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C O D I N G L I K E 
A G I R L 
How teams with women gain with diversity
WHO A M I ? 
Gabriela
SÃO LUÍS 
TERESINA 
PALMAS 
BRASÍLIA 
ACRE 
RIO BRANCO 
FORTALEZA 
RIO GRANDE DO NORTE 
MACEIÓALAGOAS 
AMAPÁMACAPÁ 
AMAZONAS 
BOA 
VISTA 
RORAIMA 
MANAUS 
BAHIA 
CEARÁ 
SALVADOR 
ESPÍRITO SANTO 
VITÓRIA 
GOIÂNIA 
GOIÁS 
MARANHÃO 
MATO GROSSO 
CUIABÁ 
PORTO 
VELHO 
CAMPO GRANDE 
MATO GROSSO DO SUL 
MINAS GERAIS 
BELO HORIZONTE 
PARÁ 
BELÉM 
JOÃO PESSOA PARAÍBA 
SÃO PAULO 
PARANÁ 
CURITIBA 
PIAUÍ RECIFE PERNAMBUCO 
RIO DE JANEIRO 
RIO DE JANEIRO 
NATAL 
RIO GRANDE DO SUL 
PORTO ALEGRE 
RONDÔNIA 
SÃO PAULO 
SANTA CATARINA 
FLORIANÓPOLIS 
ARACAJU SERGIPE 
TOCANTINS 
Where I live 
Where I am from 
Gabriela D'Ávila
ABOUT ME 
• Major in Digital Game 
Development 
• Senior Software Engineer 
with 7 years in the market 
• Web Development 
• Women in Technology 
Advocate 
• Lego fanatic =) 
LEGO 
HUGE 
FAN 
Developer
R E A L LY
WHAT TO E X P E C T 
• What are the concepts? 
• What is the current scenario? 
• Why diversity matters?
D I V E R S I T Y 
• Gender 
• Racial 
• Ethnic 
• Sexual Orientation
B I A S
B I A S 
• Project Implicit® from Harvard University 
• Preferences, attitudes and memory
P RO J E C T 
I M P L I C I T®
P RO J E C T I M P L I C I T ® 
Strong automatic association of Male with 26% 
Science and Female with Liberal Arts 
Moderate automatic association of Male with 
3% 
1% 
6% 
18% 
18% 
28% 
0% 7.5% 15% 22.5% 30% 
Science and Female with Liberal Arts 
Slight automatic association of Male with 
Science and Female with Liberal Arts 
Little to no association between 
genders and academic domains 
Slight automatic association of Male with 
Liberal Arts and Female with Science 
Moderate automatic association of Male with 
Liberal Arts and Female with Science 
Strong automatic association of Male with 
Liberal Arts and Female with Science 
Source: Project Implicit
I AT S C O R E S 
Source: Project Implicit 
Male with Science 
Female with Liberal Arts 
Female with Science 
Male with Liberal Arts
L I K E A G I R L
“You know, you are really intelligent, for a girl.” 
