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the
App
Setting up a profile with name, picture
and contact information gives
the app a community feel.
Profile will also include Fanvertize
accomplishments such as points and
badges awarded as a way to drive
individual competition.
Included in the profile are things like:
-Favorite Teams
-Favorite Bands
-Favorite Clubs
to better use our fans for targeted
marketing campaigns.
Profile
As part of the initial profile setup,
Fans will sync each of their social networks
login and password information into the app.
Share
1. Search for and sign
up for game. See details
like
-how many are wanted.
-see who else is going
-campaign specifics
(what do I have to do?)
-see how many stars
Fans can earn.
2. Commit to go
click I’m In.
vs.
September 12, 2012
Fenway Park
Boston, MA
7:10pm
14
Fans
Needed
Seats
Taken
I’m In!
Search
sports
Search
Search by
venue
Search by
event
Search
Push notifications keep Fans engaged
by sending up-to-the minute updates.
They just make a Fan’s life easier.
Including:
-New game added in your area.
-New Badges unlocked.
-The Scoreboard updates.
-Deals, coupons, and discounts.
Using the zip code search
function, Fans can find games
when they are on vacation, or out
of town on business.
Push
Notifications
Games
Find
When the Fan arrives at the venue
They Check In, similar to
Gym Pact and Foursquare,
using maps, geotagging,
And Time stamp to
verify their location.
See others that are checked in at the same
game.
See their profile, points, talk smack to ‘em.
Check In
Once you have checked into
the game, the electronic ticket
unlocks in Passbook allowing
entrance into the game.
Like doctors offices, cancellation
must be 24hrs in advance or
we’ll charge you for the ticket.
Electronic
TICKETS
To ensure to our client
that we are actively promoting
the brand at the venue, this
feature reminds the Fan of their
agreement to promote the brand
through pictures and video at
the ballpark, arena or stadium.
Goes to the
Fanvertize app
Alerts
Snap a quick pic, or take a quick video
right inside the app.
Photo and Video
In App
By using the app we can ensure the
correct message is being conveyed by
embedding code that includes
Fanvertize, the promotional brand, the
teams, and the venue.
great time with my boyfriend@frankjones.
Shout out to @fanvertize @redbull
#texasrangers #newyorkyankees
#theballpark
CODE
Custom
Custom Photo Skins Fans can choose from a few
pre-made advertising transparencies
when taking an in-app picture.
.
This is customized feature for the advertiser to share an offer, promotion or message
great time with my
boyfriend@frankjones.
Shout out to @fanvertize
@redbull #texasrangers
#newyorkyankees
#theballpark
I Love FREE Red
Bull. Get Yours Here
This becomes a banner ad on the
individual Fan’s Facebook and twitter
pages.
Social Media Focused
4 tweets
4 posts
4 pictures
4 videos
We require Fans
to take pictures
using Instagram,
post on Facebook,
upload video to YouTube,
and tweet on twitter,
we are simultaneously driving
online traffic for our
Individual brand promotion
and our brand partners.
4 posts x 4 social networks
16 Unique Posts
per Fan per Game
Unique User
Generated
Content
Check it out
Hey hey hey, You
earned the
Tick-Tick-Boom
Card
Smack Yo Friends
“Gamification”
Like Foursquare Badges
Fanvertize Cards
are awarded for successfully
completing campaigns.
Scoreboard
Ranks Fans based upon completion of
successful campaigns, encourages
competition, allows Fans to earn
better seats at upcoming games,
as well as REWARDS.
Rewards
Fans earn rewards, deals,
offers, by acquiring and
accumulating points, like Viggle.

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Fanvertize App Concept

  • 1.
  • 3.
  • 4. Setting up a profile with name, picture and contact information gives the app a community feel. Profile will also include Fanvertize accomplishments such as points and badges awarded as a way to drive individual competition. Included in the profile are things like: -Favorite Teams -Favorite Bands -Favorite Clubs to better use our fans for targeted marketing campaigns. Profile
  • 5. As part of the initial profile setup, Fans will sync each of their social networks login and password information into the app. Share
  • 6. 1. Search for and sign up for game. See details like -how many are wanted. -see who else is going -campaign specifics (what do I have to do?) -see how many stars Fans can earn. 2. Commit to go click I’m In. vs. September 12, 2012 Fenway Park Boston, MA 7:10pm 14 Fans Needed Seats Taken I’m In! Search sports Search Search by venue Search by event Search
  • 7. Push notifications keep Fans engaged by sending up-to-the minute updates. They just make a Fan’s life easier. Including: -New game added in your area. -New Badges unlocked. -The Scoreboard updates. -Deals, coupons, and discounts. Using the zip code search function, Fans can find games when they are on vacation, or out of town on business. Push Notifications Games Find
  • 8.
  • 9. When the Fan arrives at the venue They Check In, similar to Gym Pact and Foursquare, using maps, geotagging, And Time stamp to verify their location. See others that are checked in at the same game. See their profile, points, talk smack to ‘em. Check In
  • 10. Once you have checked into the game, the electronic ticket unlocks in Passbook allowing entrance into the game. Like doctors offices, cancellation must be 24hrs in advance or we’ll charge you for the ticket. Electronic TICKETS
  • 11. To ensure to our client that we are actively promoting the brand at the venue, this feature reminds the Fan of their agreement to promote the brand through pictures and video at the ballpark, arena or stadium. Goes to the Fanvertize app Alerts
  • 12. Snap a quick pic, or take a quick video right inside the app. Photo and Video In App
  • 13. By using the app we can ensure the correct message is being conveyed by embedding code that includes Fanvertize, the promotional brand, the teams, and the venue. great time with my boyfriend@frankjones. Shout out to @fanvertize @redbull #texasrangers #newyorkyankees #theballpark CODE Custom
  • 14. Custom Photo Skins Fans can choose from a few pre-made advertising transparencies when taking an in-app picture. . This is customized feature for the advertiser to share an offer, promotion or message
  • 15. great time with my boyfriend@frankjones. Shout out to @fanvertize @redbull #texasrangers #newyorkyankees #theballpark I Love FREE Red Bull. Get Yours Here This becomes a banner ad on the individual Fan’s Facebook and twitter pages. Social Media Focused
  • 16. 4 tweets 4 posts 4 pictures 4 videos We require Fans to take pictures using Instagram, post on Facebook, upload video to YouTube, and tweet on twitter, we are simultaneously driving online traffic for our Individual brand promotion and our brand partners. 4 posts x 4 social networks 16 Unique Posts per Fan per Game Unique User Generated Content
  • 17. Check it out Hey hey hey, You earned the Tick-Tick-Boom Card Smack Yo Friends “Gamification” Like Foursquare Badges Fanvertize Cards are awarded for successfully completing campaigns. Scoreboard Ranks Fans based upon completion of successful campaigns, encourages competition, allows Fans to earn better seats at upcoming games, as well as REWARDS. Rewards Fans earn rewards, deals, offers, by acquiring and accumulating points, like Viggle.