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X All The Things: Enterprise Content Management
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X All The Things: Enterprise Content Management


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This presentation accompanies Tim Cosgrove's (timcosgrove) and Joe Turgeon's (arithmetric) presentation at Twin Cities Drupal Camp 2013. …

This presentation accompanies Tim Cosgrove's (timcosgrove) and Joe Turgeon's (arithmetric) presentation at Twin Cities Drupal Camp 2013.

What do you do when you need all content changes to run through workflow? Not just nodes... ALL THE THINGS!

What about translating all the things? Or maintaining revisions for all the things? Or making all the things use a common template system? When usually nodes get all the attention, how do you provide this kind of control across all the things on your Drupal site?

This is a case study about how Phase2 met these challenges for a consumer products company. We discussed the platform architecture for managing sites for multiple brands in multiple markets and languages, and the site components for providing control over all aspects of all page content.

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  • 1. X All The Things Enterprise Content Management 7/20/2013
  • 2. Who this is for • Developers and site builders • Project stakeholders
  • 3. Software Architect Email: Tim Cosgrove Twitter: @timcosgrove
  • 4. Software architect Email: Joe Turgeon Twitter: @arithmetric
  • 5. Photo Credit: Allie
  • 6. Photo Credit: Allie
  • 7. Photo Credit: Allie
  • 8. Photo Credit: Allie
  • 9. The client
  • 10. “Brand Z” • “Global leader in prestige beauty” • Conglomerate of 26 brands • $10 billion in sales annually with $1 billion in online sales • Operates in 150 countries with 50 online • Sites in about 30 languages
  • 11. Core business needs • Common architecture and infrastructure to build many sites • Rapid roll out of regional site variants • Multilingual ability for regional sites • Allow for broadly divergent designs within a site
  • 12. Existing solution • Custom-written commerce engine • No dynamic CMS • Content primarily stored in static HTML files • Publishing content and pushing code are similar process
  • 13. New platform objectives • Dynamic CMS • Mobile first • Integrates with existing ecommerce system
  • 14. Platform architecture
  • 15. Core capabilities • Drupal based distribution • Ability to build sites for each brand • Ability to create regional variants for each site • Advanced content management • Flexible layout system
  • 16. English: Spanish: German: French: Italian: “Brand A” “Brand A” US site “Brand A” Switzerland site “Brand B” English: Spanish: “Brand B” US site English: French: “Brand B” Canada site
  • 17. image:
  • 18. Revision all the things
  • 19. Content management • “Content” includes any public-facing text or media • Able to be saved to multiple revisions, including drafts • Subject to editorial workflow
  • 20. Revisions • More like “versions” • Keep old copies of content • Ideally, work on multiple versions of content at once
  • 21. Drupal revision support • Keeps history of previous copies • Can’t edit two copies independently • No working drafts • Only applies to nodes • Only published/unpublished states
  • 22. Workflow requirements • Add more states for content, like “draft,” “needs review,” “approved” • Restrict access to managing content by state • Restrict access to transition the state of content
  • 23. Applying workflow to all content • Nodes • Menus • Blocks
  • 24. Solution: nodes! • Drupal provides revisions for entities and fields • Nodes have publication status and access control • Existing contrib modules for workflow play nice
  • 25. Menus • Drupal menus are not strictly content nor site structure • Admin UI for managing menus differs from managing nodes/blocks • Not based on entities/fields
  • 26. Solution: Menu Field • Menu-like content as a field • As a node, the menu becomes revisionable • Built to mirror Drupal menu output • Flexible menu content, images and rich text
  • 27. Solution: Nodeblock • Block content managed as a node • As a node, the block content becomes revisionable`
  • 28. Solution: State Flow • Highly configurable workflow solution • API-driven, developer-friendly • Augments Drupal’s publishing controls and revision history
  • 29. Revision tagging • Each revision can be labelled • All content revisions with a tag can be acted on
  • 30. Publication and preview system • Preview whole groups of content updates together • Publish, unpublish, and manage the workflow state of whole groups of content en masse
  • 31. Potential Drupal 8 improvements • Entities everywhere • Content Staging Initiative and Site Preview System
  • 32. image:
  • 33. Layout all the things
  • 34. Flexible layouts • Select different templates to use for the same content type • Allow users to define complex inputs for the output of structured content • Allow users to build basic templates themselves and to reuse them
  • 35. Multiple layouts in content • Layouts are independent of content type • Multiple layouts can be used in one content type • Editors can define own layouts in CMS
  • 36. Solution: Template Field • Allows a single field to contain many pieces of data • Each template has HTML, optional CSS & JS • Can be in code, or DB; can be overridden • Because it’s a field, can be revisioned
  • 37. Other benefits • Allows node-specific layouts, even within one content type • Layouts can be shared across content types
  • 38. Control over blocks • Content editors need to create blocks freely • Need to be able to place blocks as part of page content • Need to be able to embed blocks in other content
  • 39. Solution: Block Reference • Insert blocks into nodes as field content • In combination with a content block solution, allows reusable block content to be laid out in arbitrary layouts
  • 40. Solution: Embedabbles • Allows block content to be placed into rich text contexts • Effectively allows revisioning of block placement within that context
  • 41. image:
  • 42. Translate all the things
  • 43. Content internationalization • “Content” includes any public-facing text or media • Content used in the CMS should be specific to a language • Content should also be specific to a region • Related translations grouped and accessible from the source node
  • 44. “Subscription” vs “localization” • Subscribed content adopts a specific piece of content from another language • Localized content begins as a copy from another language, but can be edited independently and diverge
  • 45. English (U.S.) English (U.K.) German
  • 46. Each translation is distinct • Translations may not be literal • The version of content for a particular market/language should be managed separately from other markets/languages
  • 47. Solution: Content translation + i18n
  • 48. Solution: Custom extension for subscriptions + UI enhancements
  • 49. Solution: Domain with custom extensions
  • 50. Potential Drupal 8 improvements • More i18n functionality in core • Translatable entities • Simplify UI for managing content translations
  • 51. Thanks
  • 52. Questions?