Augmented Reality
and Google Glass
Marta Rauch
@martarauch
#ICC2014
ICC 2014
February 28, 2014
What We’ll Look At
• The importance of augmented reality
• Glass features, UI, user experience, apps
• Enterprise use case...
The importance of
Augmented Reality (AR)

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 C...
What is augmented reality?
"AR is an enhanced view of
a real-world environment.

It uses technology to
supplement the user...
AR is everywhere
• 864 million phones AR enabled in 2014
• 103 million cars AR enabled by 2020

http://camicusdotorg.wordp...
It is big money
By the end of 2016, revenue of $600 billion

http://www.semico.com/content/augmented-reality-envision-more...
It's influencing many fields
• Publishing
• Repair

• Automotive
• Mobile
• Translation
• Medical
• Education

• Advertisi...
AR is replacing manuals

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

h...
AR car repair
guide

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http:...
Volkswagen’s MARTA service guide

http://www.youtube.com/watch?feature=player_embedded&v=4LE_IocFnL0

Marta Rauch @martara...
AR printer setup
and repair manuals

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyri...
Oracle’s AR app

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

https://b...
How does Google Glass fit in?
Augmented reality apps are available for Google Glass

Marta Rauch @martarauch,

"Augmented ...
Get fit
Gamification + AR +
fitness + Glass =
Awesome!

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC...
Translate content

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http://...
Translate content

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http://...
Translate content

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http://...
A Glass Explorer’s
Perspective

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2...
Glass UX

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
Glass UI

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
Get traffic information

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
Post on social networks

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
Get texts, email

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
Get birthday greetings

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
Paint a room

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http://color...
Translate your voice

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http...
Interact with your Mercedes

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014...
Interact with your Tesla

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

...
Identify objects
Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

www.engad...
“I am a New Yorker, a law student, a quadriplegic…
With Glass, paralysis doesn't have to be paralyzing.”
- Alex Blaszczuk
...
Make a
fashion
statement

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

...
Nintendo Glass!

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

David Lee...
A Sample of Current
Glass Apps

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2...
Some of my Glassware…

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
Shop

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http://glass-apps.or...
Cook

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http://www.kitchme.c...
Watch news

Marta Rauch @martarauch,

http://www.theverge.com/2013/5/20/4339446/google-glassapps-everything-you-can-do-rig...
Work out

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http://glassappz...
Enterprise Use Cases

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
The statements and opinions expressed here are the author’s own and do not necessarily represent those of Oracle Corporati...
Engage
customers

The statements and opinions expressed here are the author’s own and do not necessarily represent those o...
Control the Internet of Things (IoT)

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyr...
Monitor the
market

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

https:...
Track finances

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http://gla...
Buy or sell a house

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http:...
Post to social networks

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

h...
Give great presentations

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

...
Meet up

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.

http://silicalabs...
Content for Glass and
Wearable Tech

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyri...
Content for Wearable Tech
• Useful

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyrig...
Content for Wearable Tech
• Useful
• Timely

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/201...
Content for wearable tech
• Useful
• Timely
• Unobtrusive

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ...
Content for wearable tech
•
•
•
•

Useful
Timely
Unobtrusive
Relevant

Marta Rauch @martarauch,

"Augmented Reality and Go...
Content for wearable tech
•
•
•
•
•

Useful
Timely
Unobtrusive
Relevant
Concise

Marta Rauch @martarauch,

"Augmented Real...
Content for wearable tech
•
•
•
•
•
•

Useful
Timely
Unobtrusive
Relevant
Concise
Straightforward

Marta Rauch @martarauch...
Content for wearable tech
•
•
•
•
•
•
•

Useful
Timely
Unobtrusive
Relevant
Concise
Straightforward
Visual

Marta Rauch @m...
Content for wearable tech
•
•
•
•
•
•
•
•

Useful
Timely
Unobtrusive
Relevant
Concise
Straightforward
Visual
Adaptable

Ma...
Content for wearable tech
•
•
•
•
•
•
•
•
•

Useful
Timely
Unobtrusive
Relevant
Concise
Straightforward
Visual
Adaptable
A...
Selected Resources

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
Selected Resources
• Marta Rauch, SlideShare: http://www.slideshare.net/MartaRauch
• Marta Rauch, augmented reality and Go...
What We Looked At
• The importance of augmented reality
• Glass features, UI, user experience, apps
• Enterprise use cases...
Catch me during a break
to try on Glass
yourself!

