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NokiaN8 Usability Report MCDM // University of Washington COM 597: Interactivity Design: Usability   Prepared by: Sam Aitymbetov, Katy Balatero, Cat Chien,  Nicole Collins, Sarah Glazer, Mary Perkins,  John Solit, Coco Tsai, Holly Wood 12/16/10 COM 597: Interactivity Design: Usability    |  1
Mission Identify the  user experience  for the Nokia N8, its features, interface and design 12/16/10 COM 597: Interactivity Design: Usability    |  2
Over100Participants 70%Female Average Age 19Tech-savvy Students our Participants 12/16/10 COM 597: Interactivity Design: Usability    |  3
Participant Phone profiles Functionis the mainfactorwhen choosing a phone iPhone,Android,and BlackBerry  users made up more than 60% of the participants study base More than 61% of participants are familiar with touchscreen phones 12/16/10 COM 597: Interactivity Design: Usability    |  4
Usability methods: ,[object Object]
Task Analysis
Focus Groups
Surveys
Ethnographic ResearchThe particpants: ,[object Object]
 24 groups12/16/10 COM 597: Interactivity Design: Usability    |  5
MCDM Usability Class Affinity Diagramming  ,[object Object]
One task per group to test features
Write 1 positive, 1 negative on a post-it note
Ideas are categorized, and grouped,[object Object]
Task Analysis 2tasks x 3different phones  Tasks:  #1 - Add a contact, take a photo, and send it in a text #2 - Shoot a video and post it to YouTube 12/16/10 COM 597: Interactivity Design: Usability    |  8
Focus GROUp Open-discussion approach: ,[object Object]
 Free-form play
 Camera-specific interaction

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Nokia prez with_video(2)

  • 1. NokiaN8 Usability Report MCDM // University of Washington COM 597: Interactivity Design: Usability   Prepared by: Sam Aitymbetov, Katy Balatero, Cat Chien, Nicole Collins, Sarah Glazer, Mary Perkins, John Solit, Coco Tsai, Holly Wood 12/16/10 COM 597: Interactivity Design: Usability | 1
  • 2. Mission Identify the user experience for the Nokia N8, its features, interface and design 12/16/10 COM 597: Interactivity Design: Usability | 2
  • 3. Over100Participants 70%Female Average Age 19Tech-savvy Students our Participants 12/16/10 COM 597: Interactivity Design: Usability | 3
  • 4. Participant Phone profiles Functionis the mainfactorwhen choosing a phone iPhone,Android,and BlackBerry users made up more than 60% of the participants study base More than 61% of participants are familiar with touchscreen phones 12/16/10 COM 597: Interactivity Design: Usability | 4
  • 5.
  • 9.
  • 10. 24 groups12/16/10 COM 597: Interactivity Design: Usability | 5
  • 11.
  • 12. One task per group to test features
  • 13. Write 1 positive, 1 negative on a post-it note
  • 14.
  • 15. Task Analysis 2tasks x 3different phones  Tasks: #1 - Add a contact, take a photo, and send it in a text #2 - Shoot a video and post it to YouTube 12/16/10 COM 597: Interactivity Design: Usability | 8
  • 16.
  • 19. General mobile-phone usage12/16/10 COM 597: Interactivity Design: Usability | 9
  • 20.
  • 21. Shoot and edit a video
  • 22. Create an MP3 playlistSurveys handed out after task completion Gauge user experience and task flow 12/16/10 COM 597: Interactivity Design: Usability | 10
  • 23. General impressions Sleek, compact, up-to-date One-touch camera button well-received Difficult to operate select features SMS fields are confusing Participants willing to spend time exploring comprehensive features 12/16/10 COM 597: Interactivity Design: Usability | 11
  • 24. Photo/video feature Quality of images far superior than other mobile phones available One-touch camera button was popular Editing tool is a distinctive feature “The camera button is on the side, which is what I’m used to [on a regular camera], which made it easier.” 12/16/10 COM 597: Interactivity Design: Usability | 12
  • 25. MUSIC High quality sound Volume control hard to find Similar interfaces to iPhone, iPod Smooth transitions Able to multitask while still listening to music “The sound quality is better than on my current phone. It gets so loud!” COM 597: Interactivity Design: Usability | 13
  • 26. Ovi Store not intuitive 70% of participants went to browser first 83% failed this task Want a separate icon for each platform Social Media “Why do I need a password? On my iPhone, I select the app button and I’m there.” 12/16/10 COM 597: Interactivity Design: Usability | 14
  • 27. Discussion Quality of multimedia is superior Positive reaction to added ports and buttons Cumbersome user flow regarding social media Comprehensive interface that could be alleviated through simplification Robust multimedia feature set: HDMI Port SD card 12-megapixel camera 12/16/10 COM 597: Interactivity Design: Usability | 15
  • 28. conclusion Multimedia is the hero feature set Extensive but challenging user interface and menu layers Social media tools detract from fluid user experience High-quality sound, video, and imaging Fast processing platform enhances entertainment-driven experiences 12/16/10 COM 597: Interactivity Design: Usability | 16
  • 29. Questions? 12/16/10 COM 597: Interactivity Design: Usability | 17
  • 30. Thank you 12/16/10 COM 597: Interactivity Design: Usability | 18

Editor's Notes

  1. 6 sessions of 46 studentsOne task per group to test featuresWrite 1 positive, 1 negative on a post-it noteIdeas are categorized, and grouped
  2. 6 sessions of 46 studentsOne task per group to test featuresWrite 1 positive, 1 negative on a post-it noteIdeas are categorized, and grouped
  3. Took a post task satisfaction survey Survey gauges users experience of mobile phones & task experience of Nokia N8
  4. Multimedia is the winning factorGreat aesthetic look and feelHardware and Interface was complicated and not intuitiveSocial Media is dampening the user experienceSound / Video / Photo Quality – Excellent!Multi-ApplicationLook to simplify menu layers to improve navigationConsider standard icons and processes