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‘STALKED’
EVALUATION
   By Penny Nakan
In what ways does your media product use, develop or challenge forms and
                  conventions of real media products?
1. In what ways does your media product use, develop or challenge forms and conventions of
                                  real media products?




                           Horror/Thriller movie

                            Set in the woods
                             ISOLATION

                            2 Sisters
            REALISTIC TO SOCIETY- connects to the viewer

                              Age rating of 15
             Not too violent but enough to be unsuitable for a
                             younger audience.


                                  Tagline
          “He stopped following God and followed you instead.”
             (Belief in God- strong, powerful and persistent)

                      A typical teaser trailer
                      would be 1 minute 30
                      seconds. ‘Stalked’ is
                               1.19
1. In what ways does your media product use, develop or challenge forms and conventions of   TRAILER
                                  real media products?

                                                 LOCATION
                                              C&C: An isolated
                                            location. (Highgate
                                                   woods)
                                            -Also seen in Cabin      Directed by
                                             in the woods, Blair     Daniel Myrick
                                                Witch Project.       1999

                                                High and low
                                                   angles
                                             C&C: Vulnerability
                                             of a character in a
                                              low angle. High
                                             angles usually are
                                               seen from the
                                                   villains’
                                                perspective.


                                                       Signifiers
                                                 C&C: Movies often
                                              have a specific object/
                                              weapon which is seen
                                                   frequently in the
                                               trailer/movie which is
                                                 repeatedly used.
                                               -Sense of foreboding
                                                  -Our trailer had a
                                                         knife.
                                              Also seen in ‘Nightmare
                                              on Elm Street’ (Directed
                                                 by Samuel Bayer
                                              2010)‘Freddy Krueger’s
                                                    blade hands
1. In what ways does your media product use, develop or challenge forms and conventions of   TRAILER
                                  real media products?




                  Character Stereotypes

          2 teenage girls. Both the protagonists.
           Can be seen in movies such as ‘The
             Uninvited’ (2 sisters) (Directed by
                   Charles Guard 2009)



          C&C: Typical teenager. Wears clothes
          such as jeans, t-shirts. No stereotype
                        intended.
            The more ‘everyday’ the character
              seems the more related it is to
         audiences; as it highlights a possibility of
               it happening in everyday life-
              emphasizing the scare factor.



              C&C: The villain, faceless and
            unidentifiable. Identity kept hidden,
         sometimes exposed in the end. Apparel
               is all black, making it easier to
          camouflage with the surroundings and
                         untraceable.
         Like ‘Jason X’ (Directed by James Isaac
                             2001)
1. In what ways does your media product use, develop or challenge forms and conventions of                        TRAILER
                                  real media products?



                Music                                                                             Fast Cuts
                                                                                                Fade to black
        Non diegetic sounds-                                                                   C&C: Fast cuts
                                                                                               to speed up the
           •Children’s rhyme                                                                   pace of scaring
           sung in a spooky                                                                     the audience.
             voice. (0.40)                                                                      Fade to black-
        • Also seen in ‘Woman                                                                  emphasizes the
               In Black’                                                                          suspense.
                                           James Watkins (2012)
        •The first track in sync
          with the flashbacks-
        ( deep thuds in sound)

                                                                                              A typical teaser
           Diegetic sounds-                                                                  trailer would be 1
                                                                                                  minute 30
        •The screaming of the                                                                seconds. ‘Stalked’
              girls (0.55)                                                                         is 1.19
          •Breathing/Panting
        • No speech- builds up
              suspense

                C&C:
        •‘REC 2’ (Directed by
          Jaume Balagueró
            2010) Scream
         appears at the end.
        The build up of silence
        throughout the trailer.
1. In what ways does your media product use, develop or challenge forms and conventions of                            TRAILER
                                  real media products?




                                                                                        Victims unaware/oblivious of the villains’
                                                                                                     presence.




