SlideShare a Scribd company logo
1 of 11
Steffany Boldrini - @steffbold
     founder and CEO
  steffany@ecobold.com


                          Confidential – do not distribute
Confidential – do not distribute
Passion
      , lots of it
2008/2009 - Ideation/biz plan
          - Website
          - Looking for co-founder/interviewing people

Jan 2010 - $200 wordpress site
         - Video reviews

Aug 2010 - Co-founder

Nov 2010 - Founder Institute

Mar 2011 - Launch

July 2011 - Fundraising

Sept 2011 - Getting traction

Jan 2012 - Fundraising

Mar 2012 - Pivot? Miracle?
If you’re in it for the




go get a JOB
1. Set yourself as a thought leader in your industry
2. Before building anything decide what your product will be, what will it
look like, research competition, what do people complain about your
competitors? What is the pain you’re trying to solve
3. Get the best team together, ideally full time
4. ASK! Ask for people to join your team, ask for feedback, ask for free
services, for free rent, for advice, for money, ask ask ASK!!!
5. Join an incubator
6. You must be ashamed of your first launch, or you’ll never launch
7. Move FAST, you’re small, your competitors are big, fat and slow, use
your size to your advantage and adjust as you see your consumers fit,
change based on feedback, but don’t take ALL feedback
And don’t really worry about your competitors, just give the BEST for your
customers, always
8. Don’t get lazy, competition is tough and you always need to be on
top of your game
9. Set goals, yearly, monthly, weekly, daily: have accountability buddy
10. Don’t give up, it’s hard
Nobody cares
    about
yours#!tty idea
If there’s a
willthere’s a
     way!
Resources

- odesk.com or elance.com(build site)
- meetup.com(events)
- Lean Startup by Eric Ries(book)
-startupchile.org(free $)
-ycombinator.com
- 500.co
- fi.co(incubators)

More Related Content

Similar to Startup 102

Mit Forum Ishay Green tips for first timers
 Mit Forum Ishay Green tips for first timers Mit Forum Ishay Green tips for first timers
Mit Forum Ishay Green tips for first timers
Josh (Tzvika) Avnery
 
EntrepreneurshipLab.net Kickoff Event
EntrepreneurshipLab.net Kickoff EventEntrepreneurshipLab.net Kickoff Event
EntrepreneurshipLab.net Kickoff Event
Cory Miller
 
F U N D A M E N T A L M A N A G E R I A L S K I L L S F O R E N T R E P R...
F U N D A M E N T A L  M A N A G E R I A L  S K I L L S  F O R  E N T R E P R...F U N D A M E N T A L  M A N A G E R I A L  S K I L L S  F O R  E N T R E P R...
F U N D A M E N T A L M A N A G E R I A L S K I L L S F O R E N T R E P R...
Dr. Trilok Kumar Jain
 
Be next webinar ten steps to your new job
Be next webinar   ten steps to your new jobBe next webinar   ten steps to your new job
Be next webinar ten steps to your new job
Jenni Proctor
 
Start up-manual-for-engineers
Start up-manual-for-engineersStart up-manual-for-engineers
Start up-manual-for-engineers
Stanley Lin
 
10 ideas for hotel general managers to motivate their team
10 ideas for hotel general managers to motivate their team10 ideas for hotel general managers to motivate their team
10 ideas for hotel general managers to motivate their team
Prabhjot Singh Bedi
 
Startups: The Status Quo Should Be Your Plan B
Startups: The Status Quo Should Be Your Plan BStartups: The Status Quo Should Be Your Plan B
Startups: The Status Quo Should Be Your Plan B
Zealify
 

Similar to Startup 102 (20)

Mit Forum Ishay Green tips for first timers
 Mit Forum Ishay Green tips for first timers Mit Forum Ishay Green tips for first timers
Mit Forum Ishay Green tips for first timers
 
Startup 101
Startup 101Startup 101
Startup 101
 
7 Steps to Reach Full Potential with Microfinance
7 Steps to Reach Full Potential with Microfinance 7 Steps to Reach Full Potential with Microfinance
7 Steps to Reach Full Potential with Microfinance
 
EntrepreneurshipLab.net Kickoff Event
EntrepreneurshipLab.net Kickoff EventEntrepreneurshipLab.net Kickoff Event
EntrepreneurshipLab.net Kickoff Event
 
F U N D A M E N T A L M A N A G E R I A L S K I L L S F O R E N T R E P R...
F U N D A M E N T A L  M A N A G E R I A L  S K I L L S  F O R  E N T R E P R...F U N D A M E N T A L  M A N A G E R I A L  S K I L L S  F O R  E N T R E P R...
F U N D A M E N T A L M A N A G E R I A L S K I L L S F O R E N T R E P R...
 
