Andreirosca prandtheweb2012

420 views

Published on

Published in: Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
420
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
10
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Andreirosca prandtheweb2012

  1. 1. Andrei Roscageneral manager SPADAandrei@agentiaspada.ro
  2. 2. Cum iti faci un plan de campanie in acest mediu exploziv?Campanii si strategii de social media Andrei Rosca general manager SPADA andrei@agentiaspada.ro
  3. 3. Cum iti faci un plan de campanie in acest mediu exploziv?Campanii si strategii de social mediaDespre fericire Andrei Rosca general manager SPADA andrei@agentiaspada.ro
  4. 4. Strategie1. obiective de business (ce vrem?)2. audit activitati actuale pe social media (intern)3. analiza competitie si mediu (extern)4. obiective de business (din nou, ce vrem?)5. alegerea canalelor (unde e publicul tinta?)6. tactici, plan editorial (cum o sa facem asta?)7. implementare (pasi, campanii, actiuni)8. monitorizare si indicatori de performanta (KPIs)(merita sau o facem degeaba?)
  5. 5. multumesc.Andrei Roscageneral manager SPADAandrei@agentiaspada.roro.linkedin.com/in/andreiroscablogulspada.ro

×