Brad Mann is a Michigan State University Alum and current Specialist Sales Executive for Microsoft Digital Advertising Solutions. He has over twelve years of successful new business development and management experience in a variety of disciplines including: Dynamic In-Game Advertising, Video Game Advertising and Brand Integration, Interactive Marketing, Advertising Sales, CRM and Data Integration Services. Brad has been with Massive Inc., a wholly owned subsidiary of Microsoft, for a little over two and a half years and will be sharing his knowledge and expertise of video game advertising.
Looking for a way to cut through the clutter to communicate your brand's message? Are you struggling to capture the attention of (insert target market from slide here)? In-game advertising may be your solution. This innovative platform succeeds at sharing your brand's message with engaged users in a realistic fashion.
Drawing on research study data as well as performance results from previous campaigns, Brad will share insight into the world of in-game advertisements.
Massive Inc. is the leading network for video game advertising and a powerful force in helping brands engage with the gaming audience. It has created an outlet in which advertisers are able to engage their gaming audience in real time. The Massive Network has become an innovator in new media, and a true game-changer for marketers.