SlideShare a Scribd company logo
1 of 10
Social Media
for Business
Trefor Munn-Venn
@TreforMV
trefor@socialcatalyst.ca
Geoff Evans
@nextlevel_coach
geoff@socialcatalyst.ca
Travis Allison
@Zoic
travis@socialcatalyst.ca
Your Host!
15 August 2013
Social media isSocial media is
Social First.Social First.
ItIt’’s about thes about the
relationships.relationships.
The biggest changes
aren’t technological
The biggest changes
are behavioural
You canYou can’’t scalet scale
without a system.without a system.
If you donIf you don’’t startt start
with your clientswith your clients
You wonYou won’’t end upt end up
with clientswith clients
Don’t post for
the sake of posting.
Post because you have
something to give.
“Fundamentals” Checklist
You have to have a plan
It always takes longer
Commit to the long-term, but act now
Be yourself
Listen first
Be visual
Support each other
Let’s do this
together.
Let’s do this
together.

More Related Content

Similar to Social Media for Business - Getting the fundamentals right - 15 Aug 13

Peter meher technology and social isolation
Peter meher technology and social isolationPeter meher technology and social isolation
Peter meher technology and social isolationPeter Meher
 
Social Media Guidelines
Social Media GuidelinesSocial Media Guidelines
Social Media GuidelinesUbDStudio
 
Social media for influence
Social media for influenceSocial media for influence
Social media for influenceAJOMOLE KAYODE
 
Improv(e) Your TOSA Skills - CUE Rockstar TOSA CAMP @Remind
Improv(e) Your TOSA Skills - CUE Rockstar TOSA CAMP @RemindImprov(e) Your TOSA Skills - CUE Rockstar TOSA CAMP @Remind
Improv(e) Your TOSA Skills - CUE Rockstar TOSA CAMP @RemindMartin Cisneros
 
5 vital PROCESSES & TOOLS for our STARTUP
5 vital PROCESSES & TOOLS for our STARTUP5 vital PROCESSES & TOOLS for our STARTUP
5 vital PROCESSES & TOOLS for our STARTUPFloown
 
Your Digital Footprint
Your Digital FootprintYour Digital Footprint
Your Digital FootprintMike Fisher
 
Get Noticed Get Hired Webinar
Get Noticed Get Hired WebinarGet Noticed Get Hired Webinar
Get Noticed Get Hired WebinarJCSI
 
Get Noticed Get Hired Webinar
Get Noticed Get Hired WebinarGet Noticed Get Hired Webinar
Get Noticed Get Hired Webinarpssilvaii
 
Social Media and Law Schools
Social Media and Law Schools Social Media and Law Schools
Social Media and Law Schools Michele Pistone
 
Websites are DEAD
Websites are DEADWebsites are DEAD
Websites are DEADDrew Shope
 
7 Things You Should Be Doing On Social Media
7 Things You Should Be Doing On Social Media7 Things You Should Be Doing On Social Media
7 Things You Should Be Doing On Social MediaPenji
 
The triangle of influence session handout
The triangle of influence session handoutThe triangle of influence session handout
The triangle of influence session handoutLeadership AdvantEdge
 
25 Habits for a Disruptive World
25 Habits for a Disruptive World25 Habits for a Disruptive World
25 Habits for a Disruptive WorldBill Jensen
 
E Health; Building Bridges - Bringing clinicians and patients closer through ...
E Health; Building Bridges - Bringing clinicians and patients closer through ...E Health; Building Bridges - Bringing clinicians and patients closer through ...
E Health; Building Bridges - Bringing clinicians and patients closer through ...JC Duarte
 
Behaviour change Lego
Behaviour change LegoBehaviour change Lego
Behaviour change LegoSteve Powell
 
11. how to deal with it
11. how to deal with it11. how to deal with it
11. how to deal with itrondoship
 

Similar to Social Media for Business - Getting the fundamentals right - 15 Aug 13 (20)

Peter meher technology and social isolation
Peter meher technology and social isolationPeter meher technology and social isolation
Peter meher technology and social isolation
 
Social Media Guidelines
Social Media GuidelinesSocial Media Guidelines
Social Media Guidelines
 
SocialMediaHandbook_3
SocialMediaHandbook_3SocialMediaHandbook_3
SocialMediaHandbook_3
 
