How Does the International CES Select and Execute the Best Tradeshow Technologies?“MTO Tech Webinar Series&quot;<br />with...
Keynotes<br />How CES continues to leverage show technology to extend relationships, networks and communication<br /> <br ...
The International CES<br />
Keynotes<br />What is the International CES?<br /><ul><li> The world’s largest consumer technology tradeshow
 Held in Las Vegas each January
 Some 20,000 new products launched
 Produced by CEA</li></ul> <br /> <br /> <br /> <br />
Our 2009 CES Strategy<br /><ul><li> What worked?
 Successes
 Where do we go from here?</li></ul> <br /> <br /> <br /> <br />
2010 International CES – Social Media Strategy<br /> <br /> <br /> <br /> <br />
What’s New?<br /><ul><li> Mobile applications
Facebook and Linked In: Registration updates
 Co-Tweet and other Twitter apps
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Tara Dunion CES Webinar

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Tara Dunion with International Computer Electronics Show (CES) presents how events and trade shows should be improving the design and development of tradeshow floor technology. Seeking to enhance the attendee and exhibitor show experience using some of the latest tools, CES continues to acquire show technology that extends communications and relationships. Learn how International CES is deploying mobile device applications, new registration solutions and social media integration to improve the event experience for the entire community.

We’ll cover:

• International CES technology show objectives

• Core tradeshow process values
• Tool integration issues

• Measurements 

• Challenges of data management 

• Impact of social media

Published in: Technology, Business
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Tara Dunion CES Webinar

  1. 1. How Does the International CES Select and Execute the Best Tradeshow Technologies?“MTO Tech Webinar Series&quot;<br />with<br />Stephen Nold <br />PresidentAdvon Technologies<br />And <br />Tara Dunion, Sr. Director of Communications, CEA, the producer of the Intl CES<br />Thursday, October 15, 2009<br />
  2. 2. Keynotes<br />How CES continues to leverage show technology to extend relationships, networks and communication<br /> <br /> <br /> <br /> <br />
  3. 3. The International CES<br />
  4. 4. Keynotes<br />What is the International CES?<br /><ul><li> The world’s largest consumer technology tradeshow
  5. 5. Held in Las Vegas each January
  6. 6. Some 20,000 new products launched
  7. 7. Produced by CEA</li></ul> <br /> <br /> <br /> <br />
  8. 8. Our 2009 CES Strategy<br /><ul><li> What worked?
  9. 9. Successes
  10. 10. Where do we go from here?</li></ul> <br /> <br /> <br /> <br />
  11. 11.
  12. 12.
  13. 13.
  14. 14.
  15. 15. 2010 International CES – Social Media Strategy<br /> <br /> <br /> <br /> <br />
  16. 16. What’s New?<br /><ul><li> Mobile applications
  17. 17. Facebook and Linked In: Registration updates
  18. 18. Co-Tweet and other Twitter apps
  19. 19. Social media portal
  20. 20. Exhibitor video contest</li></ul> <br /> <br /> <br /> <br />
  21. 21.
  22. 22.
  23. 23. Follow me is …<br /><ul><li>24/7/365 days of the year
  24. 24. Interactive
  25. 25. Thinks with a green mind
  26. 26. Social media conscious
  27. 27. Revenue sharing – the best direct marketing
  28. 28. Real time media/trade show updates
  29. 29. Easy to Integrate
  30. 30. Enhances the attendee experience</li></li></ul><li>Stay on Track…Follow Yourself<br /><ul><li>Interactive tracking
  31. 31. Know who (Exhibitors) is near by and what they are all about!
  32. 32. Easily locate your friends
  33. 33. Route to your next booth!! </li></ul>Patent Pending<br />
  34. 34.
  35. 35. Questions & Answers<br />CESweb.org<br /> <br /> <br /> <br /> <br />
  36. 36. Webinars<br /><ul><li>MTO Tech Educational Webinar series</li></ul>Blogs<br /><ul><li>Tradeshow Week, Event Tech</li></ul>Events<br /><ul><li>MTO Summit San Francisco, October 21-22
  37. 37. IAEE Expo Expo in Atlanta, December 9-11</li></ul>Websites<br /><ul><li>MeetingTechOnline.com</li></ul>Resources<br />
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