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What sex are you?



                                                          40%


          60%                                                                  Male
                                                                               Female




      From the chart we can see the majority of my target audience are female.
This question seemed to offend some of the volunteers who participated as there was
     no box that said ‘other’ to tick. This was a mistake I made when designing my
  questionnaire, I should have included all people, so that no one feels left out and
                             unsure how to mark their sex.
How old are you?
14

12

10

 8

 6

 4

 2

 0
          12-15            16-19            20-29             30-39             40+

 This graph clearly shows that the majority of the people I asked were aged 16-29, which is
pretty much the age range of my target audience, so the questionnaire gave me a clear idea
                       of what my target audience has an interest in.
What is your ethnical background?

             0%                 White/White British
                  0%
        9%
9%
                                Asian/Asian British

                                Black/Arfican/Caribbean/
                                Black British
                       82%
                                Multiple Ethnic Groups

                                Other
Are you in full time education?

12
10
 8
 6
 4
 2
     0

            Yes
                               No
Are you in full/part time employment?

10

 8

 6

 4

 2

     0

                Yes
                                  No
Demographics

                              0%

               27%                                                Upper Middle Class
                                                                  Middle Class
                                            46%                   Lower Middle Class
             0%                                                   Skilled Working Class
             9%                                                   Working Class
                                                                  Lower Class
                       18%


The majority of the people who filled in my questionnaire were of Middle Class, I worked
 this out specifically to what the parents of the volunteers careers were. This allowed me
 to get an accurate result of what social class each person was, instead of asking them, as
this can cause confusion because many don’t know what class they are and may have put
                                       a false answer.
Which Film Genres Do You Like?

                                                                                Comedy
                               6%          12%                                  Romance
                       8%
             9%                                          10%                    Action
1%                                                                              Horror
                                                                6%
       11%
                                                                                Sci-Fi
                                                             9%                 Fantasy
                  9%                                                            Musicical
                                                   8%
                                 11%                                            Adventure
                                                                                Western
                                                                                Crime
                                                                                Thriller

     By doing this chart from my tally, I could visually see which film genres were most
      liked and I found that Comedy, Adventure and Fantasy were the most popular.
                     Crime, Horror and Musicals were also very popular.
Which Films Do You Dislike?
                                2%                                          Comedy
                      12%            6%                                     Romance
                                                11%
        10%                                                                 Action
                                                           8%               Horror
  8%
                                                                            Sci-Fi
                                                        10%                 Fantasy
           19%                                                              Musicical
                                          6%
                                4%                                          Adventure
                                                                            Western
                                                      4%
                                                                            Crime
                                                                            Thriller


Its very clear to see that Western films are the least popular among this group of
               people from this chart. Family and Action also showed
Do You Know What Film Noir Is?

 18
 16
 14
 12
  10
   8
   6
   4
    2
    0

                    Yes
                                                  No

It was interesting to see how may people knew nothing about Film Noir at all, it
was quite shocking to me as it such an iconic genre/subgenre that really pushed
                       boundaries from the 1940s onwards.
Have You Ever Seen A Short Film

  14
  12
  10
   8
    6
    4
    2
     0

                   Yes
                                               No


It was encouraging to find out that so many people had watched a short film
   before. Some of the recurring short films that were mentioned include:
                     Finite, Portal: No Escape and Virus.
Which Type of Film Do You Prefer?


               28%



                                                                          Feature Films
                                                   72%                    Short Films




 I had hypothesised that Feature Films would be more popular than Short Films as they
are more publicised. Some of the reasons given for their choice by the people who filled
out the questionnaire included that: feature films are longer, more predictable and more
well known. However, those who preferred short films were very passionate about them
                because the narratives are more realistic and relatable.

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Demographics and film preferences of a target audience

  • 1. What sex are you? 40% 60% Male Female From the chart we can see the majority of my target audience are female. This question seemed to offend some of the volunteers who participated as there was no box that said ‘other’ to tick. This was a mistake I made when designing my questionnaire, I should have included all people, so that no one feels left out and unsure how to mark their sex.
  • 2. How old are you? 14 12 10 8 6 4 2 0 12-15 16-19 20-29 30-39 40+ This graph clearly shows that the majority of the people I asked were aged 16-29, which is pretty much the age range of my target audience, so the questionnaire gave me a clear idea of what my target audience has an interest in.
  • 3. What is your ethnical background? 0% White/White British 0% 9% 9% Asian/Asian British Black/Arfican/Caribbean/ Black British 82% Multiple Ethnic Groups Other
  • 4. Are you in full time education? 12 10 8 6 4 2 0 Yes No
  • 5. Are you in full/part time employment? 10 8 6 4 2 0 Yes No
  • 6. Demographics 0% 27% Upper Middle Class Middle Class 46% Lower Middle Class 0% Skilled Working Class 9% Working Class Lower Class 18% The majority of the people who filled in my questionnaire were of Middle Class, I worked this out specifically to what the parents of the volunteers careers were. This allowed me to get an accurate result of what social class each person was, instead of asking them, as this can cause confusion because many don’t know what class they are and may have put a false answer.
  • 7. Which Film Genres Do You Like? Comedy 6% 12% Romance 8% 9% 10% Action 1% Horror 6% 11% Sci-Fi 9% Fantasy 9% Musicical 8% 11% Adventure Western Crime Thriller By doing this chart from my tally, I could visually see which film genres were most liked and I found that Comedy, Adventure and Fantasy were the most popular. Crime, Horror and Musicals were also very popular.
  • 8. Which Films Do You Dislike? 2% Comedy 12% 6% Romance 11% 10% Action 8% Horror 8% Sci-Fi 10% Fantasy 19% Musicical 6% 4% Adventure Western 4% Crime Thriller Its very clear to see that Western films are the least popular among this group of people from this chart. Family and Action also showed
  • 9. Do You Know What Film Noir Is? 18 16 14 12 10 8 6 4 2 0 Yes No It was interesting to see how may people knew nothing about Film Noir at all, it was quite shocking to me as it such an iconic genre/subgenre that really pushed boundaries from the 1940s onwards.
  • 10. Have You Ever Seen A Short Film 14 12 10 8 6 4 2 0 Yes No It was encouraging to find out that so many people had watched a short film before. Some of the recurring short films that were mentioned include: Finite, Portal: No Escape and Virus.
  • 11. Which Type of Film Do You Prefer? 28% Feature Films 72% Short Films I had hypothesised that Feature Films would be more popular than Short Films as they are more publicised. Some of the reasons given for their choice by the people who filled out the questionnaire included that: feature films are longer, more predictable and more well known. However, those who preferred short films were very passionate about them because the narratives are more realistic and relatable.