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SONA 2015
EXCHANGE 
DEPARTMENTS
GIPi 
150 
112.5 
Bad IR due to lack of follow up 
Few Clients added to exchange partners 
75 
No referrals and video 
endorsements from clients 
37.5 
Member productivity - 1 matches / member 
0 
2013 (RE) 2014 (MA)
GIPi: National Standings 
170 
127.5 
85 
42.5 
0 
Delhi University Mumbai Hyderabad Chandigarh Bangalore
GIPo 
Conventional Raising 
Bad quality EPs raised 
Bad follow up with ORS prospects 
No university partners Achieved. 
Haphazard supply management 
Member Contribution and Productivity has 
been the least among portfolios 
30 
22.5 
15 
7.5 
0 
2013 (RE) 2014 (MA)
40 
30 
20 
10 
0 
National Standings 
Mumbai Jaipur Hyderabad DU Bangalore
GCDPi 
No capitalization in Off Peak 
No content for experience showcasing 
No value seen in the product 
Simple Supply Demand Mismanagement 
180 
135 
90 
45 
0 
2013 (RE) 2014 (MA)
National Standings 
500 
375 
250 
125 
0 
Delhi University Hyderabad Bangalore Chandigarh
GCDPo 
Efficient follow up with registrants 
Member retention - 40% 
Very low IR building and foresight 
Ineffective sales 
No new URs set up post August. 
120 
90 
60 
30 
0 
2013 (RE) 2014 (MA)
National Standings 
180 
135 
90 
45 
0 
DI Kolkata Mumbai Bangalore DU
LC : T vs A 
420 
315 
210 
105 
0 
2014 (RE) 
74.75% Target vs Achieved 
Absolute Growth : 72 
Relative growth : 26.18%
EXCHANGE SUPPORT
Business Development 
Didn't target Cash Cows 
ABCD not being followed - conversion time very low 
Weak documentation 
Bad CRM resulting in low clients for 2015 
Funds Raised: 6 Lakhs Vs 15 Lakhs
Communication & Information 
Management 
! 
Internal branding campaigns without ELD return 
No Timeline alignment with Exchange for Campaigns. 
IT Tool Training not capitalized effectively 
Lack Of implementation of Knowledge Management Process
Expansions 
OE legislations not happened due to low OGX realizations 
2 expansions shut down due to poor support from parent LC 
BIG financial dip for Kochi due to GCDPi 
No leadership pipeline in expansion entities
Bank Balance 60,0000 
Recon not cleared 
No increase in reserves 
FD remains at 1 lakh 
Finance
Marketing 
Low conversion to ELD due to lack of market capitalization 
GIPi referrals rate low due to lack of external events capitalization 
Low social media capitalization due to bad follow up 
On Grounds events not contributing to exchange departments and 
brand outreach
Talent Management 
Productivity Rate not contributing to exchange targets: 
3 Exchanges per Department 
Lack Of Team Minimums implementation leading to low 
membership retention : 60% Member Retention 
Low AM conversion due to JD clarity
SONA 2015
EXPECTATIONS 
All of these stats are as of Jan 1st 2015 
Focus on solutions rather than numbers 
Live the feeling 
Journal. 
No Jazz. K.
EXCHANGE DEPARTMENTS
GIPi 
IR delivery: 
10 matching mails/day/member 
2 new EP manager friends/week/member 
Wednesday - client meetings 
Video endorsement from BIG clients: 
Adds to brand credibility 
Story blog, video, pictures of EVERY intern 
documented. 
160 
120 
80 
40 
0 
2013 (RE) 2014 (MA)
GIPo 
IR Delivery 
5 matching mails/day/member 
International friend maker - 30 new friends 
Prospect to Raise reduced to 2 weeks with 
quicker follow up 
Presence in 5 post graduate schools 
40 
30 
20 
10 
0 
2013 (RE) 2014 (MA)
GCDPi 
Documentation of all intern experiences 
Leveraging good NPS and viral online 
promotion of EVERY experience. 
Become social impact business - end to end 
solutions 
220 
165 
110 
55 
0 
2013 (RE) 2014 (MA)
GCDPo 
140 
105 
Global Intern Contest in EVERY college. 
