BIC Tour for Entrepreneurs
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BIC Tour for Entrepreneurs

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  • WE FIND THAT THERE IS A DISCONNECT IN VIEWING THE LIBRARY AS A VITAL SOURCE OF INFORMATION FOR ONE’S BUSINESS OR ONE’S CAREER IN THE BUSINESS WORLD. MOST OF YOU HAVE USED THE LIBRARY FOR RECREATIONAL READING, FOR ACCESS TO CDS, DVDS, AND NOW EBOOKS….OR PERHAPS YOU HAVE TAKEN YOUR CHILDREN TO OUR CHILDREN’S PROGRAMS. TONIGHT WE WANT THAT DISCONNECT TO DISAPPEAR BECAUSE WE HOPE TO CONVINCE YOU THIS EVENING THAT THE PUBLIC LIBRARY OF YOUNGSTOWN AND MAHONING COUNTY….
  • … . MEANS BUSINESS. SINCE 1924, THE LIBRARY HAS HAD A MISSION TO THE BUSINESS COMMUNITY. IN FACT, IN 1949 THE BUSINESS COMMUNITY WHO CREATED A ONCE VIBRANT SKYLINE DONATED 17 THOUSAND DOLLARS TO THE LIBRARY TO CREATE A UNIQUE DEPARTMENT FOR BUSINESS & INVESTMENT INFORMATION. TODAY IT IS KNOWN AS THE BUSINESS AND INVESTMENT CENTER. WE ARE NOW IN OUR 87 TH YEAR OF PROVIDING INFORMATION TO THE BUSINESS COMMUNITY.
  • IT’S ALL ABOUT GROWING YOUR BUSINESS. WE WANT YOU TO THINK OF THE LIBRARY WHENEVER YOU HAVE A QUESTION REGARDING YOUR BUSINESS OR THE BUSINESS YOU ARE BEGINNING TO CREATE…OR YOUR WORKPLACE CAREER. CONSIDER BIC FOR FINDING NEW CUSTOMERS (CONSUMER OR BUSINESS-TO-BUSINESS) OR SUPPLIERS. IT IS OUR HOPE THAT THIS EVENING’S PROGRAM WILL HELP YOU UNDERSTAND THE DEPTH OF OUR COLLECTION AND UNDERSTAND HOW WE CAN CONNECT YOU TO VITAL INFORMATION.
  • INFORMATION IS AS NEAR AS….WELL WE CERTAINLY WANT YOU TO VISIT US HERE AT 305 WICK AVENUE. OUR HOURS ARE 9-9 MONDAY THROUGH THURSDAY; AND 9-5:30 FRIDAY AND SATURDAY. YOU CAN TELEPHONE US FOR INFORMATION…AN ANSWER TO A BRIEF QUESTION OR TO HAVE US PULL TOGETHER INFORMATION FOR YOU TO RESEARCH WHEN YOU COME TO THE LIBRARY. YOU CAN EMAIL US A QUESTION AND THROUGH DATABASES THAT CAN BE ACCESSED REMOTELY DO RESEARCH IN YOUR BEDROOM SLIPPERS. YOU CAN ALSO VISIT BIC BIZBEAT, ONLINE INFORMATION FROM THE BUSINESS AND INVESTMENT CENTER, A LINK ON OUR LIBRARY’S HOMEPAGE. WE ALSO WOULD LIKE TO WELCOME YOU TO “BOOK A BIZ LIBRARIAN”, WHERE YOU CAN MEET WITH ONE OF US FOR A ONE-ON-ONE PERSONALIZED APPOINTMENT AT THE LIBRARY.
  • LET’S TAKE A LOOK AT SOME PRINT SOURCES….THIS IS JUST THE TIP OF THE ICEBERG…BUT LETTING YOU KNOW WHAT KINDS OF SOURCES ARE AVAILABLE. IN YOUR FOLDER YOU WILL SEE THE PATHFINDER, GROWING YOUR BUSINESS…IT ELABORATES ON PRINT SOURCES IN THE COLLECTION. YOU ALSO HAVE YOUR POWERPOINT HANDOUT ON WHICH YOU CAN TAKE NOTES ABOUT THESE PRINT RESOURCES.
  • SMALL BUSINESS SOURCEBOOK,FORMERLY A TWO VOLUME WORK, AND NOW A SIX-VOLUME WORK, HELPS YOU FIND SOURCES THAT CAN PROVIDE INFORMATION FOR YOUR BUSINESS OPPORTUNITY. OVER 300 BUSINESSES ARE INCLUDED. THIS IS NOT A ROADMAP FOR DEVELOPING A BUSINESS BUT FOR FINDING INFORMATION SOURCES THAT CAN BE TAPPED FOR RESEARCH ON A BUSINESS OPPORTUNITY.
  • THE TABLE OF CONTENTS TO ALL VOLUMES SHOWS THE BREAKDOWN OF INFORMATION AVAILABLE…..BUSINESS PROFILES, GENERAL SMALL BUSINESS TOPICS AND STATE AND FEDERAL GOVERNMENT INFORMATION.
