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KOUSALI INSTITUTE OF MANAGEMENT STUDIES
KARNATAK UNIVERSITY,DHARWAD

PROJECT REPORT ON

DEMAND FORECASTING
FOR DHARWAD PED...
DEMAND FORECASTING FOR DHARWAD PEDHA

`By : Group 5(41-50)
41) Sanjeevkumar Neginahal
42) Santosh Kamble
43) Saraswati Had...
DEMAND FORECASTING FOR DHARWAD PEDHA

INDEX
1.1

INTRODUCTION

1.2

NEED FOR THE STUDY

1.3

OBJECTIVE OF THE STUDY

1.4

...
DEMAND FORECASTING FOR DHARWAD PEDHA

ACKNOWLEDGEMENT

We would like to thank all the people who helped us in completing t...
DEMAND FORECASTING FOR DHARWAD PEDHA
1.1 INTRODUCTION
Dharwad pedha is a sweet delicacy, unique to the state of Karnataka,...
DEMAND FORECASTING FOR DHARWAD PEDHA
Hubli. Apart from this the cities of Bangaluru & Pune have Dharwad Pedha
outlets.
Man...
DEMAND FORECASTING FOR DHARWAD PEDHA
1.4 SCOPE FOR THE STUDY:The scope of study for this project are the stores
selling DH...
DEMAND FORECASTING FOR DHARWAD PEDHA
1) Questionnaire :through

The primary information was collected
a

set

of

question...
DEMAND FORECASTING FOR DHARWAD PEDHA
4) Source of Secondary Information(Internet):The data was also collected
through a se...
DEMAND FORECASTING FOR DHARWAD PEDHA
The age group which lies between 32-45 is the most populated in a sample size of
100 ...
DEMAND FORECASTING FOR DHARWAD PEDHA
The following pie chart depicts the percentage of people who have tasted
DHARWAD PEDH...
DEMAND FORECASTING FOR DHARWAD PEDHA

The following bar chart states the popularity of producers and retailers
of Dharwad ...
DEMAND FORECASTING FOR DHARWAD PEDHA
The following chart shows the consumers perception on the price of dharwad
pedha.

PR...
DEMAND FORECASTING FOR DHARWAD PEDHA
During the study, when we interviewed number of consumers and retailers and
asked the...
DEMAND FORECASTING FOR DHARWAD PEDHA
Dharwad Pedha has constantly been the stand out performer in sweets category and
has ...
DEMAND FORECASTING FOR DHARWAD PEDHA

The following chart shows on an average the number of kilograms that a
consumer buys...
DEMAND FORECASTING FOR DHARWAD PEDHA

During the study of our project when we asked the customers regarding the reasons
to...
DEMAND FORECASTING FOR DHARWAD PEDHA

The following chart shows the likeability of the sample consumers.

Rating on a scal...
DEMAND FORECASTING FOR DHARWAD PEDHA

The following data shows the consumers perception on current price of Dharwad
Pedha....
DEMAND FORECASTING FOR DHARWAD PEDHA

As the above chart depicts that most of the surveyed sample consumer of dharwad
pedh...
DEMAND FORECASTING FOR DHARWAD PEDHA

When the surveyed sample size was asked about their perception on the uniqueness
of ...
DEMAND FORECASTING FOR DHARWAD PEDHA

When consumers were asked to choose a substitute for Dharwad pedha,
The following re...
DEMAND FORECASTING FOR DHARWAD PEDHA
1.11 DEMAND TABULATION
The following demand details were collected from retailers and...
DEMAND FORECASTING FOR DHARWAD PEDHA
1.12 RECTIFICATION OF FORECAST ERROR

The tabulated demand forecasting figure was com...
DEMAND FORECASTING FOR DHARWAD PEDHA
1.14 QUESTIONNAIRE

Dear Respondents
We thank for your valuable time and co-operation...
DEMAND FORECASTING FOR DHARWAD PEDHA
c) Rs. 300 to 320
d) Rs. 320 to 350

5) Do you think demand for Dharwad Pedha has red...
DEMAND FORECASTING FOR DHARWAD PEDHA
Quality
The brand “DHARWAD PEDHA”