Each EP is serviced perfectly. 
70 
Conversion time reduced to 2 weeks. 
International friend maker. Build YOUR network 
35 
30 new international friends. 
0 
2013 (RE) 2014 (MA)
EXCHANGE SUPPORT
Business Development 
Target : 15 Lakh 
Achieved : 15 Lakh 
Y2B Talks - Set for the biggest Y2B ever in Feb 2015 and raised 3Lakh 
Roshni : Officially nationalized project and raised 10Lakh 
Board : Most active with highest contribution to the LC 
Partnerships : Retained 90% of clients with complete documentation and 
promised 5Lakh for 2015
Communication & Information 
Management 
Stakeholder communication : 
Our clients come back to us. 100% retention. We have set raises from old clients for Q1. 
IT Tools : 
GIS implementation leading to 100 matches in Q4 
Presence on top online forums - complete brand building 
Internal Marketing : 
Customers WANT to come to us. GCDPi matches from Facebook. 
Knowledge Management : 
Literally ALL LC intel (seewhatididthere) on one platform. 2014 info can be used at all points. 
This SONA can be used in AGM LCong 2015. 
Business Intelligence : 
Our business intel services are BDs products. BD can sell quicker and better.
Expansions 
2 OEs legislated - Hubli and Kochi 
1 new IG - Mysore 
Financial contribution 2 Lakh with efficient tracking 
Talent capacity and leadership pipeline of 50
Finance 
Bank Balance - Rs 3,00,000 
Fixed Deposit - Rs 3,00,000 
GIPi - 90% admin fee in through simple & effective client management 
GIPo - Highest financial contributor in history 
GCDPo - Complete transparency in transactions with EPs 
GCDPi - Intern finances transparency & profit making business solution
Marketing & Public Relations 
On ground campaigns: 
Lead To Change - Engaged students can be approached anytime 
Global Intern Contest - reaches out to 30 colleges 
Y2B Talks - Set for the biggest Y2B ever in Feb 2015 
OGX: 
Presence in 30 colleges with EP prospects 
All GIC registrants can be raised for 
ICX: 
Showcasing of XPs on external digital forums 
Presence in the external forums for brand
Talent Management 
LC membership pipeline of 150 members with 90% retention 
Each member delivered 5 experiences in Q4 
HR analytics used to track & profile EVERY member 
40 AMs contribute to LC HR with 30% conversions

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AIESEC in Bangalore | August Legacy Conference | Mock State of national Affairs

  • 3. GIPi 150 112.5 Bad IR due to lack of follow up Few Clients added to exchange partners 75 No referrals and video endorsements from clients 37.5 Member productivity - 1 matches / member 0 2013 (RE) 2014 (MA)
  • 4. GIPi: National Standings 170 127.5 85 42.5 0 Delhi University Mumbai Hyderabad Chandigarh Bangalore
  • 5. GIPo Conventional Raising Bad quality EPs raised Bad follow up with ORS prospects No university partners Achieved. Haphazard supply management Member Contribution and Productivity has been the least among portfolios 30 22.5 15 7.5 0 2013 (RE) 2014 (MA)
  • 6. 40 30 20 10 0 National Standings Mumbai Jaipur Hyderabad DU Bangalore
  • 7. GCDPi No capitalization in Off Peak No content for experience showcasing No value seen in the product Simple Supply Demand Mismanagement 180 135 90 45 0 2013 (RE) 2014 (MA)
  • 8. National Standings 500 375 250 125 0 Delhi University Hyderabad Bangalore Chandigarh
  • 9. GCDPo Efficient follow up with registrants Member retention - 40% Very low IR building and foresight Ineffective sales No new URs set up post August. 120 90 60 30 0 2013 (RE) 2014 (MA)
  • 10. National Standings 180 135 90 45 0 DI Kolkata Mumbai Bangalore DU
  • 11. LC : T vs A 420 315 210 105 0 2014 (RE) 74.75% Target vs Achieved Absolute Growth : 72 Relative growth : 26.18%
  • 13. Business Development Didn't target Cash Cows ABCD not being followed - conversion time very low Weak documentation Bad CRM resulting in low clients for 2015 Funds Raised: 6 Lakhs Vs 15 Lakhs
  • 14. Communication & Information Management ! Internal branding campaigns without ELD return No Timeline alignment with Exchange for Campaigns. IT Tool Training not capitalized effectively Lack Of implementation of Knowledge Management Process
  • 15. Expansions OE legislations not happened due to low OGX realizations 2 expansions shut down due to poor support from parent LC BIG financial dip for Kochi due to GCDPi No leadership pipeline in expansion entities
  • 16. Bank Balance 60,0000 Recon not cleared No increase in reserves FD remains at 1 lakh Finance
  • 17. Marketing Low conversion to ELD due to lack of market capitalization GIPi referrals rate low due to lack of external events capitalization Low social media capitalization due to bad follow up On Grounds events not contributing to exchange departments and brand outreach
  • 18. Talent Management Productivity Rate not contributing to exchange targets: 3 Exchanges per Department Lack Of Team Minimums implementation leading to low membership retention : 60% Member Retention Low AM conversion due to JD clarity
  • 20. EXPECTATIONS All of these stats are as of Jan 1st 2015 Focus on solutions rather than numbers Live the feeling Journal. No Jazz. K.
