3. +
Why Design
If the interface becomes a subject of the user's attention, it
has already failed.
Good design:
Enhances the user experience, but does not interfere
with content delivery
Bad design:
Detracts from the user experience
Hinders learning
Frustrates the user
4. +
Design Perfection
“Perfection is achieved not when there is nothing left to add,
but when there is nothing left to take away”
– Antoine de Saint-Exupery
5. +
Usability is King
Keep it Simple
If you can do it with less, then do it.
Place buttons in the same location
Pick colors on purpose, ones with good contrast work best
Communicate - don’t decorate.
Use the one-two punch!
Lead the user from point A to point B with size and placement
Negative space is magical - Create it, don’t just fill it up!