iamthebestartist/2226165685/ by jessamyn




                                                                                                     21

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NELINET Keynote Handout 3pp

  • 1. 10/1/08 Can’t Get There From Here! Achieving Organization 2.0! Meredith Farkas Norwich University So what is library 2.0? Web 1.0: Democratized Access to Information 1
  • 2. 10/1/08 Web 2.0: Democratized Participation Revolutionary or evolutionary? http://www.davidleeking.com/2007/08/24/library-20-ripples-another-go-at-the-graph/ What is different now? 2
  • 3. 10/1/08 Library 2.0 is a ! state of mind • Working to meet changing user needs • Trusting our users (radical trust) • Getting rid of the culture of perfect • Aware of emerging technologies and opportunities • Looking outside of the library world for applications, opportunities, inspiration 3
  • 4. 10/1/08 We really need to do these Web 2.0 things all the other libraries are doing I think our library really needs a blog to be relevant to our patrons. Don’t worry, I’ll handle everything. This will be the best library blog ever! 4
  • 7. 10/1/08 Why does it fail? • Use of social software is not seen as furthering the library’s mission • Social software is treated as someone’s ! “pet project.” • Social software is not planned for strategically like other technologies • Once the newness wears off, people are less motivated to contribute • Staff are not given time to work on social software Building ! Organization 2.0 Know your users 7
  • 8. 10/1/08 Develop a Learning Culture Question Everything Integrate 2.0 philosophy and tech into library planning 8
  • 9. 10/1/08 Use technology to solve problems Improve communication with our users 9
  • 11. 10/1/08 11
  • 12. 10/1/08 Make our services more visible 12
  • 14. 10/1/08 Develop a Risk- Tolerant Culture Beware the Culture of Perfect Be Agile 14
  • 15. 10/1/08 Good Ideas can Come from Anyone and Anywhere Give Staff Time for Creative Endeavors Nurture Talent 15
  • 16. 10/1/08 Encourage Network-Building Create Partnerships 16
  • 17. 10/1/08 Be transparent with staff Be transparent with patrons 17
  • 18. 10/1/08 Involve Staff from All Levels in Planning I can haz your cooperation? Understand Staff Needs and Limitations 18
  • 19. 10/1/08 Plan for the Continued use and Maintenance of Tech Assess, Assess, Assess! Time Must be Devoted to all This 19
  • 20. 10/1/08 Will you need to create new jobs or just shuffle? Is your organization (as it is currently structured) able to make all this happen? Thanks!! mgfarkas@gmail.com AIM: librarianmer Links and presentation at http://meredithfarkas.wetpaint.com 20
  • 21. 10/1/08 Photo Credits •  Library 2.0 Meme Map http://flickr.com/photos/gbierens/178568449/ by Gerard Bierens •  Digitage Web 2.0 http://flickr.com/photos/oceanflynn/315385916/ by ocean.flynn •  Long Range Plan Discussion http://flickr.com/photos/maubrowncow/2763362494/ by Nebraska Library Commission •  TBLC Annual Meeting http://flickr.com/photos/sylvar/287940515/ by Sylvar •  Amazing PowerPoint Presentation http://flickr.com/photos/maubrowncow/2763362494/ by maubrowncow •  Dewey or don't we? http://flickr.com/photos/scampion/1500054745/ By scampion •  RISK #2 http://flickr.com/photos/tollaksen/967960/ by Bjornar •  Perfection http://flickr.com/photos/unloveable/2401166750/ by unloveable •  IMG_2016.JPG http://flickr.com/photos/stevenjude/848723658/ by stevenjude •  Wait: I’ll fix it. http://flickr.com/photos/stshores24/488419188/ by sshores24 •  Farm Cat Group http://flickr.com/photos/weesmalldoll/432578986/ by weesmalldoll •  The Spongebob Square, Er, Roundpants Juggle http://flickr.com/photos/cayusa/2574029855/ by Cayusa •  Rapid Shuffle http://flickr.com/photos/latitudes/66424863/ by Johnny Blood •  sunny day http://flickr.com/photos/iamthebestartist/2226165685/ by jessamyn 21