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Data center location – An
International Carrier´s
perspective
Mattias Fridström
CTO, TeliaSonera International Carrier

Delivery speed 299,792,458 m/s
TeliaSonera
Our footprint
• 460 million population
• 183 million subscriptions
- 71.2 m consolidated

Last updated: April 2013

- 111.8 m in associated companies
TeliaSonera International Carrier

• Control and management of optical and IP
• Two distinct core networks at duct level
• Diversity at duct, cable and node level

3

12 November 2013

Putting data centers
at the core of the
global network
Exploding
bandwidth
Five trends shaping our world
Socialization of
everything
Connecting the dots
We believe that every
industry will eventually rely
on connectivity to create
value. The ones that best
leverage the network will
Connecting the dots
outpace their competitors.

Online socialization is
Socialization very basis for
changing the of everything
how people behave and
interact. On an individual
level, and in society at large.

Anywhereization
Wherever you are, you
want instant access to
everything, no matter
where it is. As a global
carrier we are keeping
Anywhereization
it all together.

A flattening world
The age of
diversity
Access network
The age towill come in
of diversity
capabilities
many shapes and forms,
with diverse business
models coexisting for the
foreseeable future.

5

12 November 2013

Today we see global access
toA flattening world
knowledge that previously
was limited to a chosen few
– all made possible through
connectivity.

… with industry consequences
Bandwidth demand is continuing to grow…
Bandwidth
Mbit/s
>250

VDSL2

4G
ADSL2+,
VDSL
ADSL

3G
2G

DSL

6-16

• IPTV

1-2

ISDN

• Peer-to-peer
music sharing

0.128

• Base Internet
usage
1996

2000

Source: McKinsey

6

12 November 2013

• Video
streaming

25-50

• HD TV
• 3D
multiplayer
gaming

50-100

• HD
• Remote
hosting
• 3D TV
and
interactive
solutions

100-250

• Multiple
streaming
HD/3D TV

• Full 3D
(real time &
voice & 3D
holograms)

• More
services that
• Mass market
we can not
cloud
even
services
imagine
• Full scale
today
3D emulating
• HD voice

• Video on
demand

2003

2006

2010

2012

2015

Time
…it comes to us
from new sources…

7

12 November 2013
New devices bring new traffic…

50 billion M2M connected devices are forecasted by 2020
8

12 November 2013
…and irrespective of economic slowdowns
No link between
economic slowdowns
and growth of
bandwidth demand
(2006-2013)

Dow Jones Index

TSIC bandwidth

mar-06

9

mar-07

12 November 2013

mar-08

mar-09

mar-10

mar-11

mar-12

mar-13
• Changes in the
IP Ecosystem
Each layer has value
Applications
(and web
browsers) fetch
data from
remote servers
Users
Application /
content providers
Operators /
service providers

Applications
Access network (fixed / mobile)

Backbone (”lit” equipment)
Regional /
Global carriers

Infrastructure (ducts, fibers, technical sites)
Server farms

11

12 November 2013

Data Centers

Online
applications
are dependent
on each layer
working with
high
bandwidth
and Quality
of Service
Borders are disappearing……but
• Listed Company Example
– Personnel are in Norway
– Customers are in Sweden
– Internet servers are in Finland
Server towards
Internet

Connectivity is
business critical.
Storage is a big
question mark

12

12 November 2013

Personnel
Customers
Public IP – who connects data centers?
IPv4 (99.5%)

IPv6 (<0.5%)

• Some big names fall away
• TeliaSonera International Carrier rises
• Level3 ‘x2’ is mega-sized

• Making ”the change” - not just network
but DNS, routing, tools, reporting.
• Users - still too few, and mainly large
networks.
IPv6 is the answer.
We all need to

”walk the walk”
Source: Internet Intelligence Authority Renesys for screenshots and blog commentary. Retrieved May, 2013

13

12 November 2013
While Major players are building out dedicated
data-centers and networks, carriers remain vital
”Internal backbone approach”

”CDN approach”
TRENDS
“Best effort” to everyone
is not good enough
anymore
Some Carriers have
already built massive
networks. Why not let
them build some more

