SlideShare a Scribd company logo
1 of 21
too good to waste
WE HATE WASTE
We never want to see a
sandwich
be thrown out again
“I know that places have discount
meals, but i don’t know where to find
them”
thats 148,000 Double-Decker busses
$30-40B
The problem
we’re trying to solve
wastage profit connect
a mobile app to sell perishable food to
last minute consumers.
The solution
if you’re closing soon, pop in an end-
time and you’ll get some bites soon
4pm? 2 Bagels left... take a photo and
upload them to lastbite, they’ll soon be
turned into profit
push the special deal out in a new way
to existing customers, and even new
ones
The APP
set the time limit
set the price
snap your produce
9
Revenue model
3 sources of
revenue
premium subscription
subscription
one-off pricing
paid specials
transaction fee pricing
in-app purchases
$12.99 - up to 10 products uploaded per week
$19.99 - up to 100 products uploaded per week
$59.99 - unlimited number of products uploaded
$2.99 for a 1 hour special
$19.99 to 1 day special
$39.99 for a 1 week special
$59.99 to ‘bump up’ a special to top of stream
In-app purchase with 30% cut of revenue.
11
Market opportunity in
Australia
cafes and restaurants in
Australia
$35x =50,000 $21m
per cafe / restaurant
monthly
We expect to convert 8% of market opportunity in the first year
$1,680,000
13
Market opportunity in
USA
cafes and restaurants in
USA
$35x =per cafe / restaurant
monthly
600,000 $2.52B
We expect to convert 4% of market opportunity in the first year
$10,800,000
too good to waste
ADAM MILLER MICHAEL CHEDANI BRECKON BARRY TEOHJOEL HAUER
DesignerCo-founder DeveloperUXCo-founder
@AiMillstar @nolim1t@JoelAmigoHauer @daniib
BEN LEVI
Co-founder
@BennyLevi
ADAM MILLER
co-founder
too good to waste
@AiMillstar
Founder of Tuteable
Experience: 4 previous start-ups, 2 within
App space, passionate about online education
& transforming industries with mobile
technology.
Skills: UX, PPC, SEO, Mobile-optimization,
and Marketing strategy.
Knowledge: RMIT bachelor of
entrepreneurship, and scholarship to
Sweden’s Jönköping University.
Random fact: Has OCD & ADHD.
BEN LEVI
co-founder
too good to waste
@BennyLevi
Founder of Renting Smart
Experience: Working on start-ups for 5 years.
Founder of RentingSmart, and business dev
of Krunchbox.com
Skills: Business dev, strategic partnerships,
project management, forecasting, User
experience design
Knowledge: Bachelor of commerce in
Finance & Accounting
Random fact: Proposed to his girlfriend in an
Angrybirds game
too good to waste
JOEL HAUER
co-founder
@JoelAmigoHauer
Founder of WeCo
Experience: Founder of WeCo, co-founder of
UnOffice, Business Development manager in
UnOil, Digital Producer.
Skills: Branding, design, customer
development, project management, SEO,
online marketing & creative advertising
Knowledge: Bachelor of commerce in
marketing & commercial law
Random fact: Made WeCo profitable within 3
months
too good to waste
DANI BRECKON
UX
@daniib
Founder of Utopia Internet
Experience: Web consultant specializing in e-
learning, and UX expert
Skills: UX design, project management
Knowledge: Joomla, UX, agile development
Random fact: Fascinated with the art form of
learning
too good to waste
BARRY TEOH
Developer
@nolim1t
Technologist / Developer
Experience: iOS developer, web developer,
systems architect
Skills: Ruby, Rails, iOS Dev, Mobile UX, QA
Automation (Functional/Performance), System
Admin (Linux/Solaris/Windows), and Social
Media App Integrations
Knowledge: Tech guru
Random fact: Also brilliant at digital &
creative marketing
Programming languages
* Objective-C (iPhone SDK and OS X 10.6)*
PHP (v2 to v5.3)* Ruby / JRuby* Rails (Heroku
and Standalone deployments)* VBA Scripting /
ASP (VB)* Bash/Perl* Python including Google
App Engine* Windows Powershell* Some LUA
Script* Some ASP.NET (C#). .NET via Windows
Powershell mostly. * Some SQL Stored
Procedure (MS-SQL)
too good to waste
MICHAEL CHE
Design
Designer at Soap Digital
Experience: Experienced graphic designer
Skills: Photoshop, Illustrator, Flash, 3D
Knowledge: Bachelor of Visual Arts &
Graphic Design
Random fact: Finalist in a highly sort after
creative design competition
Competitor analysis
deal & discovery app try for free deals charity food recovery
perishable food app
first in category
ONE OF A KIND
NOW
1/08/13
01/10/13
01/11/13
launch BETA to cafe’s
basic free version to validate consumer
demand and convert cafes
acquire & convert acquire & convert
01/02/14
24
Timeline phases
Our plan
restaurants supermarkets
release version 2
implement venue paid ‘specials’
release version 3
implement online transaction
processing model & fee structure
22 participating cafes
as of TODAY
25
QUESTIONS?and possibly some answers
too
www.signup.lastbite.com
too good to waste

