SnapShot's monthly recap of the most relevant, important, and interesting news in hotel data and analytics.

1. This month’s
must reads in
Hotel Data
& Analytics
News
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2. Wow. It’s already December! As we gear up for the
holiday season just around the corner, the industry is
still in full swing (after all, for some, it’s their biggest
time of year).
And we’ve come across quite some interesting reads in
the past month: Airbnb is making moves towards the
broader travel sector, hotels are taking revenue
management tips from the airline industry, and AI is
slowly creeping further into hotel tech.
Christmas also seems to have come early with the
arrival of a great e-book on direct booking and Hotel
Yearbook’s special 2017 Hotel Tech edition. Hope you
enjoy this month’s roundup!
Regards,
The SnapShot team
Editorial
A monthly recap of hotel
data and analytics news

3. Find out more about what we do:
visit us at www.snapshot.travel

4. It's no secret that the airline industry is often a
few steps ahead of the hotel industry when it
comes to embracing state-of-the-art technology.
Read this article that details some of the
strategies we could adopt, specifically regarding
revenue management.
Read on eHotelier
What Hoteliers Can
Learn from the Way
Airlines Handle
Revenue Management

5. View on our blog

6. AI and machine learning are certainly buzz words in our industry (and many others). But not all of it
is really directly relevant to what we do. Use this very comprehensive guide to machine learning
and AI are, current players, trends, and the overall industry to understand how hospitality fits in.
Read on Medium
The Non-Technical Guide to Machine Learning
and Artificial Intelligence

7. Sabre has just released their Europe and Middle
East Mega Trend Report and it's quite the read. As
they describe it: "This report uncovers four key
Europe and Middle East consumer trends impacting
hospitality today. Empowering hoteliers with an
understanding of what consumers will want next."
Get the report
Europe and Middle East
Consumer Mega-Trends
Impacting Hospitality

8. Mews is back with some really nice tips on potential changes GMs could make to improve their operations in
each department. Take a look, maybe you'll find some inspiration, too!
Read on Mew’s blog
7 Changes a GM Can Make
Across Every Department

9. A fantastic think piece and practical guide by Martin Soler on why an “open stack” solution
matters more than the ubiquitous full stack solution. Flexibility and longevity are key. Learn why.
Read on our blog

10. Skift chats with Facebook's Head of Travel on Facebook's aggressive investment in the travel
sector and how our industry can make the most of it.
Read on Skift
Interview: Facebook’s Head of Travel Reveals
How Brands are Winning on the Platform

11. Net Affinity have just come out with this new e-book that will help you with direct booking. Definitely worth the read!
More on Net Affinity
E-Book: The Revenue Manager’s Guide to
Building Direct Booking

12. The more we involve data scientists in hospitality operations and hospitality tech, the more we can
take advantage of exciting new technology and keep pace with other industries. This is one article of
a series of illuminating interviews Skift conducted with Chip Conley of Airbnb. All are worth the read.
Read on Skift
Airbnb’s Chip Conley: Hotels Need
Data Scientists

13. We brought back our Hotel Tech Insiders series this
month, with a conversation with Hotel Christian IV
general manager Kasper Linnet Jørgensen about the
pros and cons of being a small, independent hotel
using modern hotel tech.
Read on our blog

14. View on our blog

15. Christmas came early! The special technology edition of the Hotel Yearbook 2017 is out.
Each year we look forward to this, and we've gotta say, tech is a hot topic. Definitely worth
the download.
More on Hotel Yearbook
Hotel Yearbook 2017:
Special Technology Edition

16. In case you missed it, here’s our recap of the top stories in hotel data and analytics from last month.
Some great reads in here including articles on hotel tech integrations, how hotels are evolving, an oral history of
travel, and our hotel tech insiders, (plus much more). Until next time.
Read on our blog
Hotel Data & Analytics News - October 2016
Our Recap from Last Month

17. THE NEW
ITB BERLIN - HALL 8.1 / 127
HOTEL ANALYTICS
Learn more

18. At SnapShot, we believe hoteliers should have
a right to their data, and a right to use it
intelligently. That's why we built SnapShot
Analytics. Analytics is a cloud-based hotel
analytics tool that presents a comprehensive
overview of your hotel data on a powerful yet
intuitive dashboard. Everything you need in
one place: PMS data, benchmarking, pricing,
web analytics, and social media stats. Dig as
deep as you want, or keep it surface level for
immediately actionable intelligence.
Click below to learn more about us.
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nothing you don’t.
HOTEL ANALYTICS
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This Hotel Data and Analytics monthly news
roundup is brought to you by Clay, Martin,
and the SnapShot team.
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