My Idea magazine targets late teens through middle-aged adults who identify as middle class. It will cover indie and alternative rock music genres through features on established and new bands, live reviews, and a classic section. The monthly magazine will be 90 pages and cost £2.59 per issue or £25 annually, making it less expensive than competitors like Q magazine while also including interactive media.

1. My Idea
• Middle class
• Sophisticated
• Rock- classic- indie- alternative
• Clean
• Fresh
• Older teenagers – middle aged adults
• Features ‘older’- more developed bands like
muse, elbow,
• Monthly - £2.59 – 90 pages

2. Target audience
• The target audience of my magazine is the late
teens through to middle aged men and
women who see themselves being middle
class those. It will be sophisticated and stylish
and it will look at things that are current in the
rock genre (indie-rock)

3. price
• The price will be two pound fifty-nine per
issue or twenty-five pound annually.
Frequency of issue
•There would be one issue per calendar month
Issue size
•The number of pages will be 90

4. Typical content
• Band interviews and features
• Live reviews
• New bands
• Classic section
• Interactive media, QR links

5. Competitors
• Its competitors would be magazine like Q
however my magazine has the edge as it costs
less and will incorporate a lot of interactive
media.