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lastbite pitch 2013

  • 1. too good to waste
  • 2. WE HATE WASTE We never want to see a sandwich be thrown out again
  • 3. “I know that places have discount meals, but i don’t know where to find them”
  • 4.
  • 6. The problem we’re trying to solve wastage profit connect
  • 7. a mobile app to sell perishable food to last minute consumers. The solution
  • 8. if you’re closing soon, pop in an end- time and you’ll get some bites soon 4pm? 2 Bagels left... take a photo and upload them to lastbite, they’ll soon be turned into profit push the special deal out in a new way to existing customers, and even new ones The APP set the time limit set the price snap your produce
  • 9. 9 Revenue model 3 sources of revenue premium subscription subscription one-off pricing paid specials transaction fee pricing in-app purchases $12.99 - up to 10 products uploaded per week $19.99 - up to 100 products uploaded per week $59.99 - unlimited number of products uploaded $2.99 for a 1 hour special $19.99 to 1 day special $39.99 for a 1 week special $59.99 to ‘bump up’ a special to top of stream In-app purchase with 30% cut of revenue.
  • 10. 11 Market opportunity in Australia cafes and restaurants in Australia $35x =50,000 $21m per cafe / restaurant monthly We expect to convert 8% of market opportunity in the first year $1,680,000
  • 11. 13 Market opportunity in USA cafes and restaurants in USA $35x =per cafe / restaurant monthly 600,000 $2.52B We expect to convert 4% of market opportunity in the first year $10,800,000
  • 12. too good to waste ADAM MILLER MICHAEL CHEDANI BRECKON BARRY TEOHJOEL HAUER DesignerCo-founder DeveloperUXCo-founder @AiMillstar @nolim1t@JoelAmigoHauer @daniib BEN LEVI Co-founder @BennyLevi
  • 13. ADAM MILLER co-founder too good to waste @AiMillstar Founder of Tuteable Experience: 4 previous start-ups, 2 within App space, passionate about online education & transforming industries with mobile technology. Skills: UX, PPC, SEO, Mobile-optimization, and Marketing strategy. Knowledge: RMIT bachelor of entrepreneurship, and scholarship to Sweden’s Jönköping University. Random fact: Has OCD & ADHD.
  • 14. BEN LEVI co-founder too good to waste @BennyLevi Founder of Renting Smart Experience: Working on start-ups for 5 years. Founder of RentingSmart, and business dev of Krunchbox.com Skills: Business dev, strategic partnerships, project management, forecasting, User experience design Knowledge: Bachelor of commerce in Finance & Accounting Random fact: Proposed to his girlfriend in an Angrybirds game
  • 15. too good to waste JOEL HAUER co-founder @JoelAmigoHauer Founder of WeCo Experience: Founder of WeCo, co-founder of UnOffice, Business Development manager in UnOil, Digital Producer. Skills: Branding, design, customer development, project management, SEO, online marketing & creative advertising Knowledge: Bachelor of commerce in marketing & commercial law Random fact: Made WeCo profitable within 3 months
  • 16. too good to waste DANI BRECKON UX @daniib Founder of Utopia Internet Experience: Web consultant specializing in e- learning, and UX expert Skills: UX design, project management Knowledge: Joomla, UX, agile development Random fact: Fascinated with the art form of learning
  • 17. too good to waste BARRY TEOH Developer @nolim1t Technologist / Developer Experience: iOS developer, web developer, systems architect Skills: Ruby, Rails, iOS Dev, Mobile UX, QA Automation (Functional/Performance), System Admin (Linux/Solaris/Windows), and Social Media App Integrations Knowledge: Tech guru Random fact: Also brilliant at digital & creative marketing Programming languages * Objective-C (iPhone SDK and OS X 10.6)* PHP (v2 to v5.3)* Ruby / JRuby* Rails (Heroku and Standalone deployments)* VBA Scripting / ASP (VB)* Bash/Perl* Python including Google App Engine* Windows Powershell* Some LUA Script* Some ASP.NET (C#). .NET via Windows Powershell mostly. * Some SQL Stored Procedure (MS-SQL)
  • 18. too good to waste MICHAEL CHE Design Designer at Soap Digital Experience: Experienced graphic designer Skills: Photoshop, Illustrator, Flash, 3D Knowledge: Bachelor of Visual Arts & Graphic Design Random fact: Finalist in a highly sort after creative design competition
  • 19. Competitor analysis deal & discovery app try for free deals charity food recovery perishable food app first in category ONE OF A KIND
  • 20. NOW 1/08/13 01/10/13 01/11/13 launch BETA to cafe’s basic free version to validate consumer demand and convert cafes acquire & convert acquire & convert 01/02/14 24 Timeline phases Our plan restaurants supermarkets release version 2 implement venue paid ‘specials’ release version 3 implement online transaction processing model & fee structure 22 participating cafes as of TODAY
  • 21. 25 QUESTIONS?and possibly some answers too www.signup.lastbite.com too good to waste

Editor's Notes

  1. how big is this problem?
  2. start with cafes in australia
  3. how big is this problem?
  4. start with cafes in australia
  5. do customers care? A survey in Australia found that 60 per cent of people felt guilty about buying and wasting things like food
  6. do customers care? A survey in Australia found that 60 per cent of people felt guilty about buying and wasting things like food