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Applying LinkedIn Success to the Tradeshow Industry


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One of the original Co-founders of LinkedIn, Eric Ly, will be featured in a webinar discussing what trade show and event managers can learn from the success of LinkedIn.

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Applying LinkedIn Success to the Tradeshow Industry

  1. 1. Applying LinkedIn Success to the Trade Show IndustryJoin the conversationon Twitter: #mtosummit<br />Stephen NoldTSNN Publisher<br />Eric LyCEO at Presdo, Inc.<br />March 1, 2011 <br />1.00 – 2.00PM EST<br />Register:<br />
  2. 2. Eric Ly<br />MTO Summit keynote speaker<br />CEO at Presdo Inc. <br />Co-Founder at LinkedIn<br />“passionate about combining innovative products, technologies and business models to create highly successful companies.”<br />
  3. 3. LinkedInSuccess <br />As of January 2011, executives from all 2010 Fortune 500 companies as members<br />More than one million companies have Company Pages<br />Thousands of developers are usingLinkedInAPIs to create innovative tools and services for professionals <br />
  4. 4. LinkedInSuccess <br />History<br />Reid Hoffman living room<br />What makesLinkedInso special?<br />Relationships matter?<br />How did you get from there to here?<br />
  5. 5. Communities<br />Impacting Relationship<br />Evolving the Business World<br />Colliding Tradeshow Floors<br />
  6. 6. Lessons learned on community building? <br />How can Trade Show Organizers/Event Managers apply the successes ofLinkedInto their own Trade show/event community niches? <br />What is the “secret sauce” they can use?<br />Communities<br />
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  9. 9. Questions<br />
  10. 10. Join Us In Chicago<br />March 21-22, Rosemont InterContinental Hotel<br />Webinar at:<br />SlideShare: <br />