–Undisclosed friend
L I K E A G I R L 
• You drive like a girl 
• You punch like a girl 
• You fight like a girl 
• You [verb] like a girl
D I V E R S I T Y 
R E P O RT S
A L L A R E A S 
100% 
80% 
60% 
40% 
20% 
0% 
1% 
30% 31% 30% 30% 37% 
62% 
70% 69% 70% 70% 
Apple Facebook Google Twitter Yahoo 
Male Female Non Disclosed* 
Source: Companies Diversity Reports
100% 
80% 
60% 
40% 
20% 
0% 
1% 
TECH 
20% 15% 17% 10% 15% 
85% 
90% 
85% 83% 
80% 
Apple Facebook Google Twitter Yahoo 
Male Female Non Disclosed* 
Source: Companies Diversity Reports
NON-TECH 
100% 
80% 
60% 
40% 
20% 
0% 
1% 
35% 47% 48% 50% 52% 
47% 
52% 50% 53% 
65% 
Apple Facebook Google Twitter Yahoo 
Male Female Non Disclosed* 
Source: Companies Diversity Reports
H I G H L E V E L 
100% 
80% 
60% 
40% 
20% 
0% 
1% 
28% 23% 21% 21% 23% 
77% 79% 79% 77% 
72% 
Apple Facebook Google Twitter Yahoo 
Male Female Non Disclosed* 
Source: Companies Diversity Reports
TECH 
100% 
80% 
60% 
40% 
20% 
0% 
1% 
20% 15% 17% 10% 15% 
85% 
90% 
85% 83% 
80% 
Apple Facebook Google Twitter Yahoo 
Male Female Non Disclosed* 
30% 31% 30% 30% 37% 
70% 69% 70% 70% 
NON-TECH 
100% 
80% 
60% 
40% 
20% 
100% 
80% 
60% 
40% 
20% 
0% 
1% 
62% 
1% 
35% 47% 48% 50% 52% 
47% 
52% 50% 53% 
65% 
Apple Facebook Google Twitter Yahoo 
Male Female Non Disclosed* 
SENIOR LEVEL 
100% 
80% 
60% 
40% 
20% 
0% 
1% 
28% 23% 21% 21% 23% 
77% 79% 79% 77% 
72% 
Apple Facebook Google Twitter Yahoo 
Male Female Non Disclosed* 
ALL AREAS 
0% 
Apple Facebook Google Twitter Yahoo 
Male Female Non Disclosed* 
Source: Companies Diversity Reports
C U R R E N T S C E N A R I O O F 
T H E T E C H WORKFORCE 
• Men 2.7x more chance of leading positions 
• Women gravitates towards other women 
• Lack of role models 
• Women values flexibility more than men 
Source: Anita Borg Institute, Climbing the technical ladder
R A N K L E V E L S 
Entry Mid High 
10.9% 20.2% 
55.2% 
56% 
24.6% 
33.1% 
Source: Anita Borg Institute, Climbing the technical ladder 
100% 
90% 
80% 
70% 
60% 
50% 
40% 
30% 
20% 
10% 
0% 
Women Men
W H Y D I V E R S I T Y 
MAT T E R S ?
D I V E R S I T Y 
I N C R E A S E S G RO U P 
PERFORMANCE
GROUP PERFORMANCE 
• Collective Intelligence is increased 
• Diverse teams are more efficient 
• Better problem solving 
• More innovative solutions 
Source: Ernest & Young, Prof. Anita Williams Woolley, Anita Borg Institute
GROUP PERFORMANCE 
• Three factors: 
1 - Social sensitivity 
2 - Numbers of speaking members 
3 - Proportion of females on the group 
Source: Ernest & Young, Prof. Anita Williams Woolley, Anita Borg Institute
D I V E R S I T Y P OW E R S 
INNOVAT I O N
INNOVAT I O N 
• Competitive advantage 
• Diverse groups outstanding performance 
• Patents with mixed gender cited more often 
Source: Ernest & Young, Prof. Anita Williams Woolley, Anita Borg Institute
"If people think alike, then no matter how smart they are they most likely will get stuck at 
the same locally optimal solutions. Innovating, requires thinking differently. That's why 
diversity powers innovation." 
–Scott Page, University of Michigan 
Source: London Business School, Anita Borg Institute
N E I L D E G R A S S E 
TYSON
N E I L D E G R A S S E TYSON 
Astrophysicist
“Before we start talking about genetic differences, you 
got to come up with a system that is equal 
opportunity. Then we can have that conversation.” 
–Neil deGrasse Tyson, at 2009 New York Conference - Link
T H A N K YOU 
• Twitter: @gabidavila 
• Web: http://gabriela.io 
• Email: gabidavila@gmail.com
R E F E R E N C E S 
• ANITA BORG INSTITUTE - Climbing the Technical Ladder 
• ANITA BORG INSTITUTE - The Case for Investing on Women 
• ANITA BORG INSTITUTE - Women Technologists Count 
• ANITA WOLLEY - Evidence for a Collective Intelligence Factor in the 
Performance of Human Groups 
• CATALYST, Why Diversity Matters? 
