The Business Of Web Design

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    The Business Of Web Design - Presentation Transcript

    1. The Business of Web Design Latest Trends in Web Design and Web-based Applications 19th February 2009
    2. Erskine Design Simon Collison www.erskinedesign.com
    3. In the olden days...
    4. Web standards
    5. • Separation of content, style and behaviour • Faster and easier workflow • Embrace current methods and principles • Accessibility by default • Leaner code uses less bandwidth, and serves pages faster
    6. HTML, CSS & the DOM
    7. www.csszengarden.com/
    8. Accessibility
    9. • If a website is not accessible to everyone, it fails • Accessibility is not just about disability • Content repurposed for any viewing device • No compromises. Every user gets every bit of content • Microformats (what?)
    10. Usability
    11. • An accessible site is not necessarily a usable site • Be aware that each user will have different needs • Common sense approaches to user interfaces • Don’t make them think!
    12. The Rules
    13. • Responsibility to all users • Scalable, long-term approaches • Methodical and inclusive processes • Keep things simple • Accountability
    14. Microformats www.microformats.org/
    15. Grids
    16. Rhythm & Type
    17. Wireframes
    18. Blogs
    19. www.kottke.org/
    20. RSS
    21. www.feedburner.com/ NetNewsWire
    22. Music, Podcasts, Video and other Downloads
    23. www.beatport.com/ www.youtube.com/ www.daytrotter.com/ www.hypem.com/
    24. Web Applications & Social Networks
    25. www.myspace.com/ www.last.fm/
    26. http://twitter.com/
    27. 37 Signals www.37signals.com/
    28. Carsonified www.carsonified.com/
    29. Happy Cog www.happycog.com/
    30. Oh... and Google and Yahoo! and Microsoft and Apple and the gambling industry ...and then there’s the porn industry, which I know nothing about.
    31. APIs and Mashups
    32. Acquisitions & Value
    33. • Feedburner bought by Google for $100m • Photobucket bought by Fox for $250m • Last.fm bought by CBS for $280m • Treehugger bought by Discovery for $10m • StumbleUpon bought by Ebay for $45m http://www.seoconsultants.com/google/acquisitions/ http://startup.partnerup.com/2008/01/02/2007-acquisitions-web-internet-technology//
    34. • Launched in February 2004 • Turned down a $10 million offer months later • Now has over 450 employees • Turned down $1 billion from Yahoo! • Microsoft bought a $240 million stake in it • Over 70,000,000 users • Annual revenue is only $150m, yet estimated value is $15 billion
    35. The Mobile Web
    36. www.apple.com/
    37. Survey
    38. www.alistapart.com/articles/2007surveyresults
    39. www.alistapart.com/articles/2007surveyresults
    40. www.alistapart.com/articles/2007surveyresults
    41. www.alistapart.com/articles/2007surveyresults
    42. The Unexpected
    43. http://icanhascheezburger.com/
    44. Summary
    45. • Specialise: choose one path and stick to it • The web is about the users, not the designer • Be responsible and accountable • Keep it simple • Beware of the teenager!
    46. Any questions? Please be aware that the internet is a vast landscape that changes every five minutes, and I don’t know everything about all of it...
    47. Thanks Simon Collison erskinedesign.com

    + Simon CollisonSimon Collison, 5 months ago

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