  • THIS IS A LIST OF THE SMALL BUSINESS TOPICS….EACH MANY PAGES IN LENGTH AND EACH LEADING YOU TO SOURCES ON THE SPECIFIC TOPIC. THEY DEAL WITH THE DAY-TO-DAY, NITTY-GRITTY ASPECTS OF CREATING AND MAINTAINING BUSINESS…ACCOUNTING, MARKETING, GOVERNMENT REGULATIONS, ETC. EVEN SELLING A BUSINESS.
  • THIS IS THE LIST OF SMALL BUSINESS PROFILES, THE HEART OF THIS SOURCE. YOU CAN SEE FROM THE FIRST PAGE OF THE INDEX HOW IN-DEPTH THE BUSINESS WORLD IS COVERED. FROM ABSTRACTING AND INDEXING SERVICES TO THE LAST ENTRY, WORD PROCESSING SERVICE.
  • MANY OF THE BUSINESS PROFILES HAVE UP TO TEN PAGES OF SOURCES TO REACH OUT TO….I’VE CHOSEN A SMALLER PROFILE FOR TIME’S SAKE. LET’S LOOK AT SOME OF THE DIRECTIONS IT PROVIDES.
  • OTHER BUSINESS PROFILES INCLUDE ACCESS TO, CONSULTANTS, EDUCATIONAL PROGRAMS, DATABASES, RESEARCH CENTERS.
  • THE BUSINESS PLAN IS ESSENTIAL IN THE PROCESS OF CREATING A BUSINESS, YOUR TICKET TO FINDING FUNDING FOR YOUR ENTERPRISE. THE PLAN IS ALSO A ROADMAP FOR CREATING YOUR BUSINESS. UP-AND-RUNNING BUSINESSES REVISE THEIR PLANS OR CREATE A NEW BUSINESS PLAN FOR ADDITIONAL CAPITALIZATION OR FOR FURTHER VISION OF HOW THE BUSINESS SHOULD GROW. BUSINESS PLANS HANDBOOK IS A COMPILATION OF ACTUAL BUSINESS PLANS…THEIR BUSINESS NAMES HAVE BEEN FICTIONALIZED…THAT HAVE SUCCESSFULLY FOUND FUNDING. BIC PURCHASES EVERY VOLUME.
  • AT THE END OF THE LATEST VOLUME IS A CUMULATIVE INDEX BY BUSINESS CATEGORY TO ALL THE BUSINESS PLANS IN THE ENTIRE SERIES. FIND A PERFECT MATCH OR AN ALMOST PERFECT MATCH AND SEE HOW THE ENTREPRENEUR CREATED A SUCCESSFUL PLAN.
  • EACH VOLUME INCLUDES A BUSINESS PLAN TEMPLATE, A GENERIC BUSINESS PLAN, IF YOU WILL, THAT CAN BE USED FOR ANY BUSINESS OPPORTUNITY. THROUGH A DATABASE TO WHICH OUR LIBRARY SUBSCRIBES, THERE IS HOME/REMOTE ACCESS TO THESE BUSINESS PLANS. WE’LL BE DEMONSTRATING HOW TO ACCESS THE PLANS.
  • IF YOU ATTENDED OUR RECENT OR EARLIER SMALL BUSINESS SEMINARS, THE MEMBERS OF SCORE EMPHASIZED THE IMPORTANCE OF THE FINANCIAL ASPECT OF YOUR BUSINESS PLAN. THE FIGURES THAT YOU GENERATE FOR YOUR PLAN…THE PROJECTED INCOME, EXPENSES, ETC. ARE GREATLY ASSISTED BY THE RMA ANNUAL STATEMENT STUDIES’ RATIO FIGURES. THE DATA COMES FROM “MORE THAN 190,000 STATEMENTS OF FINANCIAL INSTITUTIONS’ BORROWERS AND LENDERS” AND COVERS HUNDREDS OF BUSINESS TYPES.” A KEYWORD INDEX AND INDEX BY NAICS (THE INDUSTRIAL CODE TO BUSINESS IDENTIFICATION) ALLOWS YOU TO FIND THE RATIOS THAT YOU NEED. THE TWO PAGES OF DATA FOR A SPECIFIC BUSINESS CAN ASSIST YOU IN FILLING IN THE FINANCIAL BLANKS OF YOUR BUSINESS PLAN.
  • THESE ARE EYE-CHARTS….NOT MEANT FOR YOU TO SEE THE DETAIL, BUT TO LET YOU KNOW ABOUT THE DATA IN THIS IMPORTANT SOURCE. DATA FOR A RETAIL PAINT AND WALLPAPER STORE: CURRENT DATA SORTED BY ASSETS, COMPARATIVE HISTORICAL DATA, AND THE RATIOS
  • CURRENT DATA SORTED BY SALES, COMPARATIVE HISTORICAL DATA, AND THE RATIOS. WE KEEP EVERY EDITION OF THIS BOOK SO THAT OUR PATRONS CAN GO BACK IN TIME TO CHECK EARLIER DATA PATTERNS OF A PARTICULAR BUSINESS.