How To Motivate Yourself
How To Motivate YourselfHow To Motivate Yourself
How To Motivate Yourself
 
How to face interview
How to face interview How to face interview
How to face interview
 
Be next webinar ten steps to your new job
Be next webinar   ten steps to your new jobBe next webinar   ten steps to your new job
Be next webinar ten steps to your new job
 
JCI - To inspire the NXT generation for entrepreneurship
JCI - To inspire the NXT generation for entrepreneurshipJCI - To inspire the NXT generation for entrepreneurship
JCI - To inspire the NXT generation for entrepreneurship
 
Start up-manual-for-engineers
Start up-manual-for-engineersStart up-manual-for-engineers
Start up-manual-for-engineers
 
BIG Buzz Oxfordshire 2023 Breakfast Briefing
BIG Buzz Oxfordshire 2023 Breakfast BriefingBIG Buzz Oxfordshire 2023 Breakfast Briefing
BIG Buzz Oxfordshire 2023 Breakfast Briefing
 
The Pitching Manual - How to Pitch?
The Pitching Manual - How to Pitch? The Pitching Manual - How to Pitch?
The Pitching Manual - How to Pitch?
 
7 ways to grow your business in 2017
7 ways to grow your business in 20177 ways to grow your business in 2017
7 ways to grow your business in 2017
 
When Should You Go To The VC?
When Should You Go To The VC?When Should You Go To The VC?
When Should You Go To The VC?
 
How to have an abundance of ideas by Michael Allen of TalkFreely
How to have an abundance of ideas by Michael Allen of TalkFreelyHow to have an abundance of ideas by Michael Allen of TalkFreely
How to have an abundance of ideas by Michael Allen of TalkFreely
 
10 ideas for hotel general managers to motivate their team
10 ideas for hotel general managers to motivate their team10 ideas for hotel general managers to motivate their team
10 ideas for hotel general managers to motivate their team
 
Startups: The Status Quo Should Be Your Plan B
Startups: The Status Quo Should Be Your Plan BStartups: The Status Quo Should Be Your Plan B
Startups: The Status Quo Should Be Your Plan B
 
Imperial College - Early Stage Investment
Imperial College - Early Stage InvestmentImperial College - Early Stage Investment
Imperial College - Early Stage Investment
 
Jason Mendelson - CUNVC Crash Course Series January 13 2010
Jason Mendelson - CUNVC Crash Course Series January 13 2010Jason Mendelson - CUNVC Crash Course Series January 13 2010
Jason Mendelson - CUNVC Crash Course Series January 13 2010
 
The Mission and Culture of Palo Alto Software
The Mission and Culture of Palo Alto SoftwareThe Mission and Culture of Palo Alto Software
The Mission and Culture of Palo Alto Software
 

More from ecobold

Partnerships & Is Now a Great Time to Buy Real Estate?
Partnerships & Is Now a Great Time to Buy Real Estate?Partnerships & Is Now a Great Time to Buy Real Estate?
Partnerships & Is Now a Great Time to Buy Real Estate?
ecobold
 
Learn CSS From Scratch
Learn CSS From ScratchLearn CSS From Scratch
Learn CSS From Scratch
ecobold
 

More from ecobold (6)

Partnerships & Is Now a Great Time to Buy Real Estate?
Partnerships & Is Now a Great Time to Buy Real Estate?Partnerships & Is Now a Great Time to Buy Real Estate?
Partnerships & Is Now a Great Time to Buy Real Estate?
 
How to Run the Perfect Demo for Founders
How to Run the Perfect Demo for FoundersHow to Run the Perfect Demo for Founders
How to Run the Perfect Demo for Founders
 
How to Build a Big Data Application: Serverless Edition
How to Build a Big Data Application: Serverless EditionHow to Build a Big Data Application: Serverless Edition
How to Build a Big Data Application: Serverless Edition
 
Is Open Source a Good Strategy for your Startup?
Is Open Source a Good Strategy for your Startup?Is Open Source a Good Strategy for your Startup?
Is Open Source a Good Strategy for your Startup?
 