                             ‘The Strangers’ (Directed by
                                 Bryan Bertino 2008)



                                                                                         Villain making a trademark out of
                                                                                             his weapon. Signifier to the
                                                                                                     audience.




                                ‘Nightmare on Elm Street’
                            (Directed by Samuel Bayer 2010)



                                                                                              Carvings or messages from
                                                                                             the past now appearing in the
                                                                                             present day to help emphasize
                                                                                                  previous killings etc.



                              ‘The Haunting in Connecticut’
                            (Directed by Peter Cornwell 2009)
1. In what ways does your media product use, develop or challenge forms and conventions of                             WEBSITE
                                  real media products?
                                                                                                                Social media buttons
                                                                                                                 such as Facebook,
                                                                                                                Twitter and YouTube
                                   Buttons
                                                                                       Trailer on the
                              C&C: Viewers can
                                                                                        homepage
                             navigate around and
                              explore any bonus
                            features to do with the
                           movie- such as actors or
                              character profiles.




                                                                   Dateline
                                                                                                        Billing box
1. In what ways does your media product use, develop or challenge forms and conventions of        POSTER
                                  real media products?




                                                                                Tagline
                                                                          C&C: A tag line is
                                                                          used as signifier to
                                                                         help a viewer know
                                                                            what the movie
                                                                        consists of. A tag line
                                                                         is usually short and
                                                                         straight to the point,
                                                                         (usually in a matter-
                                                                             of-fact tone.)



                                                                             Film title            Directed by Nick
                                                                      C&C: Text in white-           Murphy 2011
                                                                    bold, simple color. (The
                                                                      color white does not
                                                                      clash with any other
                                                                    colors.) Making it easier
                                                                    to work on the colors of
                                                                          the poster.



                                                                         Dateline
                                                              C&C: Releasing a movie on a
                                                                  specific date, such as
                                                             Halloween or Friday 13th to help
                                                               emphasize the scare factor.
                                                             (Makes it exciting for audiences
                                                                    to see it then too)
1. In what ways does your media product use, develop or challenge forms and conventions of      POSTER
                                  real media products?




                                                                   Actor credits
                                                                  C&C: When on
                                                             billboards, viewers are
                                                              interested in knowing
                                                                what actor is in the
                                                                      movie.


                                                                           THE IMAGE
                                                                    •C&C: Only one person
                                                                       visible in the shot.
                                                                       •Face is unseen or
                                                                   attempted to kept hidden.
                                                                     •The image sets out to
                                                                   make the environment of
                                                                 the picture seem larger than
                                                                   the person in the picture-
                                                                    emphasizing isolation.




                                                                       Billing box
                                                                 C&C: To see who has
                                                                 directed it, and which
                                                                 company the movie is
                                                                    associated with.
How effective is the combination of your main product and ancillary texts?
2. How effective is the combination of your main product and ancillary texts?

 •       Website is a bit different as the website is designed
         to have animations, (fog) on therefore the font has
                              a scar effect.
       •    Color schemes- Black and white, minimalistic.
            White font, more visible and simple. No clash.
     •     BRANDING- Image has been kept the same, to
               maintain advertisement and branding.
                          •     Billing box
             •   Date line- Released on Halloween
                  •    Actors credits in capitals
                                                                                         BRANDING:
                                                                                 Actor names- Bold capitals
                                                                                Billing box- ‘Steel tongs’ font
                                                                                Color white: No clash with the
                                                                                         image itself.
                                                                                Color scheme: Black & White
What have you learned from your audience feedback?
3. What have you learned from your audience feedback?




         Asked Year 12 Media students

         -Media students have a more
         analysed insight on what the media
         and its codes and conventions

         -Limitations: Sometimes the
         feedback was vague. ‘Yes’ or ‘No’
         answers were given.

         -I asked strangers- 15-30 for a new
         perspective. Also seen in my
         voxpop. Would do that again,
         except let them see my trailer

         -Changes: Given questionnaires to
         a wider range of people rather than
         media students.
         Re-film some scenes. Think/plan the
         story line in more depth

         Good – People understood the plot
3. What have you learned from your audience feedback?




