This is where we can cover demographics questions…Might need a slide about Generations…do we have good numbers somewhere?
Traits of a homebase FREQUENT UPDATES TWO-WAY INTERACTION OPENNESS (sharing information openly) SEARCHABILITY (public content that can be found in a search engine) SHAREABILITY (easy to pass along)
Engagement Strategies for Online Member Participation Presented by: December 5, 2010 Maddie Grant, CAE Chief Social Media Strategist [email_address] Lindy Dreyer Chief Social Media Marketer [email_address]
500 million users (and counting) 1,709 on AADE official page Barbecue with family and friends 32 % over 35 (Boomers fastest growing) 80 million users (and counting) 432 on AADE official group Business lunch 70% over 35 (33% over 50!) 175 million users (and counting) 704 following AADE official account Happy hour free-for-all 38% over 35 Source: Quantcast Outposts: “ The Big 3”