Marta Rauch @martarauch,

"Augmented Reality and Google Glass" ICC2014,...
Thank You!
•
•
•

•
•

@martarauch
Marta Rauch
+Marta Rauch
Marta Rauch
Marta Rauch

Marta Rauch @martarauch,

Connect
wit...
About the Speaker
Marta Rauch enjoys using Google Glass as a Glass explorer,
and is looking at use cases for gamification ...
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Transcript of "Augmented Reality and Google Glass"

  1. 1. Augmented Reality and Google Glass Marta Rauch @martarauch #ICC2014 ICC 2014 February 28, 2014
  2. 2. What We’ll Look At • The importance of augmented reality • Glass features, UI, user experience, apps • Enterprise use cases • Content • Resources Tip! Details are in my slides on SlideShare: http://www.slideshare.net/MartaRauch Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. Adapt your content strategy for augmented reality and wearable tech!
  3. 3. The importance of Augmented Reality (AR) Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  4. 4. What is augmented reality? "AR is an enhanced view of a real-world environment. It uses technology to supplement the user’s normal view with additional content that enhances the experience." - Marta Rauch The Language of Content Strategy, by Scott Abel and Rahel Bailie, http://shop.oreilly.com/product/9781937434359.do Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://www.pbs.org/mediashift/2013/06/hownewspapers-make-augmented-reality-sexy-profitable/
  5. 5. AR is everywhere • 864 million phones AR enabled in 2014 • 103 million cars AR enabled by 2020 http://camicusdotorg.wordpress.com/2013/06/01/augme nted-reality-car-repair-a-google-glass-app/ http://www.semico.com/content/augmented-realityenvision-more-intelligent-world http://na1.www.gartner.com/imagesrv/newsroom/images /hype-cycle-pr.png;pv4a3db6f9c029a4db Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  6. 6. It is big money By the end of 2016, revenue of $600 billion http://www.semico.com/content/augmented-reality-envision-more-intelligent-world http://na1.www.gartner.com/imagesrv/newsroom/images/hype-cycle-pr.png;pv4a3db6f9c029a4db http://thenextweb.com/insider/2012/08/25/how-augmented-reality-will-change-way-live/ http://spectrum.ieee.org/consumer-electronics/audiovideo/the-augmented-reality-americas-cup Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  7. 7. It's influencing many fields • Publishing • Repair • Automotive • Mobile • Translation • Medical • Education • Advertising, manufacturing, navigation, television, tourism, military, gaming, construction… Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://en.wikipedia.org/wiki/Augmented_reality http://venturebeat.com/2013/08/22/augmented-reality-givessurgeons-a-virtual-look-at-real-world-organs-during-operations/
  8. 8. AR is replacing manuals Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://www.autoblog.com/2013/08/13/2015-audi-a3augmented-reality-app-owners-manual-video/
  9. 9. AR car repair guide Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://www.bitrebels.com/technology/a ugmented-reality-car-repair-app/
  10. 10. Volkswagen’s MARTA service guide http://www.youtube.com/watch?feature=player_embedded&v=4LE_IocFnL0 Marta Rauch @martarauch, http://www.motorauthority.com/news/1087330_volkswagen-xl1-gets"Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. augmented-reality-ipad-repair-app-video
  11. 11. AR printer setup and repair manuals Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. https://itunes.apple.com/us/app/brother-ar/id473210642?mt=8 http://venturebeat.com/2011/02/10/augmented-reality-printer-metaio/
  12. 12. Oracle’s AR app Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. https://blogs.oracle.com/databaseinsider/entry/experience_oracle _database_12c_with
  13. 13. How does Google Glass fit in? Augmented reality apps are available for Google Glass Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://golfsight.skydroid.net/
  14. 14. Get fit Gamification + AR + fitness + Glass = Awesome! Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://www.psfk.com/2013/10/google-glass-running-app.html
  15. 15. Translate content Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://www.youtube.com/watch?v=pZKWW3rzT2Q
  16. 16. Translate content Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://www.youtube.com/watch?v=pZKWW3rzT2Q
  17. 17. Translate content Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://www.youtube.com/watch?v=pZKWW3rzT2Q