                                                        Change of font-
                                                        More visible and
                                                        bold




                                                             Dateline
                                                    ‘Friday 13th’ (2009) also
                                                       released on the 13th      Subtle colour. More
                                                        Branding: sense of         mysterious- soft
                                                         foreboding. More       colours, not giving too
                                                      interesting to go see.         much away.
How do you use new media technologies in the construction and research, planning
                           and evaluation stages?
4. How did you use new media technologies in the construction and research, planning and   RESEARCH
                                  evaluation stages?
4. How did you use new media technologies in the construction and research, planning and   PLANNING
                                  evaluation stages?
4. How did you use new media technologies in the construction and research, planning and   CONSTRUCTION
                                  evaluation stages?
4. How did you use new media technologies in the construction and research, planning and   CONSTRUCTION
                                  evaluation stages?
4. How did you use new media technologies in the construction and research, planning and   CONSTRUCTION
                                  evaluation stages?

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Media evaluation

  • 1. ‘STALKED’ EVALUATION By Penny Nakan
  • 2. In what ways does your media product use, develop or challenge forms and conventions of real media products?
  • 3. 1. In what ways does your media product use, develop or challenge forms and conventions of real media products? Horror/Thriller movie Set in the woods ISOLATION 2 Sisters REALISTIC TO SOCIETY- connects to the viewer Age rating of 15 Not too violent but enough to be unsuitable for a younger audience. Tagline “He stopped following God and followed you instead.” (Belief in God- strong, powerful and persistent) A typical teaser trailer would be 1 minute 30 seconds. ‘Stalked’ is 1.19
  • 4. 1. In what ways does your media product use, develop or challenge forms and conventions of TRAILER real media products? LOCATION C&C: An isolated location. (Highgate woods) -Also seen in Cabin Directed by in the woods, Blair Daniel Myrick Witch Project. 1999 High and low angles C&C: Vulnerability of a character in a low angle. High angles usually are seen from the villains’ perspective. Signifiers C&C: Movies often have a specific object/ weapon which is seen frequently in the trailer/movie which is repeatedly used. -Sense of foreboding -Our trailer had a knife. Also seen in ‘Nightmare on Elm Street’ (Directed by Samuel Bayer 2010)‘Freddy Krueger’s blade hands
  • 5. 1. In what ways does your media product use, develop or challenge forms and conventions of TRAILER real media products? Character Stereotypes 2 teenage girls. Both the protagonists. Can be seen in movies such as ‘The Uninvited’ (2 sisters) (Directed by Charles Guard 2009) C&C: Typical teenager. Wears clothes such as jeans, t-shirts. No stereotype intended. The more ‘everyday’ the character seems the more related it is to audiences; as it highlights a possibility of it happening in everyday life- emphasizing the scare factor. C&C: The villain, faceless and unidentifiable. Identity kept hidden, sometimes exposed in the end. Apparel is all black, making it easier to camouflage with the surroundings and untraceable. Like ‘Jason X’ (Directed by James Isaac 2001)
  • 6. 1. In what ways does your media product use, develop or challenge forms and conventions of TRAILER real media products? Music Fast Cuts Fade to black Non diegetic sounds- C&C: Fast cuts to speed up the •Children’s rhyme pace of scaring sung in a spooky the audience. voice. (0.40) Fade to black- • Also seen in ‘Woman emphasizes the In Black’ suspense. James Watkins (2012) •The first track in sync with the flashbacks- ( deep thuds in sound) A typical teaser Diegetic sounds- trailer would be 1 minute 30 •The screaming of the seconds. ‘Stalked’ girls (0.55) is 1.19 •Breathing/Panting • No speech- builds up suspense C&C: •‘REC 2’ (Directed by Jaume Balagueró 2010) Scream appears at the end. The build up of silence throughout the trailer.
