Blueliner is a reputable digital marketing agency based in New York, with presence in Asia, Latin America and Europe. We have built successful social, mobile and search campaigns for hundreds of clients. Attached is Blueliner's 2010 capabilities and case study deck.
5. Interactive Marketing Clients California Closets (Lifestyle) Completely Bare (Beauty) IZOD Men’s Fragrance (Beauty) Bogner (Fashion) Allied Home Mortgage (Real Estate) New York Video School (Education) 401kid (Finance) CMS Forex (Finance) Guardian Water & Power (Energy) Morningside Translations (Translations) Blueliner is a reputable digital marketing agency based in New York , with presence in Asia, Latin America and Europe . We have built successful social, mobile and search campaigns for hundreds of clients, including: Medical Hair Restoration (Medical) Manhattan Orthopaedic Care (Medical) Russia Today (Media) SogoTrade (Finance) Icebreaker (Fashion) Lufthansa (Travel) Chaa Creek Resort (Travel) Celect.org (Social Media) Bid on the City (Real Estate) Red Clay Media (Marketing)
6. SEM Pillar 1. Web Design (UX, IA, Branding) Pillar 2. Search Engine Optimization Pillar 3. Online Advertising (PPC, CPM, CPA) Pillar 4. CRM (Relationship, Email Marketing) Pillar 5. Social Media Pillar 6. Mobile Pillar 7. Web Analytics The 7 Pillars of Digital Strategy
11. Blueliner’s 7 Pillars SEO Plan Levels Blueliner offers 3 levels of SEO service, which impact the number of keywords and traffic targeted.
12. Blueliner’s 7 Pillars SEO Plan Levels Blueliner offers 3 levels of SEO service, which impact the number of keywords and traffic targeted.
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27. Ad Networks Major Publishers Exchanges & Aggregators Data Providers Many publishers are available via multiple channels, with varying prices/features BLM cpm Pillar 3. Online Advertising: Display
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32. Case: Medifast Prospect on Google - The impact of SEO, PPC, I-PR and RSS Searches Per Month = 460,389
33. Use Case: Medifast Prospect on Google - Interactive PR (Pillar 4) Searches Per Month = 460,389 Interactive PR + Blog/RSS Optimization required for these results - X -
34. Use Case: Medifast Prospect on Google - The impact of SEO (Pillar 1) SEO is required to achieve top organic search results. Searches Per Month = 460,389 #1 #2 #3 - X -
35. Use Case: Medifast Prospect on Google - The impact of PPC (Pillar 2) Paid Search compliments SEO & iPR with quicker and predictable results. - X -
36. Use Case: Medifast Prospect on Google - Revenue Opportunity Revenue Opportunity for Medifast = $250,000 + (click for details) Searches Per Month = 460,389 - X -
37. Use Case: Medifast Prospect on Google - Potential ROI This analysis is for one keyword phrase, which presents several different marketing opportunities. Return to 7 Pillars Assessment
43. SEO + Social Media: Blog Samples To boost SEO, Blueliner develops and promote blogs and podcasts in beauty, finance, mortgage, and professional services industries. Economy Beauty Mortgage
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46. Web Design : Portfolio (Lifestyle) www.caliclosets.com
47. Web Design : Portfolio (Distance Learning) www.nyvideoschool.com
48. Web Design : Portfolio (Travel) www.chaacreek.com/belize-travel-blog/
52. Thank you for your time. For questions or comments about this presentation, contact: Arman Rousta Chief Executive Officer [email_address] 212.904.1240 office 55 Broad Street, 17 th Floor New York, NY 10004 www.bluelinerny.com