X

X

Those with fiber have all
the capabilities needed

X

X

X
X

X

X

X

ISP 1
ISP 2

ISP 3

ISP 4

Ownership of logotypes are respected and just used for illustrative purpose

14

12 November 2013

ISP 5

X
ISP 6
Outsourcing to optical operators
– a new Business Model

For carriers…

…and content providers

Photos: Wikicommons . Rostelecom Cup, Russia (left) and Facebook’s “like” symbol in Luleå, northern Sweden

15

12 November 2013
New big Datacenters have challenging
requirements

•
•
•
•
•

16

”Cold” places
Green energy ONLY
Politically stable countries
No seismographic activities
High power knowledge and experience

12 November 2013

This is not where the
worlds fibers are
Optical Transport Partner Requirements
• Enable differentiation in a competitive market
• Exceptional focus on customer experience
• Technology leadership
• Outstanding reliability
• Quick deliveries

17

12 November 2013
Buzz words
• After cloud “latency” is today’s buzz word

• Latency has always been a factor
– but not driven by the same needs
– This leads to new ways of building networks

18

12 November 2013
but new routes give better latency…..

• Uleåborg – San Francisco

205ms
Putting data centers

• Hong Kong – London

130ms

at the core of the

• Boden - Istanbul

30ms

global network

19

12 November 2013
• The Datacenter
Ecosystem
The Datacenter Ecosystem
• To attract investment and establishments into the Nordic
market there is a need for a working Ecosystem
− No player can themselves meet all the demands

and many more…..

and a few more…..

21

12 November 2013
The Datacenter Ecosystem
• A Datacenter investment is so much
more than just a cheap land plot
• Connectivity
• Permissions
• Tax agreements

• Power availability
• Construction limitations
• Transport availability
• Manpower
• Etc.

22

12 November 2013
Summary

1
2
3
4
5
23

Demand for capacity remains strong
- from corporate to consumer driven

Opportunities for those that move fast
- differentiating services in time adds value

Datacentres should be located correct
- power & cooling cost vital

Infrastructure more important than ever
- combination of fiber and IP

Choose you allies carefully
- customers and network spanning the globe

12 November 2013
Carrier of the future

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Data center locations - An international carrier's perspective