9). How do you rate Dharwad Pedha on the scale of ...
DEMAND FORECASTING FOR DHARWAD PEDHA
-------------------------------------------------------------------------------------...
DEMAND FORECASTING FOR DHARWAD PEDHA
1.15 Bibiliography
1) Wikipedia

KOUSALI INSTITUTE OF MANAGEMENT STUDIES

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Transcript of "DEMAND FORECASTING of DHARWAD PEDHA"

  1. 1. KOUSALI INSTITUTE OF MANAGEMENT STUDIES KARNATAK UNIVERSITY,DHARWAD PROJECT REPORT ON DEMAND FORECASTING FOR DHARWAD PEDHA Objective is to forecast the demand for DHARWAD PEDHA in the current scenario and also know about the likeability among its consumers when compared with its competitive sweets.
  2. 2. DEMAND FORECASTING FOR DHARWAD PEDHA `By : Group 5(41-50) 41) Sanjeevkumar Neginahal 42) Santosh Kamble 43) Saraswati Hadapad 44) Satish Nayak 45) Satyajit Nandodkar 46) Shrikrishna Honakore 47) Shruti Jogur 48) Shweta Elemmi 49) Srikar G Patil 50) Sudarshan Kurdi KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 2
  3. 3. DEMAND FORECASTING FOR DHARWAD PEDHA INDEX 1.1 INTRODUCTION 1.2 NEED FOR THE STUDY 1.3 OBJECTIVE OF THE STUDY 1.4 SCOPE OF THE STUDY 1.5 LIMITATIONS OF THE STUDY 1.6 METHOD OF STUDY 1.7 SAMPLE SIZE 1.8 SIZE ANS COMPOSITION OF THE SAMPLE 1.9 DATA COLLECTION 1.10 DATA INTERPRETATION 1.11 DEMAND TABULATION 1.12 RECTIFICATION 1.13 CONCLUSION 1.14 QUESTIONNAIRE 1.15 REFERENCES KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 3
  4. 4. DEMAND FORECASTING FOR DHARWAD PEDHA ACKNOWLEDGEMENT We would like to thank all the people who helped us in completing this project. We would like to express my special thanks of gratitude to Mrs Vidula Dhulked as well, who gave us the opportunity to do this project on “DEMAND FORECASTING FOR DHARWAD PEDHA IN HUBLI-DHARWAD REGION”, which also helped me in doing a lot of Research and knowing the current market . We are really thankful to them. Secondly we would also like to thank my friends who helped me a lot in completion of this project within the stipulated time. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 4
  5. 5. DEMAND FORECASTING FOR DHARWAD PEDHA 1.1 INTRODUCTION Dharwad pedha is a sweet delicacy, unique to the state of Karnataka, India. It derives its name from the city of Dharwad in Karnataka.This sweet's history is around 175 years old. Dharwad pedha has been accorded Geographical Indication (GI) tag Its GI tag number is 85 History Dharwad Pedha traces its historical origin to Thakur family which migrated from Unnao in Uttar Pradesh to Dharwad after the dreaded plague broke out there sometime in early 19th Century. With meagre funds, Shri. Ram Ratan Singh Thakur (first generation sweet maker) started making ‘pedhas’ and selling them and gradually, it started becoming popular. Shri. Ram Ratan Singh Thakur’s grandson, Shri. Babu Singh Thakur, built the reputation of the ‘pedha’ with a missionary zeal. With no time, the ‘pedha’ became so popular that local people of Dharwad began identifying it by his name and as ‘Line Bazaar Pedha’ (the name of the street on which the shop is located). The technique of preparing these ‘pedhas’ however remains a closely guarded trade secret, known only to the family members of Shri. Babusingh Thakur, as handed down the generations, by father to son. Babusingh Thakur had only outlet to sell Pedhas, which were made in limited quantity for decades. But now many outlets are added. Apart from this Mishra Pedha's are also popular, as these have more outlets & available through the day. Mishra has many outlets in twin cities of Dharwad & KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 5
  6. 6. DEMAND FORECASTING FOR DHARWAD PEDHA Hubli. Apart from this the cities of Bangaluru & Pune have Dharwad Pedha outlets. Many local sweet shops sell similar pedhas as Dharwadi pedha in Pune. 1.2 NEED FOR THE STUDY Dharwad pedha ,being the most sought sweet of this part of the country has its own importance. It is a widely used delicacy and has maintained its quality right from its inception. Though, there were many competitors, dharwad pedha could still manage to retain its supremacy . The demand for the dharwad pedha might have changed over time because of the various factors of competitors. As the demand for Dharwad pedha can evolve over various factors, this topic for study would be very much feasible to work upon. 1.3 OBJECTIVE OF THE STUDY Dharwad Pedha has been one of the most famous legacy of dharwad. It has grown to a greater extent from the time of its creation until now, So is the likeability and demand for it. In this project , our objective is to forecast the demand for DHARWAD PEDHA in the current scenario and also know about the likeability among its consumers when compared with its competitive sweets. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 6
