The document discusses the importance of user experience (UX) focused on people rather than just technology, emphasizing key statistics such as high customer loyalty and trust in personal recommendations over advertising. It highlights the need for continuous improvement and addressing user pain points to boost efficiency and revenue. The core message is about empowering users and creating meaningful interactions to enhance overall satisfaction and business outcomes.

1. PEOPLE OVER PIXELSMeaningful UX That Scales
@cliffseal

2. 50%Errors
65%Complexity
18%Churn
30%Usage
15%Up-Selling

3. Willingness to buy more products
Reluctance to switch brands
Likelihood of recommendation
15%

5. PEOPLE
OVER
PIXELS

6. SUSTAINING
CUSTOMER
LOYALTY

7. MONETIZE LOYAL
CUSTOMERS
2.4x MORE

8. 92%Trust Friend & Family
Recommendations
Above All Advertising
70%Trust Online Consumer
Reviews
Above All Advertising

9. FOCUS ON
EMPOWERING
PEOPLEnot their tools

13. RELENTLESSLY
HUNT SNAGSget yourself out of the way

14. 64.5%Orders
46.5%Revenue
50%Efficiency

15. RELENTLESSLY
HUNT SNAGSget yourself out of the way

16. RELENTLESSLY
HUNT SNAGSget yourself out of the way
and be honest when you can’t

17. MOTIVATE &
CREATE FLOWmake room for awesome

18. TALK TO PEOPLE
LIKE PEOPLElearn to listen

19. MEASURE
POST-UX UXwhat happens next?

20. USERS
PEOPLE