1. Pourquoi
aller sur
les
réseaux
sociaux ?
© John Toutain – Woosh.ma

2. TOUT LE
MONDE Y
EST !© John Toutain – Woosh.ma

3. © John Toutain – Woosh.ma

4. © John Toutain – Woosh.ma

5. © John Toutain – Woosh.ma

6. Mais comment s’y retrouver ?
© John Toutain – Woosh.ma

7. © John Toutain – Woosh.ma

8. • 250 million photos are uploaded every day
• 20% of all page views on the web are on Facebook
• 425 million mobile users
• 100 billion connections
• 2.7 billion “likes” per day
Source : Jeffbullas.com - http://bit.ly/LyyOyT (Avril 2012)
© John Toutain – Woosh.ma

9. © John Toutain – Woosh.ma

10. Source : Social Bakers, Khaled El Ahmed - http://bit.ly/LWGtIS (Mai 2012)
© John Toutain – Woosh.ma

11. Source : Social Bakers, Khaled El Ahmed - http://bit.ly/LWGtIS (Mai 2012)
© John Toutain – Woosh.ma

12. Source : Arab Social Report 3 - http://bit.ly/KS854Q (Nov. 2011)
© John Toutain – Woosh.ma

13. Source : Arab Social Report 3 - http://bit.ly/KS854Q (Nov. 2011)
© John Toutain – Woosh.ma

14. • There are over 465 million accounts
• 175 million tweets a day
• 1 million accounts are added to Twitter every day
• Top 3 countries on Twitter are USA at 107 million, Brazil 33 million and Japan
at nearly 30 million
Source : Jeffbullas.com - http://bit.ly/LyyOyT (Avril 2012)
© John Toutain – Woosh.ma

15. © John Toutain – Woosh.ma

16. Source : Portland - http://bit.ly/yYmEml (Nov. 2011)
© John Toutain – Woosh.ma

17. Source : Arab Social Report 3 - http://bit.ly/KS854Q (Nov. 2011)
© John Toutain – Woosh.ma

18. •2 new members join every second
•60% of its members live outside the USA
•In 2011 there were 4.2 billion professionally oriented searches on the
LinkedIn platform
•The fastest growing demographics are students and recent college
graduates
•LinkedIn is the 36th most visited website in the world
Source : Jeffbullas.com - http://bit.ly/LyyOyT (Avril 2012)
© John Toutain – Woosh.ma

19. © John Toutain – Woosh.ma

20. Source : Amodiovalerio - http://slidesha.re/zisgVL (Janvier 2012)
© John Toutain – Woosh.ma

21. • 3rd most visited website according to Alexa
• 2 billion views per day
• It handles 10% of the internet’s traffic
• Average YouTube user spends 900 seconds per day
• 44% of YouTube’s users are aged between 12 and 34
• Over 829,000 videos are uploaded every day
• Average video duration is 2 minutes 46 seconds
Source : Jeffbullas.com - http://bit.ly/LyyOyT (Avril 2012)
© John Toutain – Woosh.ma

22. © John Toutain – Woosh.ma

23. Le plus important, ce n’est
pas d’être sur TOUS les
réseaux sociaux.
Ce qui importe, c’est la
façon dont vous allez
utiliser les BONS réseaux
sociaux pour porter votre
message jusqu’à votre
cible
© John Toutain – Woosh.ma

24. John Toutain
Consultant Réseaux Sociaux
www.woosh.ma
john@johntoutain.fr
Twitter : @johntoutain
Ce document est librement partageable à condition de mentionner son auteur, de ne pas
l'altérer et de ne pas en faire une utilisation commerciale.
© John Toutain – Woosh.ma