  7. 7. DEMAND FORECASTING FOR DHARWAD PEDHA 1.4 SCOPE FOR THE STUDY:The scope of study for this project are the stores selling DHARWAD PEDHA in HUBLI-DHARWAD region. The leading stores of these cities were considered under survey and data was collected. The stores from where the data is collected is as follows 1)Mishra Pedha(Old bus stand,Hubli, and Court Circle ,Dharwad) 2)Thakur Pedha(Court circle,dharwad , and Old bus stand ,Hubli) 3) Nandini Sweets ,Hubli 4) Vijaya Sweets,Dharwad 1.5 LIMITATIONS OF THE STUDY  This study is limited to only 100 samples when compared to huge population of HUBLI-DHARWAD region.  All possibilities that actual likeability of dharwad pedha may differ .  The data collected through questionnaires might not be 100% accurate  The data or information collected from the retailer may not be transparent. 1.6 METHOD OF STUDY The study on demand for dharwad pedha is carried out by the following methodology of study Study is conducted through Questionnaires,Interviews,Observations and Social Media KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 7
  8. 8. DEMAND FORECASTING FOR DHARWAD PEDHA 1) Questionnaire :through The primary information was collected a set of questions regarding quality,price,likeability,competitors,retailers and Brand image etc. The questionnaire also asked the samples to rate the product on a scale of 1 to 10 with 1 being the lowest and 10 being the highest. 2) Interview : The information was also collected through a set of questions Asked during an interview with customers . The questions were asked regarding the quality of Dharwad pedha and the customers perception on dharwad pedha’s evolution over time. The interview was also conducted with the retailers and information was collected regarding the sales per day and the quantity produced per day and the preferences that has come among the customers regarding the substitutes for Dharwad pedha. 3) Observations : During the coarse of study , we also made some observations regarding the quantity of dharwad pedha that a customer buys generally and the total sale of dharwad pedha in a day and the customer’s perception about the price and quantity offered. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 8
  9. 9. DEMAND FORECASTING FOR DHARWAD PEDHA 4) Source of Secondary Information(Internet):The data was also collected through a set of questions to the people out of HUBLI-DHARWAD through SOCIAL MEDIA. i.e Facebook. Questions regarding popularity and the image of DHARWAD PEDHA outside the study area was also studied. 1.7 SAMPLE SIZE During the coarse of study, the data was collected through questionnaire method from a sample of 100 consumers who opined differently on the set of questions asked. 1.8 SIZE AND THE COMPOSITION OF SAMPLE The study on demand for DHARWAD PEDHA constituted a sample of 100 and the following pie chart depicts the percentage of consumers under different age AGE GROUP 7% 16-22 12% 23-28 29-32 48% 33-45 33% KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 9
  10. 10. DEMAND FORECASTING FOR DHARWAD PEDHA The age group which lies between 32-45 is the most populated in a sample size of 100 customers where in 48% of them come under the actual age group of consumers who buy Dharwad Pedha, i.e Parents/middle aged group in the society 1.9 DATA COLLECTION :The data for survey was collected through primary research 1) Primary Research: The primary research included questionnaires,interviews and observations with the consumers and retailers respectively. 100 samples of the survey were collected and scrutinized. 1.10 DATA INTERPRETATION The following pie chart depicts the percentage of people aware about the DHARWAD PEDHA in HUBLI-DHARWAD region. AWARENESS ABOUT DHARWAD PEDHA 5% Aware about the product Unaware about the product 95% From the above chart we can state that the majority of the samples from whom the data is collected is aware about the product. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 10