  • THIS SOURCE IS NO LONGER AVAILABLE IN PRINT FORMAT..IT HAS MORPHED INTO AN ELECTRONIC PRODUCT, LOCAL MARKET AUDIENCE ANALYST, WHICH I WILL DEMONSTRATE THIS EVENING. WE’LL LOOK AT WHAT THE PRINT FORMAT PROVIDES WHILE I TELL YOU OF THE EXPANDED DATA NOW AVAILABLE.
  • THIS PAGE FEATURES THE DEMOGRAPHICS OF THIS DMA..DATA FROM THE CENSUS AND FROM CLARITAS A CONSULTING FIRM THAT CAPTURES SUCH DATA. THE ELECTRONIC PRODUCT PROVIDES MUCH MORE DATA .
  • THE LIFESTYLES PAGE TELLS US HOW THE YOUNGSTOWN DMA LIVES. LOOK AT THE TOP TEN LIFESTYLES….IT MIGHT TELL YOU HOW TO MARKET YOUR PRODUCT OR SERVICE. HOW HAS THIS INFORMATION CHANGEDED? LOCAL MARKET AUDIENCE ANALYST WILL HAVE HUNDREDS OF LIFESTYLE FEATURES AND…WILL BE FOR MORE THAN THE DMA DESIGNATION. IT DRILLS DOWN TO THE COUNTY.
  • KNOWING YOUR CUSTOMERS AND POTENTIAL CUSTOMERS IS KEY AND WE HAVE A PRINT SOURCE THAT PROVIDES KEY DATA. WE PURCHASE MARKET PROFILE ANALYSIS EVERY YEAR, AND WE KEEP EACH EDITION. IN THIS VOLUME YOU CAN FIND CURRENT DATA ON THE POPULATION AND BUSINESSES AS NARROWLY AS CENSUS TRACT AND ZIP CODE. IT IS PUBLISHED ANNUALLY BY DUNN & BRADSTREET AND THE CONSULTING FIRM, CLARITAS.
  • NOTE CONTENTS
  • ADD ANOTHER LAYER OF DATA TO YOUR MARKETING RESEARCH WITH MARKET SHARE REPORTER. REVIEW THE MARKET SHARE DATA THAT THIS SOURCE PROVIDES ON COMPANIES, PRODUCTS, AND SERVICES.
  • ACCESS THE DATA BY VIEWING THE TABLE OF TOPICS, USING THE COMPANY INDEX, OR THE BRANDS INDEX. YOU CAN ALSO BROWSE THE SIC OR NAICS CODE APPENDIX TO FIND YOUR PRODUCT OR SERVICE CATEGORY.
  • NEW STRATEGIST IS A PUBLISHING COMPANY THAT PROVIDES TITLES ON MARKETING, AND WE OWN MANY TITLES FROM THEM. THIS IS AN EXAMPLE OF ONE ON NICHE MARKETING. WE ALSO OWN WHO WE ARE HISPANICS AND WHO WE ARE ASIANS.
  • WE HAVE SPECIALIZED DIRECTORIES TO UNIQUE INDUSTRIES.
  • THIS IS HOW EXTENSIVE THE INFORMATION IS IN THIS 3-VOLUME DIRECTORY TO THE FOOD/BEVERAGE INDUSTRY
  • YOU’LL FIND ONLINE DATABASES IN OUR TOOLBOX. THEY ARE AVAILABLE WITHOUT A LIBRARY CARD AT THE BUSINESS INFORMATION STATION IN THE INFORMATION SERVICES DEPARTMENT LIBRARIANS’ AREA. WITH YOUR LIBRARY CARD THESE SOURCES MAY BE ACCESSED AT ANY INTERNET COMPUTER AT THE LIBRARY…..AND SELECTED DATABASES ARE AVAILABLE THROUGH HOME/REMOTE ACCESS. YOUR LIBRARY CARD BARCODE NUMBER IS THE KEY.
  • THIS IS THE ADDRESS FOR 24/7 ASPECT OF OUR LIBRARY…AND BIC. VISIT ONLINE INFORMATION FROM THE BUSINESS & INVESTMENT CENTER LINK AND ACCESS THE HOME/REMOTE BUSINESS DATABASES SUBSCRIBED TO BY THE LIBRARY.

BIC Tour for Entrepreneurs Presentation Transcript

  • 1. MEANS…
  • 2. BUSINESS
  • 3. Let the Library connect you to INFORMATION for your business… from start-up to up-and-running and beyond.
  • 4. INFORMATION IS AS NEAR AS… www.libraryvisit.org Visit Us! Call Us! Book a Biz Librarian
  • 5. BIC’s Toolbox of Print Sources
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  • 36. BIC’s Toolbox of Electronic Sources
  • 37. www.libraryvisit.org