Business Challenge: Creating an album cover that’s; Eye Catching Talks about the artist What the album was about

1. Think Design – Innovative Music CD Cover

2. Creating an album cover that’s :
1. Eye Catching
2. Talks about the artist
3. What the album was about
Business Challenge

3. On top of this
“Could the cover help in album sales???”

4. We created an album cover that
featured:
1. An illustration connecting the
album
2. The artist’s silhouette
3. QR code
Our solution

5. The QR code, on being scanned would take the interested
individual to the artist’s Soundcloud page, where they could
preview the tracks, get more information about the artist, and
share the songs on social platforms, bringing the consumer
closer to the music and to the buying process, and spreading
awareness about the album.

6. By linking the cover art to the Soundcloud page,
we brought the consumer closer to the music
and to the buying process, and encouraged
them to spread awareness about the album.
Results