Saas for startups

1. May
7
2016
Raj
Raman
raj@botmetric.com

2. Your
SaaS
Based
Virtual
Cloud
Engineer
Cloud
AutomaCon
PlaEorm
CLOUD
INTELLIGENCE
Audit
anyCme,
Prevent
Issues
COST
MANAGEMENT
Control
your
spend,
Save
Cost
ProacCvely
AUTOMATED
FIXES
Fix
Issues
in
1
Click-­‐
Save
20%
on
effort

3. Vital
StaCsCx
• 5
Years
Old
;
HQ
@Bangalore
and
Santa
Clara
• 90+
People-­‐
Product,
DevOps
• Inbound
and
Outbound
Sales
• US
,India
and
Singapore-­‐
Core
markets
• Bootstrapped
with
some
converCble
debt
raised

4.
2013-­‐
Minjar
OperaCons
FrustraCon
with
Ops
2014-­‐
Simplify
IT
was
born
to
scratch
our
Itch
2015-­‐
Botmetric
as
a
PlaEorm
and
SaaS
business
model;
(20+
So`ware
Development
team
)
2016-­‐
SaaS
PlaEorm
+
Professional
Services
2017-­‐
World
DominaCon;
AutomaCon
and
AI
for
Ops

5. Our
Customers
“The
first
thing
I
do
when
I
come
to
work
is
grab
my
morning
coffee
and
log
onto
the
Botmetric
dashboard.
On
a
single
pane
of
glass
I
get
a
snapshot
of
the
state
of
my
numerous
product
environments.
Drilling
in
a
liele
further,
I
can
now
direct
resources
towards
fixing
idenCfied
issues.
All
this
before
my
coffee
is
done.
Hours
saved!”
–
Gareth
Roblin,
Solu1ons
Manager,
Samsung

6. Business
Model
• SMB,
Mid-­‐Market
and
Enterprise
• SaaS
,
SaaS
+
Services,
Partner
Led
Models
• Recurring
+
One
Time
Revenue
models

7. Learning’s
People
-­‐ Yes,
world
class
SaaS
from
India
-­‐ IdenCfy,
nurture,
and
grow
-­‐ Support
is
done
by
our
Development
team!!!!
Sales
-­‐ CriCcal
skill
-­‐ Outbound
And
Inbound
-­‐
Sell
early,
Sell
o`en
Funding
-­‐ Customer
first
-­‐ -­‐Get
to
20-­‐30
customers
-­‐
Then
raise
VC

8. More
Learnings
• Customer
don’t
simply
happen-­‐
You
have
to
lay
the
red
carpet
• Be
Obsessive
–
“
Sell
in
WC”
• Educate,
Inform
and
Add
Value
• Pricing=
know
your
customers
very
well
• Be
Global
• Technical
Folks+
MarkeCng
OrientaCon=
Precious
Talent!!

9. Thank
You
www.botmetric.com
Raj@botmetric.com