  11. 11. DEMAND FORECASTING FOR DHARWAD PEDHA The following pie chart depicts the percentage of people who have tasted DHARWAD PEDHA. 10% PEOPLE WHO HAVE TASTED DHARWAD PEDHA 90% PEOPLE WHO HAVE NOT TASTED DHARWAD PEDHA From the above 2 pie charts we can clearly state that 90% of the taken sample size knows about Dharwad Pedha and have tasted it where as there are 5% of them who do not know about dharwad pedha and have not tasted it and there is also 5% of the sample size who know about the product but they have not tasted it yet 5% 5% AWARE AND TASTED AWARE BUT NOT TASTED 90% KOUSALI INSTITUTE OF MANAGEMENT STUDIES NOT AWARE AND NOT TASTED Page 11
  12. 12. DEMAND FORECASTING FOR DHARWAD PEDHA The following bar chart states the popularity of producers and retailers of Dharwad Pedha among the customers in HUBLI-DHARWAD region. 60 50 1st Preference 40 2nd Preference 30 3rd preference 20 4th preference 10 0 Thakur Pedha Mishra Pedha Vijaya Sweets Nandini Dharwad Pedha From the above bar chart we can clearly see that the consumers have preferred the first choice of DHARWAD PEDHA as MISHRA PEDHA followed by THAKUR PEDHA, VIJAYA SWEETS and NANDINI DHARWAD PEDHA. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 12
  13. 13. DEMAND FORECASTING FOR DHARWAD PEDHA The following chart shows the consumers perception on the price of dharwad pedha. PRICE 13% 35% 250-280/kg 22% 281-300/kg 301-320/kg 321-350/kg 30% From the above pie chart we can see that 35% of the taken sample thinks that the price range of DHARWAD PEDHA lies between 250-280/kg where as subsequently 30% think it is 281-300/kg, 22% think that it is 301-320/kg and the remaining 13% think it is 321-350/kg. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 13
  14. 14. DEMAND FORECASTING FOR DHARWAD PEDHA During the study, when we interviewed number of consumers and retailers and asked them about the reduction in demand of Dharwad Pedha over the time because of sugar consciousness of people, the following results were found out. SUGAR CONSCIOUSNESS AFFECTING DEMAND Partially agree 7% Partially Disagree 17% Fully agree 51% Fully Disagree 25% The above chart shows that 51% of the taken sample thinks that the demand for dharwad pedha has reduced as people are being more sugar conscious which is partially true because when interviewing the retailers or manufacturers they revealed that people are demanding of sugar free dharwad pedha as they are Health conscious. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 14
  15. 15. DEMAND FORECASTING FOR DHARWAD PEDHA Dharwad Pedha has constantly been the stand out performer in sweets category and has been maintaining a decent demand in the market. During the study we tried to know the reason for the constant demand and found out that the following are the reasons for it Reasons for Constant demand of DHARWAD PEDHA 50 40 30 20 10 0 Gifting Sweets Celebrations and festivals Guest Visits All the above other reasons From the above chart we can see that most number of sample size agree to the point that there is no specific reason for constant demand of dharwad pedha in market and the demand is affected by various reasons such as gifts from relatives,for festivals and celebrations and visit to guests and also adding to the point some percentage of the sample also state reasons apart from the given ones such as 1) After Exam Results 2) Marriage Occasions 3) Birthdays 4) Vacation Seasons etc… KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 15
  16. 16. DEMAND FORECASTING FOR DHARWAD PEDHA The following chart shows on an average the number of kilograms that a consumer buys in a month . Average number of kgs bought 40 35 30 25 20 15 10 5 0 500 gms 1 kg more than 5 kg more than 7 kg From the above chart we can see that on an average most number of consumers purchase 1kg of dharwad pedha per month, may be for various reasons mentioned in the previous chart. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 16