Introduction to Social Media
Introduction to Social MediaIntroduction to Social Media
Introduction to Social Media
 
Digital SelfBLbd (1).pdf
Digital SelfBLbd (1).pdfDigital SelfBLbd (1).pdf
Digital SelfBLbd (1).pdf
 
Social media for influence
Social media for influenceSocial media for influence
Social media for influence
 
Improv(e) Your TOSA Skills - CUE Rockstar TOSA CAMP @Remind
Improv(e) Your TOSA Skills - CUE Rockstar TOSA CAMP @RemindImprov(e) Your TOSA Skills - CUE Rockstar TOSA CAMP @Remind
Improv(e) Your TOSA Skills - CUE Rockstar TOSA CAMP @Remind
 
5 vital PROCESSES & TOOLS for our STARTUP
5 vital PROCESSES & TOOLS for our STARTUP5 vital PROCESSES & TOOLS for our STARTUP
5 vital PROCESSES & TOOLS for our STARTUP
 
Dental Economics
Dental EconomicsDental Economics
Dental Economics
 
Your Digital Footprint
Your Digital FootprintYour Digital Footprint
Your Digital Footprint
 
Get Noticed Get Hired Webinar
Get Noticed Get Hired WebinarGet Noticed Get Hired Webinar
Get Noticed Get Hired Webinar
 
Get Noticed Get Hired Webinar
Get Noticed Get Hired WebinarGet Noticed Get Hired Webinar
Get Noticed Get Hired Webinar
 
Social Media and Law Schools
Social Media and Law Schools Social Media and Law Schools
Social Media and Law Schools
 
Websites are DEAD
Websites are DEADWebsites are DEAD
Websites are DEAD
 
7 Things You Should Be Doing On Social Media
7 Things You Should Be Doing On Social Media7 Things You Should Be Doing On Social Media
7 Things You Should Be Doing On Social Media
 
The triangle of influence session handout
The triangle of influence session handoutThe triangle of influence session handout
The triangle of influence session handout
 
25 Habits for a Disruptive World
25 Habits for a Disruptive World25 Habits for a Disruptive World
25 Habits for a Disruptive World
 
E Health; Building Bridges - Bringing clinicians and patients closer through ...
E Health; Building Bridges - Bringing clinicians and patients closer through ...E Health; Building Bridges - Bringing clinicians and patients closer through ...
E Health; Building Bridges - Bringing clinicians and patients closer through ...
 
Behaviour change Lego
Behaviour change LegoBehaviour change Lego
Behaviour change Lego
 
11. how to deal with it
11. how to deal with it11. how to deal with it
11. how to deal with it
 

Recently uploaded

Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentationuneakwhite
 
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...ssuserf63bd7
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with CultureSeta Wicaksana
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1kcpayne
 
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 MonthsSEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 MonthsIndeedSEO
 
Cannabis Legalization World Map: 2024 Updated
Cannabis Legalization World Map: 2024 UpdatedCannabis Legalization World Map: 2024 Updated
Cannabis Legalization World Map: 2024 UpdatedCannaBusinessPlans
 
UAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur Dubai
UAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur DubaiUAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur Dubai
UAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur Dubaijaehdlyzca
 
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptxQSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptxDitasDelaCruz
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon investment
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxCynthia Clay
 
CROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NSCROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NSpanmisemningshen123
 
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service AvailableNashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Availablepr788182
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPanhandleOilandGas
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfAdmir Softic
 
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)Adnet Communications
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting
 
Mckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for ViewingMckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for ViewingNauman Safdar
 
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165meghakumariji156
 
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTSDurg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTSkajalroy875762
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel
 

Recently uploaded (20)

Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 MonthsSEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
 
Cannabis Legalization World Map: 2024 Updated
Cannabis Legalization World Map: 2024 UpdatedCannabis Legalization World Map: 2024 Updated
Cannabis Legalization World Map: 2024 Updated
 
UAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur Dubai
UAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur DubaiUAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur Dubai
UAE Bur Dubai Call Girls ☏ 0564401582 Call Girl in Bur Dubai
 
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptxQSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business Growth
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
 
CROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NSCROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NS
 
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service AvailableNashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation Final
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
 
Mckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for ViewingMckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for Viewing
 
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
 
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTSDurg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 

Social Media for Business - Getting the fundamentals right - 15 Aug 13