This document provides tips for pitching a startup or technology at various events. It recommends keeping pitches concise and respecting time limits. Presenters should anticipate questions, rehearse their pitch, and keep slides simple. Pitches should clearly explain the problem, solution, business model, competitors, and team. When pitching to the media or VCs, be prepared, get introductions, and get to the point quickly to grab their interest.

1. Secrets of a good pitch
Cédric Giorgi
Co-Founder @ Cookening
Team @ LeWeb
Ex - Director Europe @ Seesmic
Ex Marketing Director @ Goojet/Scoop.it
Ex Co-Editor @ Techcrunch France
@cgiorgi

2. I.Tech Event Pitch

3. Format

4. #1 Respect Timing

5. #2 CarefulwithDemos

6. #3 Shakeit - Be energic

7. #4 Pitch /= Schoolpresentation
Lightenyourslides

8. #5 ThinkTwitter
Small catchysentences

9. #6 Anticipate questions

10. #7 Rehearse !

11. Content

12. #1 KISS

13. #2 Your audience = experts

14. #3 Product Global Perspective

15. #4 Why ?

16. #5 Business Model

17. #6 Competitors’ Benchmark

18. #7 Acquisition Strategy

19. #8 Team

20. Enjoy!*
* Smile ;)

21. II.Pitchingtech media

22. #1 You’re in charge

23. #2 Anticipate

24. #3 Target

25. #4 Seebig

26. #5 Straight to the point

27. #6 UnderstandMedia’s objectives

28. III.PitchingVCs in
events’ hallways

29. #1 Know your objective

30. #2 Be introduced

31. #3 Short & Sharp &Teasing

32. #4 Dare!

33. Advice by Mike Butcher, Roxanne
Varza, Dave Mc Clure&Colette Ballou
http://www.slideshare.net/mikebutcher/how-to-deal-with-
tech-media-by-mikebutcher
https://docs.google.com/present/view?id=dcjhnnsv_72c2d
5zdfx
http://www.slideshare.net/dmc500hats/how-2-pitch-a-vc-
new-delhi-dec-2011
http://techcrunch.com/2011/12/08/conference-tips-how-
to-network-at-le-web/

34. Credits
• http://www.flickr.com/photos/jlggb/3774957529/
• http://www.flickr.com/photos/carrotparrot/5036092977/
• http://www.flickr.com/photos/stellarphoto/5206948463/in/pool-
48889076043@N01/
• http://www.catshuler.com/blog/wp-content/uploads/2010/05/worst-ppt-
slide-ever.jpg
• http://www.canberra.edu.au/__data/assets/image/0009/686070/questio
ns.jpg
• http://www.flickr.com/photos/amieiro/2720079144/
• http://www.flickr.com/photos/asvolcans/2333624920/
• http://de.academic.ru/pictures/dewiki/104/human_billboard_atlanta.jpg
• http://www.flickr.com/photos/alshepmcr/4298593016/
• http://www.flickr.com/photos/christophefaugere/2929158529/
• http://www.flickr.com/photos/bruno-decembre/19305569/
• http://www.flickr.com/photos/dave_rowswell/4647757453/
• http://www.flickr.com/photos/new2mac/4054614215/lightbox/