Professional Development
@pottscharlie
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Objectives
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Define professional development
Discuss & reflect on YOUR development
Methods/Opportunities
Creativity
Professional Development
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“All growth depends upon activity. There
is no development physically or
intellectually without effort, and effort
means work.”
-Calvin Coolidge
Time to Doodle!!
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You need…
Paper
Markers
Your creativity
Time to Doodle!
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Draw your professional development
(5 minutes)
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Time to Doodle!
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Reflect and Share (pairs – 5 min)
What is it?
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Professional development is “the
intentional & systematic effort to enhance
the knowledge & skills of staff members”
*Dalton (1989)
What is it?
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PERSONAL
INTEREST
INSTITUTIONAL
NEEDVS
Purpose
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PERSONAL
INTEREST
INSTITUTIONAL
NEED
What is it?
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• Provides road map for learning
• Increases knowledge & enhance skills
• Helps retain valuable employees/colleagues
• Builds confidence & competence
• Encourages systemic reflection
• Creates working vision/purpose
• Method for offering rewards/incentives
• Motivation!
What it’s NOT
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• It’s not a way to only focus on your interests
• It’s not a checklist
• Should not be distraction from work
• It’s not the reason you do the job!
Research says…
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“Professional Development needs for new residential life
professionals”
The Journal of College and University Student Housing (2011)
Henning, Cilente, Kennedy & Sloane
Research says…
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-Understanding job expectations
-Enhance supervision skills
-How to move up in student affairs
-Fostering student learning
*Henning, Cilente, Kennedy & Sloane (2011)
Continuing Education
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Grad school and other
pre-professional training is just
the beginning…
Whose responsibility is it?
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You
Supervisor
Institution
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Professional Development
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WHY
HOW
WHO
The “Why”
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Why is it important?
The “Why”
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• 25-50% of working professionals
vs 75% in SA
• Link theory and practice
*Janosik, Creamer, et al, 2003
The “Why”
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• Professional development parallels student
development!
*Winston & Creamer (1997)
• A planned experience designed to change
behavior… and improve organizational
effectiveness
*Merkle & Artman (1983)
The “Why”
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P O
*Kuk (2012)
The “Why”
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P O
*Kuk (2012)
Bridging the “Why” & the “How”
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Professional
Competencies
Professional Competencies
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What are they & why are they
valuable?
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Professional Competencies
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ACPA/NASPA
10 core competencies
Basic, Intermediate, Advanced
Professional Competencies
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ACUHO-I
Domains
Direct Service/Management/Strategy & Policy
Knowledge needed
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Myths about
Professional Competencies
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• All-encompassing
• It’s a checklist
• Sequential
The “How”
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What are the types of
professional development?
Conferences
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Myths about conferences
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• Always worth the money
• The bigger the better
• Sessions are most valuable part
• Will lead to change
Conferences
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IDEAS into ACTION
Conferences
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IDEAS into ACTION
Conferences
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IDEAS into ACTION
Conferences
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IDEAS into ACTION
Write about it!
Conferences
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IDEAS into ACTION
Write about it!
Conferences
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IDEAS into ACTION
Follow up with connections!
Write about it!
Social Media & Social Networking
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Ways to use Social Media:
Social Media & Social Networking
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0 50 100
Blogs
YouTube
Twitter
Facebook
Professional
Personal
71%
96%
82%
63%
81%
49%
25%
NASPA Technology Knowledge Community Survey 2013
Twitter
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• Chats
• Backchannels
• Survey/info-gathering
• The set-up…
Twitter
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Ways to use Social Media:
Facebook
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• Pages/Groups
• Student Affairs Professionals
• Student Affairs Feature
• Student Affairs Health, Fitness, Wellness
LinkedIn
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LinkedIn
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• Connections – the power of networking!
• Endorsements
• Groups
Blogging
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• Sharing ideas
• Critical reflection
• Writing skills
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Myths of Social Media
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• It’s only for personal use
• Boring to talk about work
• Misunderstand/misinterpret
• Connections aren’t REAL
• “Dual identity”
The “How”
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Mentoring/Networking
Mentoring
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Models the way Honest with you
(and keeps you honest)
Open &
Transparent
Believes in your
potential
Networking
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Be proactive! Develop a
strategy
Be genuine
Give as much as
you get
Myths of Mentoring/Networking
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“My boss should be my mentor”
“It’s important but not vital to connect”
It can be sole method of development
“I’ll rely on social media”
Professional association work is easy
The “How”
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Reading/Research
Myths about Reading & Research
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You have to be an expert
Limited applicability
“It’s not why I got into student affairs”
“It’s too much like grad school”
More School
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“That’s DOCTOR to you…”
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PROs
• Professional development
• Opportunities for
advancement
• Depth of knowledge
• Open new doors…
CONs
• Money (ROI)
• Time
• No guarantees
• Life happens…
The “Who”
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Who supports it?
The “Who”
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Institution
Supervisor
Colleagues
Friends
Partners/Families
Mentors
Soft Skills
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Soft Skills
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Interpersonal
Communication
Political
Savvy
Critical
Self-Reflection
Resiliency
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“Soft skills get little
respect but will make
or break your career.”
-Peggy Klaus
Time to Doodle (again)!
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Draw your professional development again…
(5 minutes)
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Time to Doodle (again)!
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Reflect & Share
How is it different?
How will you make this happen?
CREATIVITY
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Create & draw a
professional development
app
CREATIVITY
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Consider:
• Target audience
• Cost
• Applicability
• Why would someone buy it?
• Create sales pitch
CREATIVITY
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Share and Discuss
CREATIVITY
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Why is creativity important in
professional development?
Action Plan
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Action Plan
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• Look like?
• Division/Dept plan vs personal plan
• Manageable!
Action Plan
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Action Plan
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Things to consider:
• Who benefits?
• Prioritize with other tasks
• Cost
• Time involved
• Think both SHORT & LONG term
Wrap up
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• Take-aways
• Questions?
Wrap up
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THANK YOU & GOOD LUCK!
Resources
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ACPA/NASPA competencies:
• http://www.naspa.org/images/uploads/main/Professional_Competencies.pdf
ACUHO-I competencies:
• http://prestohost08.inmagic.com/inmagicgenie/catFiles/2012/06/ACUHOIBOK12.pdf
Henning, Cilente, Kennedy & Sloane (2011) “Professional Development needs for new
residential life professionals” The Journal of College and University Student Housing
Tull, A. & Kuk, L., ed. (2012) “New Realities in the Management of Student Affairs”
Winston, R.B. & Creamer, D.G. (1997) “Improving Staffing Practices in Student Affairs”

RELI - Professional Development (Potts)