  18. 18. A Glass Explorer’s Perspective Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  19. 19. Glass UX Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  20. 20. Glass UI Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  21. 21. Get traffic information Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  22. 22. Post on social networks Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  23. 23. Get texts, email Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  24. 24. Get birthday greetings Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  25. 25. Paint a room Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://colorsnapglass.com/registered/#/features
  26. 26. Translate your voice Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://www.google.com/glass/start/what-it-does/
  27. 27. Interact with your Mercedes Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://www.wired.com/autopia/2013/08/google-glass-mercedes-benz/
  28. 28. Interact with your Tesla Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://translogic.aolautos.com/2013/07/02/google-glass-app-givestesla-model-s-owners-a-wearable-way-to-co/
  29. 29. Identify objects Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. www.engadget.com/2013/08/02/dapper-vision-openglass/
  30. 30. “I am a New Yorker, a law student, a quadriplegic… With Glass, paralysis doesn't have to be paralyzing.” - Alex Blaszczuk Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://abcnews.go.com/Technology/google-glass-changingquadriplegics-life/story?id=19918986 http://alexbtrust.org/
  31. 31. Make a fashion statement Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. bits.blogs.nytimes.com/2013/08/16/google-tries-to-makegoogle-glass-look-fashionable/ http://www.marieclaire.com/blog/nina-garcia-google-glass http://mashable.com/2013/08/15/vogue-google-glass/
  32. 32. Nintendo Glass! Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. David Lee, https://plus.google.com/114726514710 206373980/posts/5NAFe7aLjBg
  33. 33. A Sample of Current Glass Apps Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  34. 34. Some of my Glassware… Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  35. 35. Shop Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://glass-apps.org/google-glass-application-list http://glass-apps.org/voicebuyer-for-amazon-google-glass-app
  36. 36. Cook Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://www.kitchme.com/googleglass
  37. 37. Watch news Marta Rauch @martarauch, http://www.theverge.com/2013/5/20/4339446/google-glassapps-everything-you-can-do-right-now "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  38. 38. Work out Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://glassappz.com/apps/glassfit/ http://glassappz.com/apps/camelbak-thirst/ http://news.cnet.com/8301-17938_105-57597301-1/camelbaksnew-google-glass-app-aims-to-keep-you-hydrated/
  39. 39. Enterprise Use Cases Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  40. 40. The statements and opinions expressed here are the author’s own and do not necessarily represent those of Oracle Corporation. Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://panelpicker.sxsw.com/vote/21626
  41. 41. Engage customers The statements and opinions expressed here are the author’s own and do not necessarily represent those of Oracle Corporation. Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://theappslab.com/2013/06/20/messing-around-with-glassand-fusion-crm-for-kscope-13/
  42. 42. Control the Internet of Things (IoT) Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://glassappz.com/apps/glass-nest/ http://glassappz.com/apps/revolv/ http://revolv.com/revolv-google-glass-the-future-of-home-automation/
  43. 43. Monitor the market Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. https://www.fidelitylabs.com/content/fidelitymarket-monitor-for-glass
  44. 44. Track finances Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://glass-apps.org/google-glass-application-list
  45. 45. Buy or sell a house Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://glass-apps.org/trulia-google-glass-app
  46. 46. Post to social networks Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://glass-apps.org/google-glass-application-list
  47. 47. Give great presentations Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. https://yourshow.superhumanlabs.com/
  48. 48. Meet up Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. http://silicalabs.com/#product
