×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content

Revealing Design Treasures From The Amazon

by on May 14, 2009

  • 85,374 views

On its surface, Amazon.com just seems like a large e-commerce site, albeit a successful one. Its design isn't flashy, nor is it much to write home about. But deep within its pages are hidden secrets ...

On its surface, Amazon.com just seems like a large e-commerce site, albeit a successful one. Its design isn't flashy, nor is it much to write home about. But deep within its pages are hidden secrets -- secrets that every designer should know about.

If one looks closely at what the team at Amazon has built, it's filled with innovative functionality and clever designs, all of which creates a delightful experience for its users and directly produces regular profits for its shareholders. But not all is perfect. Some design changes in the last few years have not been the success that the team had hoped for. Amazon's exceptional qualities and imperfections are critical knowledge for any designer that wants to dig deep into what makes the site tick.

In this entertaining presentation, Jared will share some of UIE's latest research into the hidden treasures of (the) Amazon.

You'll learn:
+ The simple Yes/No question that increased revenues by more than $1 billion
+ The elegant subtlety of Amazon's security system
+ Why Amazon's business model is more than meets the eye (and why designers need to care)
+ The wins and losses that Amazon has had with social media functionality

Statistics

Views

Total Views
85,374
Views on SlideShare
66,122
Embed Views
19,252

Actions

Likes
210
Downloads
1,809
Comments
12

147 Embeds 19,252

http://www.laurentbourrelly.com 6913
http://www.uie.com 5501
http://jungshadow.com 2075
http://www.getelastic.com 1103
http://www.slideshare.net 793
http://padicode.com 404
http://www.webanalisten.nl 264
http://www.business-garden.com 231
http://www.4tempsdumanagement.com 216
http://jasonputorti.com 215
http://iatelevision.blogspot.com 196
http://www.marketingtechblog.com 149
http://www.ocourtois.fr 133
http://www.mimiqiao.com 100
http://michaelslevy.blogspot.com 79
http://blog.res-pons.net 77
http://longdlog.blogspot.com 57
http://www.wablog.nl 41
http://blog.web-media.co.uk 35
http://eblog.star-cooperation.com 35
http://www.techgig.com 24
http://lanyrd.com 24
https://twitter.com 23
http://marketingtechblog.com 22
http://static.slidesharecdn.com 22
http://www.arttusgroup.com 20
http://gepelmeny.blog.hu 19
http://rubyrailsandwindows.blogspot.com 19
http://interactivesnack.wordpress.com 17
http://iamvictorio.us 17
http://xiaoliyi.wordpress.com 17
http://paper.li 15
http://innovatoren.se 13
http://blog.ryaneby.com 12
http://www.upamn.org 11
http://sandiego-webmaster.com 10
http://us-w1.rockmelt.com 10
http://www.espiratecnologias.com 10
http://pukomuko.tumblr.com 10
http://www.brewcityroyalties.org 10
http://translate.googleusercontent.com 9
http://uxslides.tumblr.com 9
http://iatelevision.blogspot.fr 9
http://upamn.wildapricot.org.dev5.bonasource.com 8
http://iatelevision.blogspot.co.uk 8
http://vcorbust.com 8
https://travis-smith.squarespace.com 8
http://jimblogdog.blogspot.com 8
http://www.arttus.co 7
http://iatelevision.blogspot.de 7
More...

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

110 of 12 previous next Post a comment

  • harrypotter12 harrypotter12 Great Slide.

    Thanks for sharing.
    Parcel delivery from http://www.clickandsendparcel.com
    2 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • travisbrowny Travis Brown Loved watching this; very entertaining and informative presentation. Thanks for posting! 3 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • lahutter Lea Ann Hutter, Manager, User Experience Design at LinkedIn at LinkedIn Educational and memorable. Thanks Jared! 3 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • caseychesh Casey Cheshire, Chief Awesome Officer at Cheshire IMPACT classic presentation. well done comedy at the start! hilarious 3 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • spidyhero spidyhero here is a very deep analysis of design, business model and customer attention for the Amazon.com website 3 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • cs3b CS3B Michał Czyż at CS3B Michał Czyż Amuse and very instructive 4 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • nomadchique Nomad Chique at Nomad Chique I attended the presentation yesterday in Los Angeles and thought it was so informative and intelligent that I decided to blog about it. Check out my blog here

    http://www.nomadchique.com/2010/03/sharing-the-%E2%80%9Ctreasures-from-the-amazon%E2%80%9D/
    4 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • jedsundwall Jed Sundwall, Co-founder at Measured Voice Very fun presentation! I would write a longer comment in the styl of a romance novel if I had the time. 4 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • jeromebot Jerome Pennington at Jerome Pennington Can't believe I missed this... 4 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • p2045i Phi Dinh, Startup at IDC thanks for sharing 4 years ago
    Are you sure you want to
    Your message goes here
    Processing…

110 of 12 previous next

Post Comment
Edit your comment

Revealing Design Treasures From The Amazon Revealing Design Treasures From The Amazon Webinar Transcript