2. Introduction
• This is going to be an evaluation on the components of a music magazine
that I created they are the front cover, contents page and a double page
spread my chosen genre for this magazine is the rock genre, I researched
the other magazines that are currently in production as I knew that this is
a genre that will have some tough competition so I looked at the other
magazines and used their colour schemes that were similar to each other
anyway and I created one myself based on the other ones.
• I also made notes on how the layout was used on them to better get an
idea on what the target audience wanted from a music magazine from the
colour scheme to the features that the magazines are advertising to the
public.
4. Techniques
•
There is multiple ways in which the music magazine I created uses the current techniques
that other magazines use in the same genre as mine (rock) these are the colour schemes
of the rock magazines that I analysed were very similar and I also used a colour scheme
that was in line with those other magazines. So the audience will recognise the genre and
if they read that type of magazine then they will purchase the magazine.
These are two examples of rock/ metal magazines and I have included their colour
schemes they are very similar in colour. They both use black and white with two
different shades of red. This shows me that the colour scheme is reflecting the typical
view that rock music is dark and angry due to red being seen as a colour that reflects
the most powerful emotions like anger and passion.
5. My colour scheme in my front cover
•
This is my colour scheme for my music magazine project I used these colours because I think
that they are similar to the other music magazines and the magazine’s target audience would
recognise the type of magazine that it is and be curious to pick it up and buy the product. The
colours themselves are used because I feel that the magazine needs to have some
contrasting colours in it for example the black and white would be good to use for the
background and the background of the textboxes.
This is my front cover that I created for
my chosen genre I have taken into
account the other magazines that I
reviewed in my colour scheme for
example the colour scheme has
contrasting colours ( the black and
white). Also I have included the a few
red points on the cover as I feel that it
will be in tune with the other magazines
that I had analysed as they both
included red in their colour schemes.
6. Representing the target audience
• My magazine I think effectively represents the type of people that read
the magazine because the majority are fans of the metal themed music
that the magazine offers to its viewers.
• Also the colour scheme is in theme with the genre as it has a lot of dark
colours. For example the black background and the red border around the
double page. I think that most of the readers will wear a similar style of
clothing to their favourite bands/ singers and with this magazine being in
the rock and metal genre the clothes will be dark colours which will be in
theme with the magazine.
7. Attracting the target audience
• The techniques that I used to attract and entice the target audience were
the familiar colour scheme that followed a pattern of other music
magazines of the same genre. The layout of the main image is also similar
to others but with a twist. It has a feature that will make the audience
intrigued to see what it is all about this is a feature that I have not seen on
any other rock/metal music magazine. This will attract them into buying
the product as it will feature advertisements that they can relate to.
8. Premises that might sell my magazine
•
•
The kind of media institution that might distribute the music magazine that I
created would be the newsagents in and around the UK because they mainly sell
newspapers and magazines with other goods. Also in the modern age the normal
shops and supermarkets will sell these kinds of magazines to the general
population.
So the magazine will have lots of different places to be purchased in by the target
audience. This will be a mass marketed product. That will be sold to companies
that would like to buy it this could be record shops or bookshops for example
because most book shops also sell magazines or other reading material.
9. Audience
•
The audience for my magazine would be the type of people who are interested in
rock music and the magazines that it offers, they could be of both genders and the
age would be late teens (16+) however most people over this age could read the
music magazine that I have created . For example the magazine will be presented
in a way that is suitable for the target age and they will be able to understand the
language that it will use in its information. It will also feature advertisements that
we be appealing to the target audience as they will be interested in the upcoming
dates for rock music festivals for example or the advertisements in the classified
section of the magazine which will feature companies who will specialise in genre
appropriate merchandise.
10. Advertising methods
• The methods that I will use to advertise my magazine and promote it will
be the in newsagents in the shop windows and the posters that are in bus
stops these forms of promotion are cheap and effective and I think that
the target audience of the magazine will see this because the target
audience uses these premises where the magazine will be sold in.
11. Techniques that I have learnt
• I have learnt some techniques in designing the magazine they are mainly
adopting and maintaining a colour scheme that was similar to other music
magazines in the same genre as mine. This is because the target audience
would recognise my design of a music magazine and might be tempted to
pick it up and read it.
• Also the positioning of the main image on the front cover was an
important technique that I learnt as well because it was a portrait front
cover then the image had to be adjusted this was achieved by making the
image compact and covering on a person in the image up in white with a
question mark and creating a story behind it. This made the image
narrower and better suited to the portrait set up.
12. The technology that I have learnt about during
this project
•
During this media studies project I have used many different software
programmes and internet webpages to create and research my music
magazine for example the whole project is displayed on a blog programme
called Blogger this allowed the pages of information to be displayed to
people who also have blogger this programmes also allows the users to
comment on other peoples work suggesting improvements or giving
praise to them. Also the main programme that I used to create the music
magazine project was called fireworks mx 2004 edition. This allowed me
to import images and lots of other programmes. Also I used Microsoft
power point 2010 edition this allowed me to present any written work in a
suitable format such as the evaluation. Another programme that I used
was on called Slide Share which allowed me to turn files into a suitable
programme that could be presented on Blogger such as PowerPoint
presentations.