The document describes the design process for a masthead. It details how the creator wanted the text sized from largest to smallest, experimented with layouts and capitalization, and ultimately made "The" partially capitalized, "Noise" red, and the background a blended two-tone blue to make the design more interesting.

1. When starting to design my mast
head I decided I wanted ‘The’ to be
smaller than ‘Bromley’ and
‘Bromley’ to be smaller than
‘Noise’, I also wanted the
background to be blue. I made the
letters black as I thought they stood
out.
When developing my ideas, I
decided that the words needed to be
thicker, and that I should put ‘The’
on its side, I also made it capital
letters to see if it looked right,
however I decided I didn’t like it
with capital letters, I also thought
this design looked a bit boring and
bland.
When creating my final design, I made
‘The’ in small case letters except for
the ‘T’, I also made the ‘Noise’ in red
to stand out, and I made the
background two different colour blues,
to make it more interesting, I thought I
could merge the two blues together, so
there is not such an obvious change
between the two colours.