SaaS Metrics for Startups
SaaS Metrics for StartupsSaaS Metrics for Startups
SaaS Metrics for Startups
 
Learn CSS From Scratch
Learn CSS From ScratchLearn CSS From Scratch
Learn CSS From Scratch
 

Recently uploaded

Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdfVishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
ssuserdda66b
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
ciinovamais
 

Recently uploaded (20)

HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptxHMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The Basics
 
Understanding Accommodations and Modifications
Understanding  Accommodations and ModificationsUnderstanding  Accommodations and Modifications
Understanding Accommodations and Modifications
 
Sociology 101 Demonstration of Learning Exhibit
Sociology 101 Demonstration of Learning ExhibitSociology 101 Demonstration of Learning Exhibit
Sociology 101 Demonstration of Learning Exhibit
 
Single or Multiple melodic lines structure
Single or Multiple melodic lines structureSingle or Multiple melodic lines structure
Single or Multiple melodic lines structure
 
Micro-Scholarship, What it is, How can it help me.pdf
Micro-Scholarship, What it is, How can it help me.pdfMicro-Scholarship, What it is, How can it help me.pdf
Micro-Scholarship, What it is, How can it help me.pdf
 
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
 
Key note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfKey note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdf
 
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdfUGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
 
Google Gemini An AI Revolution in Education.pptx
Google Gemini An AI Revolution in Education.pptxGoogle Gemini An AI Revolution in Education.pptx
Google Gemini An AI Revolution in Education.pptx
 
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdfVishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
 
FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
 
Unit-IV; Professional Sales Representative (PSR).pptx
Unit-IV; Professional Sales Representative (PSR).pptxUnit-IV; Professional Sales Representative (PSR).pptx
Unit-IV; Professional Sales Representative (PSR).pptx
 
Graduate Outcomes Presentation Slides - English
Graduate Outcomes Presentation Slides - EnglishGraduate Outcomes Presentation Slides - English
Graduate Outcomes Presentation Slides - English
 
ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
 
Towards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptxTowards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptx
 
SKILL OF INTRODUCING THE LESSON MICRO SKILLS.pptx
SKILL OF INTRODUCING THE LESSON MICRO SKILLS.pptxSKILL OF INTRODUCING THE LESSON MICRO SKILLS.pptx
SKILL OF INTRODUCING THE LESSON MICRO SKILLS.pptx
 
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024
 

Startup 102

  • 1. Steffany Boldrini - @steffbold founder and CEO steffany@ecobold.com Confidential – do not distribute
  • 2. Confidential – do not distribute
  • 3. Passion , lots of it
  • 4. 2008/2009 - Ideation/biz plan - Website - Looking for co-founder/interviewing people Jan 2010 - $200 wordpress site - Video reviews Aug 2010 - Co-founder Nov 2010 - Founder Institute Mar 2011 - Launch July 2011 - Fundraising Sept 2011 - Getting traction Jan 2012 - Fundraising Mar 2012 - Pivot? Miracle?
  • 5. If you’re in it for the go get a JOB
  • 6. 1. Set yourself as a thought leader in your industry 2. Before building anything decide what your product will be, what will it look like, research competition, what do people complain about your competitors? What is the pain you’re trying to solve 3. Get the best team together, ideally full time 4. ASK! Ask for people to join your team, ask for feedback, ask for free services, for free rent, for advice, for money, ask ask ASK!!! 5. Join an incubator 6. You must be ashamed of your first launch, or you’ll never launch 7. Move FAST, you’re small, your competitors are big, fat and slow, use your size to your advantage and adjust as you see your consumers fit, change based on feedback, but don’t take ALL feedback And don’t really worry about your competitors, just give the BEST for your customers, always 8. Don’t get lazy, competition is tough and you always need to be on top of your game 9. Set goals, yearly, monthly, weekly, daily: have accountability buddy 10. Don’t give up, it’s hard
  • 7. Nobody cares about yours#!tty idea
  • 9.
  • 10.
  • 11. Resources - odesk.com or elance.com(build site) - meetup.com(events) - Lean Startup by Eric Ries(book) -startupchile.org(free $) -ycombinator.com - 500.co - fi.co(incubators)

Editor's Notes

  1. it’s a bad idea to hide your idea from the world, you need to tell as many people as possible to first, ask if they would use it
  2. Would I have done it differently? NO!!! I learned a ton, met so many people