  17. 17. DEMAND FORECASTING FOR DHARWAD PEDHA During the study of our project when we asked the customers regarding the reasons to buy dharwad pedha when they think of sweets.We got the following results. Reasons 60 50 40 30 20 10 0 unique taste longevity quality the brand "DHARWAD PEDHA" From the above diagram we can see that more than half of the taken sample goes with DHARWAD PEDHA because of its uniqueness in its taste which has been irreplaceable from its inception. The graph also shows that 1/4th of the taken sample feels that “THE BRAND DHARWAD PEDHA” has made a long lasting impression and hence they go with it KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 17
  18. 18. DEMAND FORECASTING FOR DHARWAD PEDHA The following chart shows the likeability of the sample consumers. Rating on a scale of 1 to 10 30 25 20 15 10 5 0 1 2 3 4 5 6 7 8 9 10 The above results were found during the sample survey when the sample consumers were asked to rate DHARWAD PEDHA as compared to other sweets on a scale of 1 to 10 with 1 being the lowest and 10 being the highest. And the results revealed that most of the sample size rated Dharwad Pedha between 7 to 8 which is a decent score. And from this we can say that majority of people still prefer Dharwad Pedha over other sweets. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 18
  19. 19. DEMAND FORECASTING FOR DHARWAD PEDHA The following data shows the consumers perception on current price of Dharwad Pedha. PRICE PERCEPTION 13 15 expensive affordable 30 42 average The above depiction of the pie chart depicts that approximately half of the surveyed sample consumers of dharwad pedha think that the current price of dharwad pedha is affordable where as similar percentage of surveyed sample consumers of dharwad pedha think that it is an average price for the product. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 19
  20. 20. DEMAND FORECASTING FOR DHARWAD PEDHA As the above chart depicts that most of the surveyed sample consumer of dharwad pedha say that dharwad pedha is available at an affordable or average price so is the following pie chart which depicts the number of consumers who think that Dharwad Pedha is worth its present price. PRICE WORTHINESS 20 yes no 80 The above chart states that 80% of the population feels that its worth the price they pay for DHARWAD PEDHA. This can be accounted on various factors such as longevity,unique taste etc. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 20
  21. 21. DEMAND FORECASTING FOR DHARWAD PEDHA When the surveyed sample size was asked about their perception on the uniqueness of taste that DHARWAD PEDHA has retained , the following results were found out. UNIQUENESS QUOTIENT 50 45 45 40 35 30 25 25 20 15 15 10 4.5 5 0 yes no retween yes & no can't say The above pie chart shows that approximately half of the surveyed sample believes that DHARWAD PEDHA has retained its uniqueness of taste over time where as 15% of the taken sample feels that DHARWAD PEDHA has not retained its uniqueness over time and around 25% of the taken sample has been neutral on the question. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 21
  22. 22. DEMAND FORECASTING FOR DHARWAD PEDHA When consumers were asked to choose a substitute for Dharwad pedha, The following results were found out. SUBSTITUTES 5 12 16 5 mysore pak belgaum kunda khaju katri others pls specify 62 none of yhe above The chart clearly shows that BELGAUM KUNDA holds a major share as far as substitute for DHARWAD PEDHA is concerned where as all the other substitutes like mysore pak,kaju katri are in very small numbers as compared with the major substitute BELGAUM KUNDA. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 22
  23. 23. DEMAND FORECASTING FOR DHARWAD PEDHA 1.11 DEMAND TABULATION The following demand details were collected from retailers and using this the demand for next 3 days is calculated. LEAST SQUARE METHOD DAYS DEMAND X X2 XY Y=a+bx (in kgs) MONDAY 98 -3 9 -294 76.69 TUESDAY 103 -2 4 -206 108.65 WEDNESDAY 145 -1 1 -145 140.61 THURSDAY 152 0 0 0 172.57 FRIDAY 180 1 1 180 204.53 SATURDAY 230 2 4 460 236.49 SUNDAY 300 3 9 900 268.45 ∑x2=28 ∑xy=895 ∑ Y=1208 MONDAY  Y=172.57+31.96(+4) = 300.41 TUESDAY  Y=172.57+31.96(+5) = 332.37 WEDNESDAY  Y=172.57+31.96(+6) = 364.33 a= ∑y/n=1208/7=172.57 b= ∑xy/x2= 895/28=31.96 KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 23