  • 7. 1. In what ways does your media product use, develop or challenge forms and conventions of TRAILER real media products? Victims unaware/oblivious of the villains’ presence. ‘The Strangers’ (Directed by Bryan Bertino 2008) Villain making a trademark out of his weapon. Signifier to the audience. ‘Nightmare on Elm Street’ (Directed by Samuel Bayer 2010) Carvings or messages from the past now appearing in the present day to help emphasize previous killings etc. ‘The Haunting in Connecticut’ (Directed by Peter Cornwell 2009)
  • 8. 1. In what ways does your media product use, develop or challenge forms and conventions of WEBSITE real media products? Social media buttons such as Facebook, Twitter and YouTube Buttons Trailer on the C&C: Viewers can homepage navigate around and explore any bonus features to do with the movie- such as actors or character profiles. Dateline Billing box
  • 9. 1. In what ways does your media product use, develop or challenge forms and conventions of POSTER real media products? Tagline C&C: A tag line is used as signifier to help a viewer know what the movie consists of. A tag line is usually short and straight to the point, (usually in a matter- of-fact tone.) Film title Directed by Nick C&C: Text in white- Murphy 2011 bold, simple color. (The color white does not clash with any other colors.) Making it easier to work on the colors of the poster. Dateline C&C: Releasing a movie on a specific date, such as Halloween or Friday 13th to help emphasize the scare factor. (Makes it exciting for audiences to see it then too)
  • 10. 1. In what ways does your media product use, develop or challenge forms and conventions of POSTER real media products? Actor credits C&C: When on billboards, viewers are interested in knowing what actor is in the movie. THE IMAGE •C&C: Only one person visible in the shot. •Face is unseen or attempted to kept hidden. •The image sets out to make the environment of the picture seem larger than the person in the picture- emphasizing isolation. Billing box C&C: To see who has directed it, and which company the movie is associated with.
  • 11. How effective is the combination of your main product and ancillary texts?
  • 12. 2. How effective is the combination of your main product and ancillary texts? • Website is a bit different as the website is designed to have animations, (fog) on therefore the font has a scar effect. • Color schemes- Black and white, minimalistic. White font, more visible and simple. No clash. • BRANDING- Image has been kept the same, to maintain advertisement and branding. • Billing box • Date line- Released on Halloween • Actors credits in capitals BRANDING: Actor names- Bold capitals Billing box- ‘Steel tongs’ font Color white: No clash with the image itself. Color scheme: Black & White
  • 13.
  • 14. What have you learned from your audience feedback?
  • 15. 3. What have you learned from your audience feedback? Asked Year 12 Media students -Media students have a more analysed insight on what the media and its codes and conventions -Limitations: Sometimes the feedback was vague. ‘Yes’ or ‘No’ answers were given. -I asked strangers- 15-30 for a new perspective. Also seen in my voxpop. Would do that again, except let them see my trailer -Changes: Given questionnaires to a wider range of people rather than media students. Re-film some scenes. Think/plan the story line in more depth Good – People understood the plot
  • 16. 3. What have you learned from your audience feedback? Change of font- More visible and bold Dateline ‘Friday 13th’ (2009) also released on the 13th Subtle colour. More Branding: sense of mysterious- soft foreboding. More colours, not giving too interesting to go see. much away.
  • 17. How do you use new media technologies in the construction and research, planning and evaluation stages?
  • 18.
  • 19. 4. How did you use new media technologies in the construction and research, planning and RESEARCH evaluation stages?
  • 20. 4. How did you use new media technologies in the construction and research, planning and PLANNING evaluation stages?
  • 21. 4. How did you use new media technologies in the construction and research, planning and CONSTRUCTION evaluation stages?
  • 22. 4. How did you use new media technologies in the construction and research, planning and CONSTRUCTION evaluation stages?
  • 23. 4. How did you use new media technologies in the construction and research, planning and CONSTRUCTION evaluation stages?