Social media trends 2015
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Presentation to the LA Computer Society on October 13, 2015 Data in the presentation was gathered from my own knowledge and these sites: http://expandedramblings.com/index.php/business-directory/ http://www.statista.com/statistics/246230/share-of-us-internet-users-who-use-selected-social-networks/ http://vizwiz.blogspot.com/2015/03/socialmedia.html
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Social media trends 2015
- 1. SOCIAL MEDIA TRENDS 2015 KATHY JACOBS, OCT 13, 2015
- 6. SECURITY
- 7. NEW ACCOUNT? •Verify with some other app log in OR •Use two factor sign in with your phone
- 9. 125M 1B 1.5B MONTHLY ACTIVE FB USERS WORLD WIDE
- 10. BUT IT IS FB, SO… FEATURES CHANGE Good things •See first •Timeline Memories •Easier security access •Share options Not so good things •Most recent vs most popular •Messages vs other messages •Everything still moves without notice •Ads….
- 11. TWITTER TRENDS
- 12. MONTHLY ACTIVE TWITTER USERS WORLD WIDE 30M 200M 300M
- 13. NEW TWITTER FEATURES •Verified users increased •Moments •Better integration •Better instant and looped video options than in past
- 15. IMAGE SHARING PINTEREST • 100M users • 30% of US social media users • 50B pins on 1B boards • 1.7B recipe pins INSTAGRAM • 300M active monthly users • 77.6M US users • Nearly half of comments contain an emoji • 70M photos posted daily
- 16. VIDEO SHARING TRENDS SHARE PRIVATE, SHARE PUBLIC, SHARE INSTANT
- 17. VIDEO SHARING SNAPCHAT • Videos and images • Filters/annotations/ etc. • Content goes away • 100M daily users • 8.796 photos shared per second VINE • 6 second video loops • Owned by Twitter – Integrated with Twitter • 200M active users per month • 1.5B loops played daily
- 18. NBT: MEERCAT STATS • 91K+ Videos • 156K users • 283K Views WHY CARE ABOUT MEERCAT? • Instant share video • Expected to be used strongly by candidates in 2016 election Biggest problem for Meercat? Twitter cut off access to API in May 2015
- 19. WHAT ABOUT YOUTUBE? • Paramount YouTube channel: • https://www.youtube.com/channel/UCzMVH2jEyEwXPBvyht8xQ Nw/featured
Editor's Notes
- More people doing more things with more apps on more devices
- Source: http://vizwiz.blogspot.com/2015/03/socialmedia.html
- In millions From Statisa Animate to zoom in on the last few quarters – add numbers to top
- Security access: Remember to talk about game posts If you all want to see this in action, we can do it after the break
- 100M users (as of 9/2015) 30% of US social media users (as of 1/2015) 50B pins on 1B boards (as of 4/2015) 1.7B recipe pins (as of 4/2015) Instagram Users 9/2015 US users 3/2015 Emoji 5/15 Daily content 9/2015
- Daily users: 5/2015 Photos per second 7/2015 Vine 8/2015 Loops daily 1/2015
- Videos 3/2015 Users as of 3/2015 Views as of 3/2015
- No recent data on members/videos/comments/views
- Used more and more by companies to focus customer information/viewer reactions/etc