  49. 49. Content for Glass and Wearable Tech Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  50. 50. Content for Wearable Tech • Useful Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  51. 51. Content for Wearable Tech • Useful • Timely Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  52. 52. Content for wearable tech • Useful • Timely • Unobtrusive Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  53. 53. Content for wearable tech • • • • Useful Timely Unobtrusive Relevant Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  54. 54. Content for wearable tech • • • • • Useful Timely Unobtrusive Relevant Concise Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  55. 55. Content for wearable tech • • • • • • Useful Timely Unobtrusive Relevant Concise Straightforward Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  56. 56. Content for wearable tech • • • • • • • Useful Timely Unobtrusive Relevant Concise Straightforward Visual Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  57. 57. Content for wearable tech • • • • • • • • Useful Timely Unobtrusive Relevant Concise Straightforward Visual Adaptable Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  58. 58. Content for wearable tech • • • • • • • • • Useful Timely Unobtrusive Relevant Concise Straightforward Visual Adaptable Accessible Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  59. 59. Selected Resources Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  60. 60. Selected Resources • Marta Rauch, SlideShare: http://www.slideshare.net/MartaRauch • Marta Rauch, augmented reality and Google Glass Pinterest boards: http://pinterest.com/martarauch/ • Marta Rauch’s YouTube channel and Google Glass videos https://www.youtube.com/user/martarauch/videos • Scott Abel & Rahel Bailie, The Language of Content Strategy (includes Marta Rauch's augmented reality topic) http://www.amazon.com/Language-Content-Strategy-Scott-Abel/dp/1937434346/ • Experience Oracle Database 12c with the Oracle App's Augmented Reality Scanner, https://blogs.oracle.com/databaseinsider/entry/experience_oracle_database_12c_with • Gartner’s Hype Cycle for Emerging Technologies, 2013 http://www.gartner.com/newsroom/id/2575515 • Mez Breeze, How Augmented Reality Will Change the Way We Live, http://thenextweb.com/insider/2012/08/25/how-augmented-reality-will-change-way-live/ • Google Glass, What It Does, http://www.google.com/glass/start/what-it-does/ Google Glass How To: Getting Started, http://www.youtube.com/watch?v=4EvNxWhskf8 Glass User Interface Guidelines, https://developers.google.com/glass/ui-guidelines • Installable Glassware, http://glass-apps.org http://glassappz.com • Jake Kuramoto, Messing Around with Google Glass and Fusion CRM for Kscope 13, http://theappslab.com/2013/06/20/messing-around-with-glass-and-fusion-crm-for-kscope-13/ • Anthony Lai, Oracle Fusion Glass App, http://theappslab.com/2013/06/19/oracle-fusion-glass-app/ • Ultan Ó Broin, Anthony Lai, Bring Your Google Glass to Work http://panelpicker.sxsw.com/vote/21626 • Misha Vaughn, Will You Be wearing Your Enterprise Data? https://blogs.oracle.com/VOX/entry/will_you_be_wearing_your Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  61. 61. What We Looked At • The importance of augmented reality • Glass features, UI, user experience, apps • Enterprise use cases • Content • Resources Tip! Details are in my slides on SlideShare: http://www.slideshare.net/MartaRauch Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. Adapt your content strategy for augmented reality and wearable tech!
  62. 62. Catch me during a break to try on Glass yourself! Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  63. 63. Thank You! • • • • • @martarauch Marta Rauch +Marta Rauch Marta Rauch Marta Rauch Marta Rauch @martarauch, Connect with me "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014.
  64. 64. About the Speaker Marta Rauch enjoys using Google Glass as a Glass explorer, and is looking at use cases for gamification and enterprise. A senior principal information developer at Oracle, Marta leads cloud and mobile projects, and participates in initiatives for gamification and Glass. Marta’s augmented reality topic is featured in The Language of Content Strategy, by Rahel Bailie and Scott Abel, available from O’Reilly Media. Marta was a beta tester for two AR apps for iPad and Android. Her article on Google Glass and wearable technology will appear in the April STC Intercom. An STC Associate Fellow, Marta is a frequent presenter for conferences and webinars, and has published articles for IEEE, HCII, STC Intercom, and the Center for Information Development Management Best Practices. She has received 15 STC awards for individual and team projects at the regional and international level. Marta holds a BA from Stanford University, a teaching credential, and a certificate from UC Extension in Managing the Development of Technical Communication. Marta Rauch @martarauch, "Augmented Reality and Google Glass" ICC2014, 2/2014 Copyright 2014. The statements and opinions expressed here are the author’s own and do not necessarily represent those of Oracle Corporation.

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