Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Text message marketing presentation
1. 10 Text Message
Marketing Tips for
Your Local Business
www.eBusiness.pk
www.facebook.com/ebusinessexperts
Skype: ebusinessexperts
2. Ti p #1
Add your company slogan
Don’t Spam Your List With Offers
Send helpful, entertaining,
and informative messages
to your mobile list
Do not over-promote as
can cause subscribers to
opt-out of your list
LOGO
3. Ti p #2
Add your company slogan
Target Your Efforts for Best Response
Narrow down “who” you
want to join your list and
then create special
messages and offers
specifically for that group
Take a step further and
create separate lists
based on separate
products and services
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4. Ti p #3
Add your company slogan
Keep Your Messages Short
Shorter is better when it
comes to marketing
messages due to short
attention spans
Text messages only allow
160 characters per
message so keep them
within those limits
LOGO
5. Ti p #4
Add your company slogan
Make Your Opt-in Offers Extremely Valuable
Make your opt-in offer
“top-notch” in order to get
subscribers
Figure out what your
target audience craves
and create offers
surrounding those ideas
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6. Ti p #5
Add your company slogan
Include a Strong Call-to-Action in Every Message
Include a strong call-toaction on every single
message
Tell them what you want
them to do whether it’s
call or come into your
establishment
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7. Ti p #6
Add your company slogan
Make it Easy for Them to Opt-Out
If they have problems
opting out, they may flag
your messages as spam
Make the option to opt-out
clearly visible in every
message you send out
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8. Ti p #7
Add your company slogan
Use Text Messages to Get Customer Feedback
Polls are a great way to
get feedback from your
customers
Use the feedback to
enhance your products
and services
Offer a prize drawing for
those who participate
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9. Ti p #8
Add your company slogan
Include Links to Digital Media in Your Messages
Include links to your other
online properties, such as
your website, photos,
videos, and social media
sites
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10. Ti p #9
Add your company slogan
Encourage Sign-ups Across the Board
Put a call-to-action on
your website inviting
people to join your mobile
list
Ask your social media
followers to join
Put a call-to-action on all
of your printed materials
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11. Ti p #10
Add your company slogan
Don’t Forget About Branding
Include your business
name in every text
message you send out
This lets them know who
you are and helps build
your brand
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12. If you would like more information about Text
Message Marketing, contact us today.
For a FREE Consultation
www.eBusiness.pk
www.facebook.com/ebusinessexperts
Skype: ebusinessexperts