  24. 24. DEMAND FORECASTING FOR DHARWAD PEDHA 1.12 RECTIFICATION OF FORECAST ERROR The tabulated demand forecasting figure was compared with the actual demand that took place for MONDAY,TUESDAY and WEDNESDAY and found out the following results DAY TABULATED ACTUAL FORECAST DEMAND(in kgs) SALES(in kgs) ERROR(in kgs) MONDAY 300.41 290 10.41 TUESDAY 332.37 311 22.37 WEDNESDAY 367.43 321 46.43 1.13 CONCLUSION : From the above table we can asses that there has been differences between the calculated demand and the actual sales of dharwad pedha when asked for the reason from the retailers. The answer received stated that due to the on going marriage season have positively effected the sales of DHARWAD PEDHA. According to the retailers and manufacturers of DHARWAD PEDHA, there has been increase in the sales of DHARWAD PEDHA when compared to last week sales. When interviewed ,they also stated that such sudden increase in the demand is a common factor for them when influenced by the festive seasons, marriage seasons and they also said that they are expecting more sales in the coming week as the city is fast approaching towards DHARWAD UTSAV. KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 24
  25. 25. DEMAND FORECASTING FOR DHARWAD PEDHA 1.14 QUESTIONNAIRE Dear Respondents We thank for your valuable time and co-operation given for the survey through this survey we seek to understand your views & opinions about Dharwad Pedha in Hubli, Dharwad Name: Age: Occupation: Location of Residence: 1) Have you heard of DHARWAD Pedha? Yes or No 2) Have you tasted Dharwad Pedha? Yes or No 3) When you hear of Dharwad Pedha which of the following do you prefer? Rank them accordingly. a) Babusingh Thakur Pedha b) Mishra pedha c) Vijaya Sweets d) Nandini Dharwad pedha. 4) What do you think is the price of Dharwad Pedha ( per Kg)? a) Rs. 250 to 280 b) Rs. 280 to 300 KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 25
  26. 26. DEMAND FORECASTING FOR DHARWAD PEDHA c) Rs. 300 to 320 d) Rs. 320 to 350 5) Do you think demand for Dharwad Pedha has reduced over time, because people are more sugar conscious? a) Partially agree b) Partially disagree c) Fully agree d) fully disagree 6) Being a localite you may not eat dharwad pedha on a regular basis, then what are the other reasons that people still buy dharwad pedhas? a) For gifting sweets to family & relatives b) During celebrations & festive seasons c) When guests visit us d) All the above e) Others please specify 7) On an average how many kg’s of Dharwad Pedha you buy per month? For self use or for others included a)500gms b) 1 kg c)more than 5 kg d)more than 7kg e) None 8) What makes you to go with dharwad pedha when you think of sweets? Unique Taste Longevity KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 26
  27. 27. DEMAND FORECASTING FOR DHARWAD PEDHA Quality The brand “DHARWAD PEDHA” 9). How do you rate Dharwad Pedha on the scale of 1 to 10 10). what do you think about the price of Dharwad Pedha? a) Expensive b) Affordable c) Average d) No comments 11)) Do you think dharwad pedha is worth its present price. If YES why------------------------------------------------------If no why---------------------------------------------------------- 12) Do you think Dharwad pedha have retained its uniqueness of taste over time a) Yes b) NO c) Between Yes & NO D) Can’t Say 13) Over time we see there have been several new centres of Dharwad pedha. On one side it’s easily accessible, but on other side it has become too commercial. What do you think about its goodwill & popularity over time? Please Comment: KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 27
  28. 28. DEMAND FORECASTING FOR DHARWAD PEDHA ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------14) Which of the following can you substitute with dharwad pedha a) Mysore Pak b) Belgaum Kunda c) Kaju katri d) Others pls specify e) None of the above 15. What is your feel about Dharwad Pedha?? …………………………………………………………………………………………… ………………………………………………………………………………………….. …………………………………………………………………… 16) What changes or suggestions would you like to suggest to the makers of Dharwad pedha ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… Thank you for your time… KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 28
  29. 29. DEMAND FORECASTING FOR DHARWAD PEDHA 1.15 Bibiliography 1) Wikipedia KOUSALI INSTITUTE OF MANAGEMENT STUDIES Page 29

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