  • 1. Data center location – An International Carrier´s perspective Mattias Fridström CTO, TeliaSonera International Carrier Delivery speed 299,792,458 m/s
  • 2. TeliaSonera Our footprint • 460 million population • 183 million subscriptions - 71.2 m consolidated Last updated: April 2013 - 111.8 m in associated companies
  • 3. TeliaSonera International Carrier • Control and management of optical and IP • Two distinct core networks at duct level • Diversity at duct, cable and node level 3 12 November 2013 Putting data centers at the core of the global network
  • 5. Five trends shaping our world Socialization of everything Connecting the dots We believe that every industry will eventually rely on connectivity to create value. The ones that best leverage the network will Connecting the dots outpace their competitors. Online socialization is Socialization very basis for changing the of everything how people behave and interact. On an individual level, and in society at large. Anywhereization Wherever you are, you want instant access to everything, no matter where it is. As a global carrier we are keeping Anywhereization it all together. A flattening world The age of diversity Access network The age towill come in of diversity capabilities many shapes and forms, with diverse business models coexisting for the foreseeable future. 5 12 November 2013 Today we see global access toA flattening world knowledge that previously was limited to a chosen few – all made possible through connectivity. … with industry consequences
  • 6. Bandwidth demand is continuing to grow… Bandwidth Mbit/s >250 VDSL2 4G ADSL2+, VDSL ADSL 3G 2G DSL 6-16 • IPTV 1-2 ISDN • Peer-to-peer music sharing 0.128 • Base Internet usage 1996 2000 Source: McKinsey 6 12 November 2013 • Video streaming 25-50 • HD TV • 3D multiplayer gaming 50-100 • HD • Remote hosting • 3D TV and interactive solutions 100-250 • Multiple streaming HD/3D TV • Full 3D (real time & voice & 3D holograms) • More services that • Mass market we can not cloud even services imagine • Full scale today 3D emulating • HD voice • Video on demand 2003 2006 2010 2012 2015 Time
  • 7. …it comes to us from new sources… 7 12 November 2013
  • 8. New devices bring new traffic… 50 billion M2M connected devices are forecasted by 2020 8 12 November 2013
  • 9. …and irrespective of economic slowdowns No link between economic slowdowns and growth of bandwidth demand (2006-2013) Dow Jones Index TSIC bandwidth mar-06 9 mar-07 12 November 2013 mar-08 mar-09 mar-10 mar-11 mar-12 mar-13
  • 10. • Changes in the IP Ecosystem
  • 11. Each layer has value Applications (and web browsers) fetch data from remote servers Users Application / content providers Operators / service providers Applications Access network (fixed / mobile) Backbone (”lit” equipment) Regional / Global carriers Infrastructure (ducts, fibers, technical sites) Server farms 11 12 November 2013 Data Centers Online applications are dependent on each layer working with high bandwidth and Quality of Service
  • 12. Borders are disappearing……but • Listed Company Example – Personnel are in Norway – Customers are in Sweden – Internet servers are in Finland Server towards Internet Connectivity is business critical. Storage is a big question mark 12 12 November 2013 Personnel Customers
  • 13. Public IP – who connects data centers? IPv4 (99.5%) IPv6 (<0.5%) • Some big names fall away • TeliaSonera International Carrier rises • Level3 ‘x2’ is mega-sized • Making ”the change” - not just network but DNS, routing, tools, reporting. • Users - still too few, and mainly large networks. IPv6 is the answer. We all need to ”walk the walk” Source: Internet Intelligence Authority Renesys for screenshots and blog commentary. Retrieved May, 2013 13 12 November 2013
  • 14. While Major players are building out dedicated data-centers and networks, carriers remain vital ”Internal backbone approach” ”CDN approach” TRENDS “Best effort” to everyone is not good enough anymore Some Carriers have already built massive networks. Why not let them build some more X X Those with fiber have all the capabilities needed X X X X X X X ISP 1 ISP 2 ISP 3 ISP 4 Ownership of logotypes are respected and just used for illustrative purpose 14 12 November 2013 ISP 5 X ISP 6
  • 15. Outsourcing to optical operators – a new Business Model For carriers… …and content providers Photos: Wikicommons . Rostelecom Cup, Russia (left) and Facebook’s “like” symbol in Luleå, northern Sweden 15 12 November 2013
  • 16. New big Datacenters have challenging requirements • • • • • 16 ”Cold” places Green energy ONLY Politically stable countries No seismographic activities High power knowledge and experience 12 November 2013 This is not where the worlds fibers are
  • 17. Optical Transport Partner Requirements • Enable differentiation in a competitive market • Exceptional focus on customer experience • Technology leadership • Outstanding reliability • Quick deliveries 17 12 November 2013
  • 18. Buzz words • After cloud “latency” is today’s buzz word • Latency has always been a factor – but not driven by the same needs – This leads to new ways of building networks 18 12 November 2013
  • 19. but new routes give better latency….. • Uleåborg – San Francisco 205ms Putting data centers • Hong Kong – London 130ms at the core of the • Boden - Istanbul 30ms global network 19 12 November 2013
  • 21. The Datacenter Ecosystem • To attract investment and establishments into the Nordic market there is a need for a working Ecosystem − No player can themselves meet all the demands and many more….. and a few more….. 21 12 November 2013
  • 22. The Datacenter Ecosystem • A Datacenter investment is so much more than just a cheap land plot • Connectivity • Permissions • Tax agreements • Power availability • Construction limitations • Transport availability • Manpower • Etc. 22 12 November 2013
  • 23. Summary 1 2 3 4 5 23 Demand for capacity remains strong - from corporate to consumer driven Opportunities for those that move fast - differentiating services in time adds value Datacentres should be located correct - power & cooling cost vital Infrastructure more important than ever - combination of fiber and IP Choose you allies carefully - customers and network spanning the globe 12 November 2013
  • 24. Carrier of the future