Pietele De Internet Zona Baltica, Ad Net,Egidijus Sirvydis, Varsovia 2007

Internet markets in Baltics. Similarities and differences between Baltic countries Egidijus Sirvydis Director Adnet Lithuania

[object Object],[object Object],[object Object],[object Object],[object Object],Agenda

Internet markets in Baltics in numbers Internet users

Internet users in Baltics ( %) Source: TNS Media Intelligence. Estonia: TNS Emor; Latvia: TNS Latvia; Lithuania: TNS Gallup

Internet users in Baltics (number of users) Estonia- users in age group 6-74; Lithuania, Latvia- users in age group 15-74 Source: TNS Media Intelligence. Estonia: TNS Emor; Latvia: TNS Latvia; Lithuania: TNS Gallup

Penetration is 47% (from total 5.6 Mio inhabitants 15-74 y.o. in Baltics) ‘ In Baltics for young people Internet has become an essential part of daily routine – practically all people aged 10-24 are using Internet and every second person in this age-group is a daily Internet user. Source: TNS Media Intelligence. Estonia: TNS Emor; Latvia: TNS Latvia; Lithuania: TNS Gallup Internet users in Baltics ( %)

[object Object],[object Object],[object Object],[object Object],Internet users ,[object Object],[object Object],

Internet markets in Baltics in numbers Money

Advertising market in Baltics Source: TNS Media Intelligence. Estonia: TNS Emor; Latvia: TNS Latvia; Lithuania: TNS Gallup Baltic total advertising market– 319,5 million EUR in 2006

Growth of internet expenditures neto in EUR Advertising market in Baltics Total internet advertising market in Baltics will be ~20 mln. EUR in 2007 Source: TNS Media Intelligence. Estonia: TNS Emor; Latvia: TNS Latvia; Lithuania: TNS Gallup

Advertising market in Baltics Source: TNS Media Intelligence. Estonia: TNS Emor; Latvia: TNS Latvia; Lithuania: TNS Gallup Growth of internet advertising market in 2007 1 st half vs. 2006 1 st half

Advertising market in Baltics Source: TNS Media Intelligence. Estonia: TNS Emor; Latvia: TNS Latvia; Lithuania: TNS Gallup

[object Object],[object Object],Money ,[object Object],[object Object],[object Object],

Internet markets in Baltics in numbers Websites

Biggest websites according visiting - september ,[object Object],[object Object],[object Object],[object Object],Estonia Gemius audience 2007 09 Prognosis according TNS-metrix week 38

Biggest websites according visiting - september ,[object Object],[object Object],[object Object],[object Object],Gemius audience 2007 09 Prognosis Latvia

Biggest websites according visiting - september ,[object Object],[object Object],[object Object],[object Object],Gemius audience 2007 09 Lithuania

[object Object],[object Object],[object Object],[object Object],Websites ,[object Object],[object Object],[object Object],

Internet advertising go mobile.

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object], Internet advertising go mobile.

Statistics in Number of impressions growing every month. September has over 108 million impressions Chart shows number of clicks per month

[object Object],[object Object],[object Object],[object Object],Conclusions

Pietele De Internet Zona Baltica, Ad Net,Egidijus Sirvydis, Varsovia 2007

Recommended

Recommended

More Related Content

Viewers also liked

Viewers also liked (9)

Similar to Pietele De Internet Zona Baltica, Ad Net,Egidijus Sirvydis, Varsovia 2007

Similar to Pietele De Internet Zona Baltica, Ad Net,Egidijus Sirvydis, Varsovia 2007 (20)

More from Claudiu Gamulescu

More from Claudiu Gamulescu (20)

Recently uploaded

Recently uploaded (20)

Pietele De Internet Zona Baltica, Ad Net,Egidijus Sirvydis, Varsovia 2007