This document provides tips for businesses and organizations to grow their social media presence in a time-efficient way without becoming overwhelmed. It recommends focusing on one platform at a time for 15 minutes and setting a timer. Key tasks that can be accomplished in 15 minutes include writing a blog post, scheduling 5 Facebook posts and images, tweeting 3 times, and adding 5 connections on Google+. Tools like Hootsuite, Buffer, and Facebook's scheduling feature are suggested to save time. Statistics from Google Analytics and Facebook should be reviewed regularly to assess effectiveness.