2. CONTENTS General Responsibilities Of MC1
VP Customer Experience2
VP Digital Experience3
VP Global Citizen Organisations4
5
6
7
VP Growth and Innovations8
VP Alumni Relations9
VP Global Leaders10
VP Global Citizen Students
VP Global Talent Organisations
VP Global Talent Students
3. general responsibilities
Commission Management
1. Flowing down strategies for portfolio growth
2. Need based education, operational training
3. Alignment of LCs with National & Global direction
conference management
1. High quality of National & Regional conference cycle delivery
2. Need based summits organization & delivery
external representation
1. Represent AIESEC India inside AIESEC network & build strong
relations with other AIESEC entities
2. Represent AIESEC India in external environment (Forums,
summits, partner dinners etc)
4. vp customer experience
Lead Program Design and Implementation
Customer Experience Design and Implementation
brand management
International Realtions
% Pilot projects & MC projects implementation
NPS Score
% Growth in program mos
1. Designing the Lead program from all the three programs
2. Educating the network for the delivery of the lead program
3. Facilitate the digital strategy to run the lead program
4. Enabling the network to create customised lead programs
1. Designing the customer experience for all the three programs
based on Leadership Development Module
2. Educating and empowering the network for the delivery of the
customer journey
3. Facilitate the creation of digital infrastructure to deliver consistent
customer experiences
1. EWA and ELD Program brand management
2. MC Event management
1. Designing customer experience based on partner countries and
Leadership development Module
2. Managing external messaging of the experiences
5. vp digital experience
Lead Program Design and Implementation
Customer Experience Design and Implementation
online brand management
online community management
% Pilot projects & MC projects implementation
NPS Score
% Growth in program mos
1. Designing the digital touchpoint of lead program from all the three
programs
2. Educating the network for the use of the digital systems
3. Designing the digital strategy to run the lead program
1. Designing the digital touch points in the customer experience for all
the three programs based on Leadership Development Module
2. Educating and empowering the network for the use of digital systems
3. Facilitate the creation of digital infrastructure to deliver consistent
customer experiences
1. EWA and ELD Program online brand management
1. Designing customer experience based on partner countries and
Leadership development Module
2. Managing external messaging of the experiences
6. vp global citizen (Organisations)
NATIONAL & REGIONAL PROJECTS
1. Driving issue segmentation
2. National board for GCDP management
3. Striking National partnerships for nationalised & regional projects
4. Showcasing projects’ impact
LC capacity enhancement
1. Standard delivery model implementation in LCs
2. Generating & providing resources for delivery efficiency & quality
% Growth in program
% LC iGCDP goal achievement
National projects realisation
% Delivery rate
% National Projects goal achievement
mos
IR Management
1. Managing Country Partnerships
2. Establishing Co-Delivery Framework with Countries
3. Educating the network regarding partnership management and
delivery
4. Discover India platform utilization for branding & delivery
DRIVING LC Program GROWTH
1. Customer flow implementation across LCs
2. Delivery rate & time management
3. Facilitating LC-LC co-operations
7. LC Capacity building
PROJECT MANAGEMENT
% Growth in program
% LC oGCDP goal achievement
% Delivery rate
% NPS
mos
vp global citizen (Students)
1. Standard delivery model implementation in LCs
2. Generating & providing resources for delivery efficiency &
quality
IR Management
1. Managing Country Partnerships
2. Establishing Co-Delivery Framework with Countries
3. Educating the network regarding partnership management and
delivery
4. Discover India platform utilization for branding & delivery
DRIVING LC Program GROWTH
1. Customer flow implementation across LCs
2. Delivery rate & time management
3. Facilitating LC-LC co-operations
1. Managing growth projects (Specialized Units, University
Relations, Campus Ambassadors, IXPs)
2. LC education & development of projects
8. DRIVING LC Program GROWTH
1. Customer flow implementation across LCs
2. Delivery rate & time management
3. Facilitating LC-LC co-operations
LOCAL CAPACITY DEVELOPMENT
1. Sales development program management
2. Overall talent capacity (OS, Operational training)
3. Driving account management & up-scaling
% Growth in program
% LC iGIP goal achievement
% Delivery rate
% NPS
% Client retention
mos
vp global talent (Organisations)
IR Management
1. Managing Country Partnerships
2. Establishing Co-Delivery Framework with Countries
3. Educating the network regarding partnership management and
delivery
9. % Growth in program
% LC oGIP goal achievement
% Delivery rate
% NPS
mos
vp global talent (Students)
DRIVING LC Program GROWTH
1. Customer flow implementation across LCs
2. Delivery rate & time management
3. Facilitating LC-LC co-operations
LOCAL CAPACITY DEVELOPMENT
1. Sales development program management
2. Overall talent capacity (OS, Operational training)
3. Driving EP management & up-scaling
IR Management
1. Managing Country Partnerships
2. Establishing Co-Delivery Framework with Countries
3. Educating the network regarding partnership management and
delivery
10. vp growth and innovations
lc capacity BUILDING
1. Enabling capacity development
2. Enabling Innovations for LC Growth
LC DEVELOPMENT
1. LC Needs sensing & customised coaching program development
2. Coaching program implementation
driving t vs. a
1. Planning process management
2. RnR creation & implementation
3. Strategy formulation with the LCs
% T Vs. A achievement of LCs
# LCs jumping clusters
mos
Public Relations
1. Creating on ground content from the experiences delivered by
AIESEC in different cities
2. Representing AIESEC in external events in different cities
3. Facilitating forums in different cities for youth engagement
11. vp alumni relations/PR
Alumni relations
1. Handling, tracking and building relations with MC alumni
2. Alumni Strategy Management
3. Guiding and supporting LC Alumni Relations
4. Creation of digital infrastructure for AR
5. Product creation and implementation for LLC Phase
6. Alumni Event Management (LC and MC level)
Public relations
1. Handling Media Relations, External Representation and Partnerships
of MC
2. Guiding LCs on Media Relations, External Representation and
Partnerships
3. Event Standardisation Coordinator
4. PR Partnership implementation
5. LC Consultancy on overall PR
6. Brand Ambassador of MC
# Alumni Engaged
% ELD growth through Alumni
# Events Conducted mos
12. vp global leaders
RECRUITMENT & INDUCTION PROJECTS
1. Co-create recruitment strategy across LCs with Growth and
Innovation Directors
2. Continuously improve, track & optimise selection & induction
processes across LCs in AIESEC India
3. Overall responsible for driving operational training of membership
& leadership
designing and implementing membership experience
1. Design customer experiences for members
2. Enable the network to design and deliver membership experiences
program delivery efficiency
1. Develop TM processes in direct synergy with ELD cycle of every
program
2. OS evolution & implementation
% Membership retention
% Membership productivity
% NPS
% Goal achievement
mos
learning and development management
1. Create content for learning and development of membership
2. Manage external vendor for learning and development
3. Manage national lead program for membership