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MTO Summit is for the buyers and users of the next generation exhibition tools: show owners, association executives, corporate meeting planners, marketers, and exhibition strategists, people who have experiences to share and a passion for learning - the hot new thing, lessons from failures, innovations and inspirations, and the practical applications of all of the above.
MTO SUMMIT MARKETING CHALLENGES WORKSHOP
The Marketing Challenges Workshop (MCW) was created to address the hardest challenges, which marketing practitioners are facing. Given the tougher economy and difficulty in the attracting and keeping quality audiences for market leading conferences and expositions, marketing professionals have an urgent need to find timely solutions to hit market attendance goals.