Mahala Mobile's offerings

3. Full handset detection, auto mobile number detection

4. On-the-fly mobi site rendering based on handset capabilities

5. Mobile Ad serving engines

6. Mobile Analytics and reporting

8. Mobile display vs Mobile Search

9. CPC Text + Banner and CPM Text + Banner ad placement on a number of mobile ad networks

10. We provide mobile strategy, campaign optimization, interim & post campaign reporting and post campaign click analysis

12. mahalaSMS Advertising Campaigns : Mobile Site Advertising: SMS Advertising: 60 characters that are provided for advertisers to be placed on any free text message being sent through mahalaSMS mahalaSMS YAY! U2 is comng 2 S.Africa-Will buy tickets @ the shop 4 us now! It’s gonna b so gr8! <Visit tickets.mobi! Stand a chance to win ten U2 concert tickets> Connect to Goodyz Reply Back Options mahalaSMS.mobi

14. www.mahalasms.mobi

15. www.mahalachat.mobi

16. www.mahalavideo.mobi

17. www.mahalaweather.mobi

18. www.mahalasoccer.mobi

19. www.mahalatoilet.mobi

20. www.mybookmark.mobi

23. Full Handset detection

24. Transcoding - Image/Font Resizing (based on handset capabilities)

25. Own Mobile Ad Serving

26. Geolocation, tinyURL

27. Multimedia (images, video, music)

28. Own Analytics and tracking

29. Click-2-call

30. SMS (including WAP PUSH), Email Modules

32. Have to download app (OS dependant)

35. OpenFire (IM transport layer)

36. Tera-WURFL (Handset detection) - if its good enough for facebook its good enough for you

38. Handset Rendering Emulation Actual Device

39. Display vs Search? VS

40. Neil Croft (t) 011 025 2818 (sales) (t) 011 023 2818 (technical) (w) www.mahalamobile.co.za (e) technical@mahalamobile.co.za (e) sales@mahalamobile.co.za