• ERNST & YOUNG - Groundbreakers 
• ILLUMINATE VENTURES - High Performance Entrepreneurs

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Coding like a girl - Youtube presentation

  • 1. C O D I N G L I K E A G I R L How teams with women gain with diversity
  • 2. WHO A M I ? Gabriela
  • 3. SÃO LUÍS TERESINA PALMAS BRASÍLIA ACRE RIO BRANCO FORTALEZA RIO GRANDE DO NORTE MACEIÓALAGOAS AMAPÁMACAPÁ AMAZONAS BOA VISTA RORAIMA MANAUS BAHIA CEARÁ SALVADOR ESPÍRITO SANTO VITÓRIA GOIÂNIA GOIÁS MARANHÃO MATO GROSSO CUIABÁ PORTO VELHO CAMPO GRANDE MATO GROSSO DO SUL MINAS GERAIS BELO HORIZONTE PARÁ BELÉM JOÃO PESSOA PARAÍBA SÃO PAULO PARANÁ CURITIBA PIAUÍ RECIFE PERNAMBUCO RIO DE JANEIRO RIO DE JANEIRO NATAL RIO GRANDE DO SUL PORTO ALEGRE RONDÔNIA SÃO PAULO SANTA CATARINA FLORIANÓPOLIS ARACAJU SERGIPE TOCANTINS Where I live Where I am from Gabriela D'Ávila
  • 4. ABOUT ME • Major in Digital Game Development • Senior Software Engineer with 7 years in the market • Web Development • Women in Technology Advocate • Lego fanatic =) LEGO HUGE FAN Developer
  • 5. R E A L LY
  • 6.
  • 7. WHAT TO E X P E C T • What are the concepts? • What is the current scenario? • Why diversity matters?
  • 8. D I V E R S I T Y • Gender • Racial • Ethnic • Sexual Orientation
  • 9. B I A S
  • 10. B I A S • Project Implicit® from Harvard University • Preferences, attitudes and memory
  • 11. P RO J E C T I M P L I C I T®
  • 12. P RO J E C T I M P L I C I T ® Strong automatic association of Male with 26% Science and Female with Liberal Arts Moderate automatic association of Male with 3% 1% 6% 18% 18% 28% 0% 7.5% 15% 22.5% 30% Science and Female with Liberal Arts Slight automatic association of Male with Science and Female with Liberal Arts Little to no association between genders and academic domains Slight automatic association of Male with Liberal Arts and Female with Science Moderate automatic association of Male with Liberal Arts and Female with Science Strong automatic association of Male with Liberal Arts and Female with Science Source: Project Implicit
  • 13. I AT S C O R E S Source: Project Implicit Male with Science Female with Liberal Arts Female with Science Male with Liberal Arts
  • 14. L I K E A G I R L
  • 15. “You know, you are really intelligent, for a girl.” –Undisclosed friend
  • 16. L I K E A G I R L • You drive like a girl • You punch like a girl • You fight like a girl • You [verb] like a girl
  • 17. D I V E R S I T Y R E P O RT S
  • 18. A L L A R E A S 100% 80% 60% 40% 20% 0% 1% 30% 31% 30% 30% 37% 62% 70% 69% 70% 70% Apple Facebook Google Twitter Yahoo Male Female Non Disclosed* Source: Companies Diversity Reports
  • 19. 100% 80% 60% 40% 20% 0% 1% TECH 20% 15% 17% 10% 15% 85% 90% 85% 83% 80% Apple Facebook Google Twitter Yahoo Male Female Non Disclosed* Source: Companies Diversity Reports
  • 20. NON-TECH 100% 80% 60% 40% 20% 0% 1% 35% 47% 48% 50% 52% 47% 52% 50% 53% 65% Apple Facebook Google Twitter Yahoo Male Female Non Disclosed* Source: Companies Diversity Reports