  • 22. GIPi IR delivery: 10 matching mails/day/member 2 new EP manager friends/week/member Wednesday - client meetings Video endorsement from BIG clients: Adds to brand credibility Story blog, video, pictures of EVERY intern documented. 160 120 80 40 0 2013 (RE) 2014 (MA)
  • 23. GIPo IR Delivery 5 matching mails/day/member International friend maker - 30 new friends Prospect to Raise reduced to 2 weeks with quicker follow up Presence in 5 post graduate schools 40 30 20 10 0 2013 (RE) 2014 (MA)
  • 24. GCDPi Documentation of all intern experiences Leveraging good NPS and viral online promotion of EVERY experience. Become social impact business - end to end solutions 220 165 110 55 0 2013 (RE) 2014 (MA)
  • 25. GCDPo 140 105 Global Intern Contest in EVERY college. Each EP is serviced perfectly. 70 Conversion time reduced to 2 weeks. International friend maker. Build YOUR network 35 30 new international friends. 0 2013 (RE) 2014 (MA)
  • 27. Business Development Target : 15 Lakh Achieved : 15 Lakh Y2B Talks - Set for the biggest Y2B ever in Feb 2015 and raised 3Lakh Roshni : Officially nationalized project and raised 10Lakh Board : Most active with highest contribution to the LC Partnerships : Retained 90% of clients with complete documentation and promised 5Lakh for 2015
  • 28. Communication & Information Management Stakeholder communication : Our clients come back to us. 100% retention. We have set raises from old clients for Q1. IT Tools : GIS implementation leading to 100 matches in Q4 Presence on top online forums - complete brand building Internal Marketing : Customers WANT to come to us. GCDPi matches from Facebook. Knowledge Management : Literally ALL LC intel (seewhatididthere) on one platform. 2014 info can be used at all points. This SONA can be used in AGM LCong 2015. Business Intelligence : Our business intel services are BDs products. BD can sell quicker and better.
  • 29. Expansions 2 OEs legislated - Hubli and Kochi 1 new IG - Mysore Financial contribution 2 Lakh with efficient tracking Talent capacity and leadership pipeline of 50
  • 30. Finance Bank Balance - Rs 3,00,000 Fixed Deposit - Rs 3,00,000 GIPi - 90% admin fee in through simple & effective client management GIPo - Highest financial contributor in history GCDPo - Complete transparency in transactions with EPs GCDPi - Intern finances transparency & profit making business solution
  • 31. Marketing & Public Relations On ground campaigns: Lead To Change - Engaged students can be approached anytime Global Intern Contest - reaches out to 30 colleges Y2B Talks - Set for the biggest Y2B ever in Feb 2015 OGX: Presence in 30 colleges with EP prospects All GIC registrants can be raised for ICX: Showcasing of XPs on external digital forums Presence in the external forums for brand
  • 32. Talent Management LC membership pipeline of 150 members with 90% retention Each member delivered 5 experiences in Q4 HR analytics used to track & profile EVERY member 40 AMs contribute to LC HR with 30% conversions