How Does the International CES Select and Execute the Best Tradeshow Technologies?“MTO Tech Webinar Series"withStephen Nold PresidentAdvon TechnologiesAnd Tara Dunion, Sr. Director of Communications, CEA, the producer of the Intl CESThursday, October 15, 2009

KeynotesHow CES continues to leverage show technology to extend relationships, networks and communication

The International CES

KeynotesWhat is the International CES? The world’s largest consumer technology tradeshow Held in Las Vegas each January Some 20,000 new products launched Produced by CEA

The world’s largest consumer technology tradeshow

Held in Las Vegas each January

Some 20,000 new products launched

Produced by CEA

Our 2009 CES Strategy What worked? Successes Where do we go from here?

What worked?

Successes

Where do we go from here?

2010 International CES – Social Media Strategy

What’s New? Mobile applicationsFacebook and Linked In: Registration updates Co-Tweet and other Twitter apps Social media portal Exhibitor video contest

Mobile applications

Facebook and Linked In: Registration updates

Co-Tweet and other Twitter apps

Social media portal

Exhibitor video contest

Follow me is …24/7/365 days of the yearInteractive Thinks with a green mindSocial media consciousRevenue sharing – the best direct marketingReal time media/trade show updatesEasy to IntegrateEnhances the attendee experience

24/7/365 days of the year

Interactive

Thinks with a green mind

Social media conscious

Revenue sharing – the best direct marketing

Real time media/trade show updates

Easy to Integrate

Enhances the attendee experience

Stay on Track…Follow YourselfInteractive trackingKnow who (Exhibitors) is near by and what they are all about!Easily locate your friendsRoute to your next booth!! Patent Pending

Interactive tracking

Know who (Exhibitors) is near by and what they are all about!

Easily locate your friends

Route to your next booth!!

Questions & AnswersCESweb.org

WebinarsMTO Tech Educational Webinar seriesBlogsTradeshow Week, Event TechEventsMTO Summit San Francisco, October 21-22IAEE Expo Expo in Atlanta, December 9-11WebsitesMeetingTechOnline.comResources

MTO Tech Educational Webinar series

Tradeshow Week, Event Tech

MTO Summit San Francisco, October 21-22

IAEE Expo Expo in Atlanta, December 9-11

MeetingTechOnline.com