  • 21. H I G H L E V E L 100% 80% 60% 40% 20% 0% 1% 28% 23% 21% 21% 23% 77% 79% 79% 77% 72% Apple Facebook Google Twitter Yahoo Male Female Non Disclosed* Source: Companies Diversity Reports
  • 22. TECH 100% 80% 60% 40% 20% 0% 1% 20% 15% 17% 10% 15% 85% 90% 85% 83% 80% Apple Facebook Google Twitter Yahoo Male Female Non Disclosed* 30% 31% 30% 30% 37% 70% 69% 70% 70% NON-TECH 100% 80% 60% 40% 20% 100% 80% 60% 40% 20% 0% 1% 62% 1% 35% 47% 48% 50% 52% 47% 52% 50% 53% 65% Apple Facebook Google Twitter Yahoo Male Female Non Disclosed* SENIOR LEVEL 100% 80% 60% 40% 20% 0% 1% 28% 23% 21% 21% 23% 77% 79% 79% 77% 72% Apple Facebook Google Twitter Yahoo Male Female Non Disclosed* ALL AREAS 0% Apple Facebook Google Twitter Yahoo Male Female Non Disclosed* Source: Companies Diversity Reports
  • 23. C U R R E N T S C E N A R I O O F T H E T E C H WORKFORCE • Men 2.7x more chance of leading positions • Women gravitates towards other women • Lack of role models • Women values flexibility more than men Source: Anita Borg Institute, Climbing the technical ladder
  • 24. R A N K L E V E L S Entry Mid High 10.9% 20.2% 55.2% 56% 24.6% 33.1% Source: Anita Borg Institute, Climbing the technical ladder 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% Women Men
  • 25. W H Y D I V E R S I T Y MAT T E R S ?
  • 26. D I V E R S I T Y I N C R E A S E S G RO U P PERFORMANCE
  • 27. GROUP PERFORMANCE • Collective Intelligence is increased • Diverse teams are more efficient • Better problem solving • More innovative solutions Source: Ernest & Young, Prof. Anita Williams Woolley, Anita Borg Institute
  • 28. GROUP PERFORMANCE • Three factors: 1 - Social sensitivity 2 - Numbers of speaking members 3 - Proportion of females on the group Source: Ernest & Young, Prof. Anita Williams Woolley, Anita Borg Institute
  • 29. D I V E R S I T Y P OW E R S INNOVAT I O N
  • 30. INNOVAT I O N • Competitive advantage • Diverse groups outstanding performance • Patents with mixed gender cited more often Source: Ernest & Young, Prof. Anita Williams Woolley, Anita Borg Institute
  • 31. "If people think alike, then no matter how smart they are they most likely will get stuck at the same locally optimal solutions. Innovating, requires thinking differently. That's why diversity powers innovation." –Scott Page, University of Michigan Source: London Business School, Anita Borg Institute
  • 32. N E I L D E G R A S S E TYSON
  • 33. N E I L D E G R A S S E TYSON Astrophysicist
  • 34. “Before we start talking about genetic differences, you got to come up with a system that is equal opportunity. Then we can have that conversation.” –Neil deGrasse Tyson, at 2009 New York Conference - Link
  • 35. T H A N K YOU • Twitter: @gabidavila • Web: http://gabriela.io • Email: gabidavila@gmail.com
  • 36. R E F E R E N C E S • ANITA BORG INSTITUTE - Climbing the Technical Ladder • ANITA BORG INSTITUTE - The Case for Investing on Women • ANITA BORG INSTITUTE - Women Technologists Count • ANITA WOLLEY - Evidence for a Collective Intelligence Factor in the Performance of Human Groups • CATALYST, Why Diversity Matters? • ERNST & YOUNG - Groundbreakers • ILLUMINATE VENTURES - High Performance Entrepreneurs